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Cory's Electronic's Client Presentation
- 1. Everything you know about fixing your favorite electronic is… Rig ht WRO NG
- 2. MEE T JOE
- 7. Joe Realized he had TWO Options...
- 11. HEY SARAH! I HAVE A QUESTION.... ....
- 15. & The Latest
- 16. “I REPAIRED MY TABLET LAST WEEK. You should definitely give Cory’s Electronics
- 17. After Talking to Sarah, Joe decided to Call
- 18. Now, Let’s Find Out What Cory’s Electronics CAN DO FOR JOE & HIS TV
- 19. Remember How I Said Everything You Know About Electronics Repair Is WRONG
- 20. WE THINK WE CAN FIX IT ALL
- 22. This IS WHY YOU NEED ELECTRONICS REPAIR TECHNICIANS
- 23. Out of 25 online survey respondents, only 6 people HAD HEARD of Cory’s Electronics.
- 24. Who repaired your last electronic device? I sent the device to the manufacturer. I visited the retail store where I purchased the device. I went to an electronics repair store. I didn't repair the device. I replaced the device instead of repairing it.
- 29. T = R + D TRUST RELIABILITY DELIGHT
- 31. “ FOR CORY’S ELECTRONICS TO BE RECOGNIZED AS The TOP ELECTRONICS REPAIR STORE IN MECOSTA COUNTY.”
- 32. TWO OBJECTIVE S
- 33. FIRST, We want to COMMUNICATE TO THE BIG RAPIDS COMMUNITY THAT CORY’S IS THE EXPERT IN
- 34. NEXT, We want to promote Cory’s repair services, which will lead to TOP-OF-MIND AWARNESS of Cory’s as the place to go for electronics repairs.
- 35. HOW WILL CORY’S REACH THEIR GOAL? WELL, WE HAVE FOUR STRATEGIES.
- 36. 1.Integrated Marketing Strategy 2.Interactive Media Strategy 3.Social Awareness Strategy 4.Through Leadership TA-DA!
- 37. This Is How We’ll Implement Each Strategy ……………………
- 38. NEW WEBSITE!
- 47. Monitoring Techniques: 1.In-Store Traffic 2.Website Analytics 3.Number of People Recycling Electronics Post-Program Evaluation: 1.Post Customer Perception Survey 2.Press Coverage 3.Sales Activity and Repairs
- 48. QUEST IONS?