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Using Social Networks - The SMF Group
- 2. The SMF Group Did you know...
- 3. Did you know that... There are more than 50 million Facebook Pages!
- 4. Did you know that... 44K LinkedIn mobile job applications are completed on average per day!
- 5. Did you know that... 500 million tweets are sent per day!
- 6. Did you know that... The average YouTube mobile video views per day is over 1 billion!
- 7. Is it for everyone? "We don't have a choice on whether we DO social media, the question is how well we DO it." - Erik Qualman Author (Crisis, Digital Leader and Socialnomics)
- 9. After all... "Social media is one area of business where you don't need to outspend your competitors in order to beat them." - Hal Stokes, Social Media Director (Essence)
- 10. Think...
- 11. Think... ● what is your audience? ● What do your customers want to chat about? Don’t forget - it’s all about them!
- 12. To succeed...
- 13. To succeed... ● choose where you want to focus, and offer helpful, relevant and shareable content. ● Don't be afraid to engage!
- 14. But remember...
- 15. But remember... ● when doing so, try to be AUTHENTIC - don’t manufacture your content! ● Be patient!
- 17. Social media backfires... ● when views are ignored and campaigns are launched without good customer insight. ● Take care!
- 18. Follow, favourite, tweet... "We don't want one million new fans, we want one thousand new customers." - @PaddyPower
- 19. Frontrunners - Ben & Jerry’s
- 21. Frontrunners - LEGO Group
- 23. The SMF Group
- 26. Infrared heater
- 29. The SMF Group [DING] Time’s up! Any Questions? Thank you! Twitter: @SMFUK Facebook: facebook.com/smfuk LinkedIn: linkedin.com/thesmfgroup