SlideShare a Scribd company logo
1 of 8
Level 2:  Demand Generation:  Execution & Integration Presented by: Debbie Qaqish  Chief Revenue Officer The Pedowitz Group www.pedowitzgroup.com Get your head out of the sand and embrace the new world of Demand Generation and Marketing Automation.
About Debbie Qaqish   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why take this course?
There is competitive advantage, and then there is unfair competitive advantage…
The Advantages of A Demand Generation Education   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Just how unique are you? “ 2% - 5% of marketers utilize sophisticated marketing automation” - B2B Lead Management Automation Market Overview Report, Forrester, September 22, 2009
Steps to Your Unfair Competitive Advantage   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sign up today to begin creating your unfair competitive advantage Note: No turtles were harmed in the creation of this presentation

More Related Content

What's hot

10 M€ annual revenue within 3 years, starting from scratch!
10 M€ annual revenue within 3 years, starting from scratch!10 M€ annual revenue within 3 years, starting from scratch!
10 M€ annual revenue within 3 years, starting from scratch!B2B Marketing Forum
 
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...#FlipMyFunnel
 
Journey Through the AppExchange: Product-Led Growth with MagicRobot
Journey Through the AppExchange: Product-Led Growth with MagicRobotJourney Through the AppExchange: Product-Led Growth with MagicRobot
Journey Through the AppExchange: Product-Led Growth with MagicRobotCodeScience
 
eMarketing value + tips & tricks
eMarketing value + tips & trickseMarketing value + tips & tricks
eMarketing value + tips & tricksOttawa e-Commerce
 
Beyond Basic Targeting
Beyond Basic TargetingBeyond Basic Targeting
Beyond Basic TargetingEtumos
 
Why Is Marketing Everything
Why Is Marketing EverythingWhy Is Marketing Everything
Why Is Marketing EverythingFatmir Hyseni
 
Showpad Tamara Schenk: the four pillars of successful sales enablement
Showpad Tamara Schenk: the four pillars of successful sales enablementShowpad Tamara Schenk: the four pillars of successful sales enablement
Showpad Tamara Schenk: the four pillars of successful sales enablementSHOWPAD NV
 
B2 b ecommerce increases margin 10%
B2 b ecommerce increases margin 10%B2 b ecommerce increases margin 10%
B2 b ecommerce increases margin 10%MARKETSCAPE INC.
 
Introducing Digital Works Group UK
Introducing Digital Works Group UKIntroducing Digital Works Group UK
Introducing Digital Works Group UKRichard Morecroft
 
Make your Digital Strategy Work
Make your Digital Strategy WorkMake your Digital Strategy Work
Make your Digital Strategy WorkBua Marketing
 

What's hot (11)

10 M€ annual revenue within 3 years, starting from scratch!
10 M€ annual revenue within 3 years, starting from scratch!10 M€ annual revenue within 3 years, starting from scratch!
10 M€ annual revenue within 3 years, starting from scratch!
 
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...
#RevenueSummit San Francisco 2017 - Tim Clarke, Julie Sokley - Lessons in Sal...
 
Journey Through the AppExchange: Product-Led Growth with MagicRobot
Journey Through the AppExchange: Product-Led Growth with MagicRobotJourney Through the AppExchange: Product-Led Growth with MagicRobot
Journey Through the AppExchange: Product-Led Growth with MagicRobot
 
eMarketing value + tips & tricks
eMarketing value + tips & trickseMarketing value + tips & tricks
eMarketing value + tips & tricks
 
Lead Life
Lead LifeLead Life
Lead Life
 
Beyond Basic Targeting
Beyond Basic TargetingBeyond Basic Targeting
Beyond Basic Targeting
 
Why Is Marketing Everything
Why Is Marketing EverythingWhy Is Marketing Everything
Why Is Marketing Everything
 
