2. 2001 2003
2005
2000
1995
1991 2000
2004
1996
2001 1999
We have seen Crowdsourcing in action already
3. [Labor, Influence]
Source: Mary Meeker presentation at All things D.
The end of all other encyclopedia business models
4. [Assets, Influence]
Simultaneous Skype Users
[a way of looking at the capacity of the network]
35,000,000
30,000,000
Number of Users
25,000,000
20,000,000
15,000,000
10,000,000
5,000,000
0
Date Source: Skype Journal.
Less than a decade to transform the economics of audio/video
6. Influence
Capital
Assets
Labor
Data
1. How do we access key resources?
7. Open Innovation, Co-Creation, Micro Tasks
Sharing, Commenting, Reviewing
Crowd Funding, Crowd Lending
Collaborative Consumption
“Big Data”
Influence
Capital
Assets
Labor
Data
People as brokers of key resources at Internet scale
8. Ronald Coase
“Given that production could be
carried on without any
organization that is, firms at
all, why and under what
conditions should we expect firms
to emerge?”
About 75 years ago
Shaun Abrahamson and millions
of others like this
Why do we organize firms a certain way?
9. Value Created
R+D Production Operations Marketing Sales
Income/Expenses
2. Who is doing the work?
10. Value Created
R+D Production Operations Marketing Sales
Income/Expenses
2. Who is doing the work?
11. “Re-Imagination of Nearly
Everything – Powered by New
Devices, Connectivity + UI +
Beauty”
“Magnitude of upcoming
change will be stunning”
– Mary Meeker, partner KPCB
Source: Mary Meeker presentation at All things D.
About 50% of this Re-Imagination enabled by crowds
12. 2001 2003
2005
2000
1995
1991 2000
2004
1996
2001 1999
And this is just the start
31. If you work with crowds to change access to critical
resources (Labor, Influence, Capital, Assets +
Data), you get massive impacts
+ across business functions (we just saw
R&D, Operations, Marketing, Sales, Customer
Support)
+ across almost all industries (we just saw
Finance, Consumer Staples, Consumer
Discretionary, Information
Technology, Healthcare, Telecommunications, Indust
rials)
Fundamental restructuring enabled by crowds
32. Open Innovation, Co-Creation, Micro Tasks
Sharing, Commenting, Reviewing
Crowd Funding, Crowd Lending
Collaborative Consumption
“Big Data”
Influence
Capital
Assets
Labor
Data
New ways to access critical resources more efficiently
33. Ronald Coase
“Given that production could be
carried on without any
organization that is, firms at
all, why and under what
conditions should we expect firms
to emerge?”
About 75 years ago
Shaun Abrahamson and millions
of others like this
Why do we organize firms a certain way?
34. Value Created
R+D Production Operations Marketing Sales
Income/Expenses
2. Who is doing the work?
+ the examples that showed how we might reorganize
+ how profound is the impact?+ newspaper impact…craigslist set things in motion by removing classifieds revenues for many newspapers+
+ we don’t really think about skype anymore+
50% of innovation now comes from outside P&GAvailable in English, Chinese, Spanish, Japanese and Portugeuse
+ what exactly are we talking about?+ most organizations depend on some combination of these resources+ the most interesting thing is that e are changing how we get access to these resource+ lower cost devices + broadband + marketplaces + analytics + reputation --- dramatically lowering cost of getting access
now we have an explosion of buzzwords and this is how I think they fit together
Add colaboratorie to logo – priority 2
Add colaboratorie to logo – priority 2
Investment and partnerships with 12 companies
Investment and partnerships with 12 companies
Investment and partnerships with 12 companies
Investment and partnerships with 12 companies
Investment and partnerships with 12 companies
Add colaboratorie to logo – priority 2
now we have an explosion of buzzwords and this is how I think they fit together