This document discusses the importance of researchers working with industry and the opportunities and threats that presents. It addresses seven levels of success and fulfillment for researchers, including job security, sense of belonging, sense of achievement, continuous learning, finding meaning in work, making an impact, and serving humanity. For each level, it outlines threats like lack of incentives for collaboration and cultural divides, but also opportunities for researchers who learn to work across boundaries and form partnerships between industry and academia. The document encourages researchers to reflect on how to navigate changes in their field and careers.

1. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
RESEARCHERSWORKING WITH
INDUSTRY
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2. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
LEARNING OBJECTIVES for lesson 2
• Understand why working with industry is important
for researchers in 21st Century from a personal
perspective.
• Become aware of possible threats but also
opportunities and get motivated to continue working
and developing in that direction.

3. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
7 LEVELS OF SUCCESS & FULFILLMENT
To succeed professionally, be happy and personally fulfilled
requires more than getting a paycheck every month. It is about
a full-spectrum approach that encompasses all 7 levels:
1. SURVIVAL Job Security, Financial Stability
2. RELATIONSHIP Sense of Belonging, Social Stability
3. SELF-ESTEEM Sense of Achievement and Self-Worth
4. TRANSFORMATION Continuous Learning and Development
5. INTERNAL COHESION Finding Meaning in Existence and Work
6. MAKING A DIFFERENCE Making a Difference in the Community
7. IN SERVICE In Service to Humanity and the Planet

4. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
We live in time of constant change that lead to
volatility, uncertainty, complexity and ambiguity
that breeds a sense of insecurity.
To add to that, only 10-15% of doctoral graduates
can count on long term careers in research.
The new economy brings new
opportunities that differ from the
classical career paths of researchers.
If understood and embraced, they can
bring stability for researchers.
THREATS & OPPORTUNITIES ON LEVEL 1
Job Security, Financial Stability
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5. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
Cultural and communicational divides exist
between different parts of society including
between industry and academia.
Researchers spent large part of their life in
academia, and often disassociate with business.
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Biggest demand in the new economy is for experts
that can empathize and collaborate effectively
across diversity – multidisciplinary, multicultural,
and across the boundaries of industry and
academia. That will continue to be a competence
in very high demand in the years ahead.
THREATS & OPPORTUNITIES ON LEVEL 2
Sense of Belonging, Social Stability
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6. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
Although much emphasis is put lately on the wider
social, cultural, economic and environmental
impact of research, most researchers remain
focused on the number and quality of their research
publications and much less on their realization
thereafter.
The demand in the new economy will be for
researchers that use a systems approach
and get a sense of achievement from the
whole realization of knowledge and
intellectual property rather than just
publications.
THREATS & OPPORTUNITIES ON LEVEL 3
Sense of Achievement and Self-worth
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7. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
Cultural and communications divides tend to impair
industry-research partnerships due to the
discovery-driven culture of researchers and the
innovation-driven environment of business.
In most cases there is a lack of incentives and
structures for researchers to bridge that gap.
It is often at the junction of disciplines that
innovation occurs. Researchers who learn to
think and act across the cultural and
communications divide of academia and industry
are able to work harmoniously with diverse
stakeholders and bridge the gap between their
interests. Such researchers are in high demand.
THREATS & OPPORTUNITIES ON LEVEL 4
Continuous Learning and Development
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8. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
The beginning of many research careers is driven
by the availability of announced themes, positions
and financing and much less by what is most dear
to the researcher.
A successful researcher needs to
connect to his/her inner calling and
purpose. Only then would he/she be
able to find his/her authentic voice and
have a fulfilling career but also make a
real contribution.
THREATS & OPPORTUNITIES ON LEVEL 5
Finding Meaning in Existence
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9. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
Despite the strive of research institutions to be in
sync with the needs of society, there is often a
discrepancy.
On the other hand many great ideas do not get
realized.
When business and researchers work in
tandem to push the frontiers of knowledge,
they can be a powerful engine for innovation
and economic growth making a real
difference in their communities.
THREATS & OPPORTUNITIES ON LEVEL 6
Making a Difference in the Community
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10. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
Research institutions’ role in 20th Century was
focused on teaching and public service research.
Researchers are focused on generation and
publishing of ideas.
The successful researcher today is a source of
true knowledge and competence who can work
across boundaries, form visionary partnerships
between industry and research that accelerate
innovation, tackle pressing sustainability and
social challenges and drive economic growth.
THREATS & OPPORTUNITIES ON LEVEL 7
In Service to Humanity and the Planet
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11. This project has received funding from the European Union’s Seventh Framework Programme
for research, technological development and demonstration under grant agreement No 643330
EudaimoniaSolutions©
OPEN YOUR NOTEBOOK AND WRITE YOUR
ANSWERS TO THE FOLLOWING QUESTIONS:
• What makes working with industry your issue as well?
• Where do you experience the pressure for change?
• What will happen if you don’t do anything?
• How would you claim your place in this new economy?
• What do you bring in? What else would you need?
• What is it you really want at the end? Why?
• Who or what can help you along the way?