Showpad Tamara Schenk: the four pillars of successful sales enablement
Showpad Tamara Schenk: the four pillars of successful sales enablementShowpad Tamara Schenk: the four pillars of successful sales enablement
Showpad Tamara Schenk: the four pillars of successful sales enablement
 
B2 b ecommerce increases margin 10%
B2 b ecommerce increases margin 10%B2 b ecommerce increases margin 10%
B2 b ecommerce increases margin 10%
 
Introducing Digital Works Group UK
Introducing Digital Works Group UKIntroducing Digital Works Group UK
Introducing Digital Works Group UK
 
Make your Digital Strategy Work
Make your Digital Strategy WorkMake your Digital Strategy Work
Make your Digital Strategy Work
 

Viewers also liked

Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative
 Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative
Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media InitiativeOnline Marketing Summit
 
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...Online Marketing Summit
 

Viewers also liked (6)

Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative
 Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative
Why Analytics Now? - Elea McDonnel Feit, Wharton Interactive Media Initiative
 
Hitting The Target, Patrick Neeman
Hitting The Target, Patrick NeemanHitting The Target, Patrick Neeman
Hitting The Target, Patrick Neeman
 
Opening for TFMA - Aaron Kahlow
Opening for TFMA - Aaron KahlowOpening for TFMA - Aaron Kahlow
Opening for TFMA - Aaron Kahlow
 
Reputation Management - Giliian Muessig
Reputation Management  - Giliian MuessigReputation Management  - Giliian Muessig
Reputation Management - Giliian Muessig
 
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...
Integrating Offline Marketing Strategies Into the Digital World, Jan Jindra, ...
 
Social Integration - Sundeep Kapur
Social Integration - Sundeep KapurSocial Integration - Sundeep Kapur
Social Integration - Sundeep Kapur
 

Similar to L2 Demand Gen Intro

Mastering Lead Generation for Big Customer Database.pptx
Mastering Lead Generation for Big Customer Database.pptxMastering Lead Generation for Big Customer Database.pptx
Mastering Lead Generation for Big Customer Database.pptxExclsior
 
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...Mesurez votre efficacité commerciale et marketing tout au long de votre parco...
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...Nathalie Biernacki Ferguson
 
5 Strategies to Supercharge Your Data-Driven Marketing
5 Strategies to Supercharge Your Data-Driven Marketing5 Strategies to Supercharge Your Data-Driven Marketing
5 Strategies to Supercharge Your Data-Driven MarketingMarketo
 
Marketing Operations: Hot New Playground for Project Managers
Marketing Operations: Hot New Playground for Project ManagersMarketing Operations: Hot New Playground for Project Managers
Marketing Operations: Hot New Playground for Project ManagersClearAction Continuum
 
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...saastr
 
8 Expert Lead Gen Tips for CMOs - slides
8 Expert Lead Gen Tips for CMOs - slides8 Expert Lead Gen Tips for CMOs - slides
8 Expert Lead Gen Tips for CMOs - slidesDemandWave
 
Marketing and selling to software vendors
Marketing and selling to software vendorsMarketing and selling to software vendors
Marketing and selling to software vendorsISV World
 
Plantes Keynote Address to CMOs
Plantes Keynote Address to CMOsPlantes Keynote Address to CMOs
Plantes Keynote Address to CMOsMary Kay Plantes
 
Digital Marketing Audit Template (2016)
Digital Marketing Audit Template (2016)Digital Marketing Audit Template (2016)
Digital Marketing Audit Template (2016)Tim Bourgeois
 
网上营销常犯的6大错误,都在浪费预算。 您是否了解?
网上营销常犯的6大错误,都在浪费预算。 您是否了解?网上营销常犯的6大错误,都在浪费预算。 您是否了解?
网上营销常犯的6大错误,都在浪费预算。 您是否了解?iTrainMalaysia1
 
Lead Lifecycle Management: Finding, Creating and Managing Your Leads
Lead Lifecycle Management: Finding, Creating and Managing Your LeadsLead Lifecycle Management: Finding, Creating and Managing Your Leads
Lead Lifecycle Management: Finding, Creating and Managing Your LeadsLeadLife Solutions
 
855 sponsor gazdak_using our laptop
855 sponsor gazdak_using our laptop855 sponsor gazdak_using our laptop
855 sponsor gazdak_using our laptopRising Media, Inc.
 
