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Chap 19, question 4

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Sameer Mathur
Sameer Mathur

marketing ppt

Marketing
1 of 9
- Divyanshu Pal Nagar, IITK
4.What are the main stages in developing new products and services ?
Finding Successful new product
1. Idea screening
2. Concept testing
3. Product development
4. Test Marketing
5. National launch
Chap 19, question 4

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Chap 19, question 4