Can inbound marketing and content marketing help hedge fund managers generate leads, conversions, and sales?

1. TEREBELLUM INVESTMENT GROUP, LLC
What is
Hedge Fund Marketing?
8INCAPITAL MARKETING 1
Webinar: May 19, 2016
Produced by Eze Castle Integration, Inc.
Sponsored by Hedge Fund Marketing Association
Presented by Frank Serebrin, President, InCapital Marketing

2. DISCRETIONARY
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What’s your
marketing plan?
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Marketing strategies may include
traditional marketing, inbound
marketing, and content marketing.
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3. DISCRETIONARY
30%
383
What is your marketing
plan?
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30%
384
What’s your
marketing plan?
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The landing page
is.
Are you chasing
institutional
unicorns?

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Does your website help drive leads?
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6. 386INCAPITAL MARKETING
Hedge fund marketing
may be more than
just a website and
a phone call.
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Your landing page is
the key to driving
calls to action.

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How do you know if you
will attract early investors?
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Marketing is about building relationships.
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10. 51
Chris C. Yu
Managing Principal
832-453-5010 Cell
chris@polariscapital.com
10
You are online
whether you
know it or not.
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What’s your
marketing plan?Matching buyer
behavior…
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Have your adjusted
your marketing to
match investors’
buying behavior?

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30%
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How to stand
apart.
INCAPITAL MARKETING 713-249-2071 frank@incapitalmarketing.com www.incapitalmarketing.com