940 sponsor gazdak_using our laptop
940 sponsor gazdak_using our laptop940 sponsor gazdak_using our laptop
940 sponsor gazdak_using our laptopRising Media, Inc.
 
4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT IgnoreBernie Borges
 
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 Keynote
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 KeynoteHow To Create A Billion $ Category: Mark Organ's Dreamforce '13 Keynote
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 KeynoteInfluitive
 
Directory: Regulatory & Risk Data
Directory: Regulatory & Risk DataDirectory: Regulatory & Risk Data
Directory: Regulatory & Risk DataConor Coughlan
 
How IBM is Unifying the Customer Journey with Personalization
How IBM is Unifying the Customer Journey with PersonalizationHow IBM is Unifying the Customer Journey with Personalization
How IBM is Unifying the Customer Journey with PersonalizationOptimizely
 
The definitive-guide-to-lead-generation
The definitive-guide-to-lead-generationThe definitive-guide-to-lead-generation
The definitive-guide-to-lead-generationHyeontaek Lim
 
How to grow your marketing contribution to sales through growth optimization ...
How to grow your marketing contribution to sales through growth optimization ...How to grow your marketing contribution to sales through growth optimization ...
How to grow your marketing contribution to sales through growth optimization ...Eduardo Esparza
 

Similar to L2 Demand Gen Intro (20)

Mastering Lead Generation for Big Customer Database.pptx
Mastering Lead Generation for Big Customer Database.pptxMastering Lead Generation for Big Customer Database.pptx
Mastering Lead Generation for Big Customer Database.pptx
 
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...Mesurez votre efficacité commerciale et marketing tout au long de votre parco...
Mesurez votre efficacité commerciale et marketing tout au long de votre parco...
 
Intro&Session1
Intro&Session1Intro&Session1
Intro&Session1
 
5 Strategies to Supercharge Your Data-Driven Marketing
5 Strategies to Supercharge Your Data-Driven Marketing5 Strategies to Supercharge Your Data-Driven Marketing
5 Strategies to Supercharge Your Data-Driven Marketing
 
Marketing Operations: Hot New Playground for Project Managers
Marketing Operations: Hot New Playground for Project ManagersMarketing Operations: Hot New Playground for Project Managers
Marketing Operations: Hot New Playground for Project Managers
 
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...
SaaStrU 301: Unlocking Growth in the Internet Economy: a Perspective from Str...
 
8 Expert Lead Gen Tips for CMOs - slides
8 Expert Lead Gen Tips for CMOs - slides8 Expert Lead Gen Tips for CMOs - slides
8 Expert Lead Gen Tips for CMOs - slides
 
Marketing and selling to software vendors
Marketing and selling to software vendorsMarketing and selling to software vendors
Marketing and selling to software vendors
 
Plantes Keynote Address to CMOs
Plantes Keynote Address to CMOsPlantes Keynote Address to CMOs
Plantes Keynote Address to CMOs
 
Digital Marketing Audit Template (2016)
Digital Marketing Audit Template (2016)Digital Marketing Audit Template (2016)
Digital Marketing Audit Template (2016)
 
网上营销常犯的6大错误,都在浪费预算。 您是否了解?
网上营销常犯的6大错误,都在浪费预算。 您是否了解?网上营销常犯的6大错误,都在浪费预算。 您是否了解?
网上营销常犯的6大错误,都在浪费预算。 您是否了解?
 
