Recommended
More Related Content
Viewers also liked
Viewers also liked (11)
More from murphaaaay
Recently uploaded
Recently uploaded (20)
Intro to new media design project 2 10-13-15
- 1. Fa102a, Research, Product Proposal, and Brand Development Sleep Fast Alexis Murphy
- 2. Assignment 01 / Research “Health technologies to support sleep apnea and snoring” http://www.kurzweilai.net/ask-ray-health-technologies-to-support-sleep-apnea-and- snoring
- 3. Assignment 01 / Research -Falling asleep now easier with technology www.peacehealth.org
- 4. Assignment 01 / Research -Comfortable tubes up the nose to relax the body before sleep Kurzweilai.net Kurzweilai.net
- 5. Assignment 01 / Research -Cordless and maskless to make one more comfortable Snore-medicines.com
- 6. Assignment 01 / Future Product or Service “Falling Asleep Easy” -No more insomnia -No more snoring -Wake up on time
- 7. Assignment 02 / User Persona Research User Persona A David, 75, Technological Frustrations • headaches • irritability • grogginess Goals • no sleep interruptions • no daily headaches • no snoring
- 8. Assignment 02 / User Persona Research User Persona B Gregory, 50, Social Frustrations • blood sugar problems • sleep interruptions • overweight middle aged man Goals • no sleep interruptions • no snoring • lower blood sugar
- 9. Assignment 02 / User Persona Diagram
- 10. Assignment 02 / Creative Persona Portrait
- 11. Assignment 03 / Branding Source For Brand Character Words • Jordin Sparks
- 12. Assignment 03 / Branding Brand Character Diagram
- 13. Assignment 03 / Branding Naming Process • Asleep + Easy • =EZ Sleep
- 14. Assignment 03 / Branding Final Product / Service Name • EZ Sleep • Sleep will be easier • EZ makes it look playful rather than just plain “easy”