IDC’s Angela Salmeron (Associate Research Director, European Future of Work) overviewed the latest research and trends in digital workplace and transformation as we transition to a future of work centred on supporting a hybrid working culture.

1. 1
Economic
Slow Down
Recession
COVID
Crisis
The Next
Normal
Return
to Growth
ECONOMIC
SITUATION
Cost
Optimization
Business
Resiliency
Business
Continuity
Business
Innovation
Targeted
Investments
BUSINESS
FOCUS
23%
34%
17%
16%
10%
Source: IDC, US& Europe COVID-19 Impact on IT Spending Survey, August 2020
(% companies)
Companies need to become digitally fit and agile
to thrive in the Next Normal
1

2. 2
However, companies won’t succeed in the Next Normal
unless they put their people first.
1
0
Business continuity
Purpose-driven business Employee engagement,
Employee experience
Business resiliency / agility
Business innovation
digital strategy
businesspriorities
2

3. v
Building a purpose-driven organization:
Engaging with a superb Employee Experience (EX)
EX means business (without exception)
53% 46%
42% 42% 40% 38%
The right
technology
tools
Career
growth
opportunities
Flexibility
with location
and time
Access to
training and
learning
Mental well-
being
programs
Physical
health
programs
Source: IDC European Future of Work Survey, March 2020, n = 415
EX starts with the right technology tools
54% 49% 49%
45%
44%
0%
Employee
productivity
Revenue
growth
Employee
loyalty
Customer
satisfaction
Profitability None
Most impactful
EX drivers
Business
impact of EX
0%
0
3 3

4. What keeps the boat afloat?
An “employee first” digital workspace
© IDC
End-user computing management
and security
App integration and support
Next-generation ITSM
Intelligent workplace analytics
User persona / change
management program
Tech Bar
15%
64%
21%
44%
39%
17%
25%
55%
21%
0%
10%
20%
30%
40%
50%
60%
70%
Primarily working from
home
Primarily working in a
physical facility
Primarily working in the
field
Hybrid Working Model
(US + European companies %)
Pre Covid Now Post Covid
Building & Managing a Digital Workspace
Source: IDC, US& Europe COVID-19 Impact on IT Spending Survey, August 2020
1
4

5. © IDC 5
Make the
workplace
personal
User
Experience
(key
parameters)
 No / minimum downtime
 Seamless access to apps and resources
 Frictionless experience
 Self service
 User journeys / design thinking
(role, workstyle, IT dexterity)
 Strong partnership between IT, HR and LoB
User
personas
Change
management
 Training
 What’s in it for me?
 Campaigns and gamification
 Tech bars
“Technology is as good as the people who operate it”
CIO, global manufacturing company

6. 6
“You can’t manage what you can’t measure”
Employee Experience (EX) is a core KPI in the success of the digital workspace
Hard
data
Employee
sentiment
(real-time)
Real-time analytics
from devices, apps &
systems
NLP chatbot /
poll question
Employee
sentiment
(long term)
Surveys

7. From Reactive to Proactive IT Service Management (ITSM)
7
MARKETING
HR
Source: IDC Future of Work Survey, USA & Europe, March 2020, n = 720
26%
40%
36%
24%
Complex processes to
get the job done
Inefficient and/or
manual processes
Overload of information
Inability to efficiently
access data
IT challenges to drive business value
(% IT respondents)
Automation and
digitization
New tools to create the
art of possible
Single source of truth
Actionable insight
AI-driven recommendations
The way forward
Re-engineering IT
workflows
Difficulty working across
too many applications

8. 8© IDC
Intelligent ITSM: proactive remediation, self-healing, self-service
Shift from SLAs to XLAs

9. Panel discussion
Listen to our experts
9© IDC
Jon Grainger
CIO, Slater and Gordon
Dan Morton
Technology Director, Slater and Gordon

10. Topic #1
10© IDC
Work anywhere
and beyond

11. 11© IDC
Intelligent analytics for
experience optimization
Topic #2

12. Taking employee
experience to the next level
Topic #3
12© IDC

13. 13© IDC
Conclusion and
final remarks

14. Explore how
Nexthink Experience
can empower your digital workplace strategy
Book your 30 minute
overview with Nexthink
visit nexthink.com/demo or
email info@nexthink.com