Lead Lifecycle Management: Finding, Creating and Managing Your Leads
Lead Lifecycle Management: Finding, Creating and Managing Your LeadsLead Lifecycle Management: Finding, Creating and Managing Your Leads
Lead Lifecycle Management: Finding, Creating and Managing Your Leads
 
855 sponsor gazdak_using our laptop
855 sponsor gazdak_using our laptop855 sponsor gazdak_using our laptop
855 sponsor gazdak_using our laptop
 
940 sponsor gazdak_using our laptop
940 sponsor gazdak_using our laptop940 sponsor gazdak_using our laptop
940 sponsor gazdak_using our laptop
 
4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore4 Marketing Paradigms Brands Can NOT Ignore
4 Marketing Paradigms Brands Can NOT Ignore
 
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 Keynote
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 KeynoteHow To Create A Billion $ Category: Mark Organ's Dreamforce '13 Keynote
How To Create A Billion $ Category: Mark Organ's Dreamforce '13 Keynote
 
Directory: Regulatory & Risk Data
Directory: Regulatory & Risk DataDirectory: Regulatory & Risk Data
Directory: Regulatory & Risk Data
 
How IBM is Unifying the Customer Journey with Personalization
How IBM is Unifying the Customer Journey with PersonalizationHow IBM is Unifying the Customer Journey with Personalization
How IBM is Unifying the Customer Journey with Personalization
 
The definitive-guide-to-lead-generation
The definitive-guide-to-lead-generationThe definitive-guide-to-lead-generation
The definitive-guide-to-lead-generation
 
How to grow your marketing contribution to sales through growth optimization ...
How to grow your marketing contribution to sales through growth optimization ...How to grow your marketing contribution to sales through growth optimization ...
How to grow your marketing contribution to sales through growth optimization ...
 

More from Online Marketing Summit

Social Media Empowering People, Empowering Business - Emma Roffey
Social Media Empowering People, Empowering Business -  Emma RoffeySocial Media Empowering People, Empowering Business -  Emma Roffey
Social Media Empowering People, Empowering Business - Emma RoffeyOnline Marketing Summit
 
OMS London PPT Accountability - Jen Brady
OMS London PPT Accountability - Jen BradyOMS London PPT Accountability - Jen Brady
OMS London PPT Accountability - Jen BradyOnline Marketing Summit
 
OMI Workshop @ SES London 2011 - Search & Social, a Global Perspective
OMI Workshop @ SES London 2011 - Search & Social, a Global PerspectiveOMI Workshop @ SES London 2011 - Search & Social, a Global Perspective
OMI Workshop @ SES London 2011 - Search & Social, a Global PerspectiveOnline Marketing Summit
 
The current state of email, social, and mobile integration oms at dma - al...
The current state of email, social, and mobile integration   oms at dma  - al...The current state of email, social, and mobile integration   oms at dma  - al...
The current state of email, social, and mobile integration oms at dma - al...Online Marketing Summit
 
Improving SEO Conversions Through Social Content - Gillian Muessig
Improving SEO Conversions Through Social Content - Gillian MuessigImproving SEO Conversions Through Social Content - Gillian Muessig
Improving SEO Conversions Through Social Content - Gillian MuessigOnline Marketing Summit
 
Generating New Business Leads with Corporate Blogging - Compendium
Generating New Business Leads with Corporate Blogging - CompendiumGenerating New Business Leads with Corporate Blogging - Compendium
Generating New Business Leads with Corporate Blogging - CompendiumOnline Marketing Summit
 
The SEO Value of Social Media - Catfish Comstock
The SEO Value of Social Media - Catfish ComstockThe SEO Value of Social Media - Catfish Comstock
The SEO Value of Social Media - Catfish ComstockOnline Marketing Summit
 
From "Sorta" to Portable: Five Actionable Steps to Embrace On-The-Go Custome...
From "Sorta" to Portable:  Five Actionable Steps to Embrace On-The-Go Custome...From "Sorta" to Portable:  Five Actionable Steps to Embrace On-The-Go Custome...
From "Sorta" to Portable: Five Actionable Steps to Embrace On-The-Go Custome...Online Marketing Summit
 
