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After only three months in office, President Dilma Rousseff’s approval rating fell from 46% in October to just 12% at the end of March, according to national polls conducted by Ibope. The reasons for the decrease are due to a so-called “perfect storm” – a combination of an economic crisis and political mistakes that fueled the mobilization of various sectors of society in large demonstrations in the main cities of Brazil, demanding anti-corruption measures and impeachment of the President.
In this report, we analyze the factors that led to this situation and share an outlook for 2015. For more information connect with MSLGROUP's Latin America contact: Josh Shapiro email@example.com or share your feedback with us on twitter @msl_group.