This document discusses how OpsHub software can enable additional revenue streams for consulting firms through new engagements including: 1) Initial health check analyses and ongoing quarterly health checks using OpsHub Analytics to assess software development performance. 2) New consulting engagements to address issues uncovered by Analytics around speed, quality, productivity and predictability. 3) Installation of Analytics across organizations. It describes OpsHub Analytics capabilities like pulling data from tools, providing reports and KPIs, and enabling drill-down analysis. A typical process is outlined where consulting firms can introduce Analytics to customers, conduct an initial health check, uncover new projects, and set up ongoing billing for quarterly checks and license renewals.

1. OpsHub How OpsHub Enables Additional Revenue for Software Development Tools Consulting Firms

2. Agenda How OpsHub enables additional revenue What OpsHub Integration and Analytics are Visuals of OpsHub Live Demo Support and Next Steps

3. How OpsHub Creates Revenue for You Your consulting firm creates new billable engagements: An initial Health Check Analysis (using OpsHub Analytics to shine spotlights on current software development performance) An on-going Quarterly Healthcheck(using OpsHub Analytics, you review reports quarterly and benchmark performance) New consulting engagements to fix problems (OpsHub Analytics uncovers issues around all aspects of software development: speed, quality, productivity, predictability) OpsHub Analytics installation(when the customer wants to spread reporting tools throughout their organization) Workflow Integration (increase your margins on integrating complex tools using our out-of-the-box integration) Strategic Resource Planning (with business metrics, you help shape their resource deployment and process transformations)

4. What are OpsHub Analytics? Pull information from all development tools Provide rich, built-in, ALM-specific reports/KPI’s Enable drill-down and root-cause analysis Software delivered on-premise Enables your consultants to shine a spotlight on an entire development organization to anticipate, uncover, and resolve problems in their software development performance

5. How OpsHub Solves the Problem Integrate Tools Collect Data Dynamic Metrics

6. Overview of analytics

7. ALM-Specific Reports Ready-made ALM-specific reports Based on best-practices and industry key metrics (not just reports, but expertise)

8. Drill Down to Root Cause Static reports just tell you something is wrong Clickable, pivotable reports give you a way to do something

9. Trending with drill-down Get information from all systems, not just a silo See time-based trends at different granularity to anticipate problems, not just react Drill down into details to uncover what is going on and do something

10. Correlate from Multiple Data Sources This pulls data from Subversion and Bugzilla to help companies focus on high priorities issues

11. Improve Innovation Growth

12. Understand How Projects Consume Time

13. Faster Bug Resolution

14. One Click New Report Creation Select the pre-built data-sets which define the source of data Select the dimensions you want the reports based on pre-defined rows and columns Select additional parameters for drill-downs Filter data One-click to run and create the report!

15. Real Results From 0 releases on-time (greater than 30% delay) to last 30 releases on time(faster releases) >50 critical post-release issues to < 5 (improved quality) 10% of service tickets untouched > 28 days down to 0% untouched < 24 hours (higher customer satisfaction) 25% of developer time on low-priority down to <5% (increased productivity) Increasing budget to a 40% decrease in budget (cost savings)

16. OpsHub Support No financial investment (from you) required Marketing collateral to be branded as your own offering Webinars for your existing customers Virtual sandbox to show customers Sales and implementation support Customer pays for software license and installation

17. Typical Process Co-Create Customized Message and Package For You to Share Joint Presentation Around Analytics/Reporting and Discussing Key Challenges Identify Ideal Customers from Your Install Base Initial Health Check Engagement. Customer Pays for Implementation + Trial License + Your Consulting Services Analytics Uncovers New Projects: You Engage, Bill, and Solve Using the Tool. Customer Pays Your Service + Broader License You Set Up Billing for Quarterly Check Ups. Customer Extends License

18. Sample Engagement (many variations) Initial Healthcheck Implementation: $10,000 (you/OpsHub) License: 3-month, 2 Power Users ($6,000) Problems Identified / Solution Delivered License: 12-months, 5 Power Users ($60,000) Your Solution: $10-70k Engagement Quarterly HealthCheck with Pre-Bought Hours: $3-10k per quarter to you depending how you structure Benefits to you: You are engaged continually to uncover new problems You are engaged to solve the new problems You have license to expand wider in the organization

19. Next Steps Discuss potential customers where this could be a fit Ideal customers: 200+ developers Invested into development tools (Perforce, HP QC) Invite into an exploratory presentation Learn and refine If success then larger invitation via email webinars

20. Call now to learn more 650-450-4277 and ask for Tim, be glad to help