Using Data-Driven Decisions to Enhance Cross-Channel Marketing - Experian Ma...
Using Data-Driven Decisions to Enhance Cross-Channel Marketing  - Experian Ma...Using Data-Driven Decisions to Enhance Cross-Channel Marketing  - Experian Ma...
Using Data-Driven Decisions to Enhance Cross-Channel Marketing - Experian Ma...Online Marketing Summit
 
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...Online Marketing Summit
 
Integrated Marketing - Susan Prater, Masco Cabinetry
Integrated Marketing - Susan Prater, Masco CabinetryIntegrated Marketing - Susan Prater, Masco Cabinetry
Integrated Marketing - Susan Prater, Masco CabinetryOnline Marketing Summit
 
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie Mirman
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie MirmanInbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie Mirman
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie MirmanOnline Marketing Summit
 
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPoint
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPointBuilding a Content Marketing Engine to Accelerate Revenue Growth - BreakingPoint
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPointOnline Marketing Summit
 
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten Knipp
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten KnippInbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten Knipp
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten KnippOnline Marketing Summit
 
Closing the Gap on ROI Measurement - Spur Interactive, Steve Interactive
Closing the Gap on ROI Measurement - Spur Interactive, Steve InteractiveClosing the Gap on ROI Measurement - Spur Interactive, Steve Interactive
Closing the Gap on ROI Measurement - Spur Interactive, Steve InteractiveOnline Marketing Summit
 
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...Online Marketing Summit
 
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...Connecting the Dots: Integrating Emerging Channels into your Email Program - ...
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...Online Marketing Summit
 
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing Services
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing ServicesOnline Test, Target and Measurement - Nancy Shaver, Experian Marketing Services
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing ServicesOnline Marketing Summit
 
Email Marketing: Tools and Strategies - Blue Sky Factory
Email Marketing: Tools and Strategies - Blue Sky FactoryEmail Marketing: Tools and Strategies - Blue Sky Factory
Email Marketing: Tools and Strategies - Blue Sky FactoryOnline Marketing Summit
 

More from Online Marketing Summit (20)

Social Media Empowering People, Empowering Business - Emma Roffey
Social Media Empowering People, Empowering Business -  Emma RoffeySocial Media Empowering People, Empowering Business -  Emma Roffey
Social Media Empowering People, Empowering Business - Emma Roffey
 
OMS London PPT Accountability - Jen Brady
OMS London PPT Accountability - Jen BradyOMS London PPT Accountability - Jen Brady
OMS London PPT Accountability - Jen Brady
 
Conversion Content - Scott Brinker
Conversion Content - Scott BrinkerConversion Content - Scott Brinker
Conversion Content - Scott Brinker
 
OMI Workshop @ SES London 2011 - Search & Social, a Global Perspective
OMI Workshop @ SES London 2011 - Search & Social, a Global PerspectiveOMI Workshop @ SES London 2011 - Search & Social, a Global Perspective
OMI Workshop @ SES London 2011 - Search & Social, a Global Perspective
 
The current state of email, social, and mobile integration oms at dma - al...
The current state of email, social, and mobile integration   oms at dma  - al...The current state of email, social, and mobile integration   oms at dma  - al...
The current state of email, social, and mobile integration oms at dma - al...
 
