2. Content Analytics Challenge
"The digital information continues to grow, it is growing
faster every day.
At the beginning of the digital age, the objective of the
firms was to control information.
Today, we need to be able to exploit and transform into
value a body of multi-source information produced in
real time: the Internet information"
“
4. 01 Definition
02 Capturing Data
03 Processing Data
EBS
Web Content Analytics
04 Publishing Data
05 Analyzing and Searching Data
5. What is EBS Web Content Analytics
EBS Web Content Analytics is an intelligent and automatic web scraping tool that extracts data
from web and social media channels which enables real time data analytics and search.
6. The Benefits
Security and Investigation
• Embedded alert engine to monitor
specific keywords, and generate
automatic alerts in order to take real-time
action
• Advanced search: user can perform
specific searches to find keywords, photos
and take action accordingly
• User can extract entities and apply
geographic filters
Decision Making
• Provide rich dashboards for analysis of
external data
• Provide descriptive and predictive
analytics for data
Customer Services
• Improve customer services based on
feedbacks: user can respond to
customer’s online complaints, negative
feedback and fix a recurring problem
Sales and Marketing
• Generating more leads by
capturing public interests
• Understanding the market
trends
• Analyzing public reviews
• Market segmentation
• Analyzing the public
sentiments Give
instant meaning
to millions of external
poorly managed
content
7. 01 Definition
02 Capturing Data
03 Processing Data
04 Publishing Data
05 Analyzing and Searching Data
EBS
Web Content Analytics
8. Capturing Data -The Connectors
EBS Odoo Web Crawler
Supported Web and Social Media Connectors
Twitter
YouTube
Live Audio Streams
Live Video Streams
Specific Websites
9. 01 Definition
02 Capturing Data
03 Processing Data
04 Publishing Data
05 Analyzing and Searching Data
EBS
Web Content Analytics
10. Processing Data -The ContentTypes
Text, Video, Speech and Images
• Text
• Recognize the content of the text in English, French or Arabic
languages
• Image
• Identify and extract digitized text using advanced optical and
digital recognition technics in English, French and Arabic
languages.
• Identify and extract faces; recognizes the face against other
appropriate “faces”
• Identify and extract objects (vehicles, laptops, tools…)
• Identify plate numbers and link them to specific people
• Speech
• Extracts words from a speech
published in English, French and
Arabic
• Transform speech into text
• Extract information found in the text
• Video
• Extract speeches from videos
• Convert a video in a sequence of images
• Extract video frames and save in image files
• Object Analysis
11. 01 Definition
02 Capturing Data
03 Processing Data
04 Publishing Data
05 Analyzing and Searching Data
EBS
Web Content Analytics
12. Publishing Data -TheWorkflow
Publish
Lead to CRM
Complaint to Helpdesk
Person to Contact
Product to Product Trigger
Condition
Based on Dimensions
Automate
Action
Server Actions and
Email
The Workflow
13. 01 Definition
02 Capturing Data
03 Processing Data
04 Publishing Data
05 Analyzing and Searching Data
EBS
Web Content Analytics
14. The Advanced Search
Search and analyze data and provide insight into patterns of
behaviors and performance.
• Search features include:
• Phonetic search
• Multilingual search
• Semantic search
• Transliterated search
15. The Advanced Analytics
Using advanced algorithms and machine learning, the system
can identify trends in data and predict future behaviors.
• Predictive analytics features include:
• Sentiment analysis
• Trend analysis
• Entity extraction
16. Interested in a Demo?
Please visit us on
Ever Business
Solutions booth