1. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
The
Partnership
Concept
• Established
2006,
mySupermarket
is
a
leading
website
in
the
UK
which
allows
shoppers
to
compare
and
shop
online
at
the
leading
supermarkets
in
the
UK
including
Tesco,
Asda,
Sainsbury’s,
and
Ocado.
Over
1M
monthly
users
sign
into
mySupermarket
to
compare
and
shop
for
their
groceries
based
on
price
and
nutri+onal
value.
• mySupermarket
would
like
to
enable
your
organiza+on
the
ability
to
select
and
approve
grocery
items
across
all
of
our
products
that
supports
your
mission.
Once
you
have
made
these
recommenda+ons,
users
on
the
mySupermarket.com
website
will
be
able
to
choose
products
you
have
approved
without
reading
any
labels
or
performing
any
significant
research.
• Partnership
with
mySupermarket
is
easy
and
we
will
help
you
with
every
step
of
the
partnership
process.

2. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
mySupermarket
MiniStores
Based
on
content
from
the
Fairtrade
Founda+on

3. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Recommended
by:
The
Fairtrade
Founda+on
For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Recommended
Products
mySupermarket
allows
your
organiza+on
to
select
products
that
are
in
support
of
your
organiza+ons
mission.
We
can
provide
the
ability
for
your
users
to
shop
for
products
on
our
website
without
reading
any
nutr+on
labels
and
can
shop
for
these
items
at
Ocado,
Tesco,
Sainsbury,
and
Asda

4. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
FairTrade
UK
MiniStore
–
A
prominent
presence
on
mySupermarket.
com
MySupermarket
will
create
a
shopping
page
that
will
be
cobranded
for
your
organiza+on.
In
this
example,
The
Faire
Trade
Founda+on‘s
MiniStore
displays
all
the
items
which
were
recommended
by
the
organiza+on
–
and
only
these
items.
Think
of
it
as
a
special
shopping
page
created
for
the
exclusive
use
of
the
Coeliac
UK
founda+on.

5. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Technical
Aspects
• mySupermarket
makes
it
easy
for
any
organiza+on
to
mark
grocery
items
that
can
be
recommended.
• mySupermarket
will
automa+cally
create
a
shopping
page
for
your
organiza+on
with
your
brand
prominent.
We
call
this
a
MiniStore.
• We
will
provide
your
organiza+on
with
a
unique
web
address
(URL)
which
you
can
use
to
send
your
members
to
mySupermarket.com
to
do
their
grocery
shopping.
We
can
also
help
you
create
links
to
Facebook
and
other
marke+ng
emails.

6. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Subscribe
to
a
mini-­‐store
Signing
up
to
a
MiniStore
mySupermarket
shoppers
can
subscribe
to
the
stores
very
easily.
By
clicking
the
subscribe
buZon,
mySupermarket.co
m
users
will
automa+cally
view
your
organiza+on’s
MiniStore
and
they
can
shop
from
it
when
they
do
their
weekly
shopping.

7. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Prominent
on
a
user’s
homepage
Links
to
your
MiniStore
This
is
an
example
of
your
MiniStore
now
appearing
on
the
weekly
shopping
list
of
a
mySupermarket
user.
Click
to
con+nue

8. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Direct
link
to
the
Fairtrade
Founda+on
mini
store
on
MySupermarket.com
Improving
your
website
By
partnering
with
mySupermarket,
your
organiza+on
can
easily
send
your
members
to
your
shopping
site
on
mySupermarket.com
with
a
direct
link
from
your
home
page.
This
type
of
rela+onship
can
further
enhance
your
brand
as
you
can
have
a
direct
effect
on
your
member’s
shopping
behavior.

9. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Linking
to
Facebook
Once
a
MiniStore
has
been
created,
mySupermarket
will
create
links
to
social
media
such
as
facebook
that
will
be
automa+cally
updated
with
limited
administra+on
required.
Click
to
con+nue

10. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Back
Thousands
of
Products
mySupermarket
tracks
thousands
of
products.
We
will
work
with
your
organiza+on
to
constantly
update
your
approved
list
very
easily

11. For
illustra+ve
purposes
only
–
does
not
represent
an
actual
partnership
with
mySupermarket
Thank
You
For
more
informa+on
on
establishing
this
partnership,
please
contact
Bert
Navarrete,
Director
of
Business
development
at
bert@mysupermarket.com