Improving SEO Conversions Through Social Content - Gillian Muessig
Improving SEO Conversions Through Social Content - Gillian MuessigImproving SEO Conversions Through Social Content - Gillian Muessig
Improving SEO Conversions Through Social Content - Gillian Muessig
 
Generating New Business Leads with Corporate Blogging - Compendium
Generating New Business Leads with Corporate Blogging - CompendiumGenerating New Business Leads with Corporate Blogging - Compendium
Generating New Business Leads with Corporate Blogging - Compendium
 
The SEO Value of Social Media - Catfish Comstock
The SEO Value of Social Media - Catfish ComstockThe SEO Value of Social Media - Catfish Comstock
The SEO Value of Social Media - Catfish Comstock
 
From "Sorta" to Portable: Five Actionable Steps to Embrace On-The-Go Custome...
From "Sorta" to Portable:  Five Actionable Steps to Embrace On-The-Go Custome...From "Sorta" to Portable:  Five Actionable Steps to Embrace On-The-Go Custome...
From "Sorta" to Portable: Five Actionable Steps to Embrace On-The-Go Custome...
 
Using Data-Driven Decisions to Enhance Cross-Channel Marketing - Experian Ma...
Using Data-Driven Decisions to Enhance Cross-Channel Marketing  - Experian Ma...Using Data-Driven Decisions to Enhance Cross-Channel Marketing  - Experian Ma...
Using Data-Driven Decisions to Enhance Cross-Channel Marketing - Experian Ma...
 
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...
Empathy in Ecommerce: Achieving Breakthrough Conversion Rates (and Profit!) b...
 
Integrated Marketing - Susan Prater, Masco Cabinetry
Integrated Marketing - Susan Prater, Masco CabinetryIntegrated Marketing - Susan Prater, Masco Cabinetry
Integrated Marketing - Susan Prater, Masco Cabinetry
 
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie Mirman
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie MirmanInbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie Mirman
Inbound Marketing: Lead Generation at 60% Lower Cost - HubSpot, Ellie Mirman
 
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPoint
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPointBuilding a Content Marketing Engine to Accelerate Revenue Growth - BreakingPoint
Building a Content Marketing Engine to Accelerate Revenue Growth - BreakingPoint
 
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten Knipp
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten KnippInbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten Knipp
Inbound Marketing Works: Spend 60% Less on Lead Gen - HubSpot, Kirsten Knipp
 
Closing the Gap on ROI Measurement - Spur Interactive, Steve Interactive
Closing the Gap on ROI Measurement - Spur Interactive, Steve InteractiveClosing the Gap on ROI Measurement - Spur Interactive, Steve Interactive
Closing the Gap on ROI Measurement - Spur Interactive, Steve Interactive
 
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...
Design For Your Subscribers: Tips and Tricks to Increase Email Marketing ROI ...
 
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...Connecting the Dots: Integrating Emerging Channels into your Email Program - ...
Connecting the Dots: Integrating Emerging Channels into your Email Program - ...
 
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing Services
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing ServicesOnline Test, Target and Measurement - Nancy Shaver, Experian Marketing Services
Online Test, Target and Measurement - Nancy Shaver, Experian Marketing Services
 
Email Marketing: Tools and Strategies - Blue Sky Factory
Email Marketing: Tools and Strategies - Blue Sky FactoryEmail Marketing: Tools and Strategies - Blue Sky Factory
Email Marketing: Tools and Strategies - Blue Sky Factory
 

Recently uploaded

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.Aaiza Hassan
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen
 

Recently uploaded (20)

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis:  Simple Linear Regression Multiple Linear RegressionRegression analysis:  Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow  ) 🔝 8923113531 🔝  Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 

L2 Demand Gen Intro

  • 1. Level 2: Demand Generation: Execution & Integration Presented by: Debbie Qaqish Chief Revenue Officer The Pedowitz Group www.pedowitzgroup.com Get your head out of the sand and embrace the new world of Demand Generation and Marketing Automation.
  • 2.
  • 3. Why take this course?
  • 4. There is competitive advantage, and then there is unfair competitive advantage…
  • 5.
  • 6. Just how unique are you? “ 2% - 5% of marketers utilize sophisticated marketing automation” - B2B Lead Management Automation Market Overview Report, Forrester, September 22, 2009
  • 7.
  • 8. Sign up today to begin creating your unfair competitive advantage Note: No turtles were harmed in the creation of this presentation