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ENROLLINGWITH
SOCIAL MEDIA
with Mitch Weight
Becoming an Investor
 Gain Skills/Specialize +
 Other people’s money (2000) =
 Pipeline
Excellent Results
 Raised $2M
 67 domestic employees
 200 international employees
 $0-$4M in 3 years
Personal Destruction
 80 hours per week
 Be-your-own-boss  Accountable
to Everyone
 Innovate  administrate
SOCIAL CONNECT
Social Connect
 30 Seconds: Introduction and Your Favorite Oil
 4 Minutes Q&A: Your doTERRA Story
 Who
 What
 When
 Where
 How
 WHY
 TAKE NOTES ON THE PERSON TO YOUR RIGHT
WhatYou’re Going toWalkAwayWith
 Website and blog
 Facebook page
WhatYou’re Going to Create Later
 Content
 Webinar
 Emails
 Promotions
 Enrollments
What I’m Going toTellYou
 Warm Market Vs Cold Market
 Audience
 Presence (Website, Blog, Facebook, Email)
 Offers
 Ads
 Connecting/Engaging/Emotion/Education
 Keeping in Touch
 Enrolling
 Resources and Tools
Social Media forWAs
http://socialmediaforwas.com/hintze/
Belief Pyramid
Warm Market vs Cold Market
 Quick
 Effective
 Enrollment Page
 Bigger
 Inefficient, but still, bigger
 Facebook, Webinar, Email, Ad budget
SOCIAL CREATE
Social Create
 2 Minutes: Introduction and Your Most Embarrassing Moment
 5 Minutes: Credibility Video for the Person Next to You
SOCIAL CONNECT
Social Connect
 2 Minutes: Introduction and Your Worst Date Experience or Your
Favorite Childhood Pet
 4 Minutes Q&A: Your doTERRA Story
 Who
 What
 When
 Where
 How
 WHY
SOCIAL CREATE
Social Create
 2 Minutes: Introduction and List Your Most Valuable Attributes
 5 Minutes: Your Displayed Brand Attributes
 Minimum of 3 Attributes Each
Social Create
 2 Minutes: Introduction and Your Personal Brand Attributes
 5 Minutes: Your Personal Brand Feedback
 2 things you like
 2 things you dislike
PERSONAL CREATE
Personal Create
 15 Minutes: Credibility Video
 Thank you
 Story
 Benefit
 Ask
 Risk Reversal
 Scarcity
SOCIAL CREATE
Social Create
 2 Minutes: Introduction and Your Biggest Hairiest doTERRA Fear
 7 Minutes (Team): List audiences that already have audiences
 1 point for each audience
 3 points for each unique audience
Social Create
 2 Minutes: Introduction and Your Biggest Wow So Far
 7 Minutes (Team): List webinar topics for the audiences listed
 1 point for each topic
 3 points for each unique topic
Social Create
 2 Minutes: Introduction and Your Last Big “Win” with doTERRA
 7 Minutes (Team): Your Top Oil Uses
Tools
• Website
• Bluehost
bluehost.com/track/mdweight
• Wordpress (themes fromThemeforest
or CPOThemes)
• Video.js
• Easy Columns
• Ninja Forms
• Simple 301 Redirects
• Next Date
• Facebook
• Google forms
• Woobox
• Pixlr, Photoshop, Gimp, Power Point
• Webinars
• Google Hangouts on Air
• Evergreen
• Ads
• SLF
• MailChimp
• Videohive.net
• Fiverr

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Hintze, Steuer, Mitch Weight doTERRA social media workshop

  • 2.
  • 3. Becoming an Investor  Gain Skills/Specialize +  Other people’s money (2000) =  Pipeline
  • 4. Excellent Results  Raised $2M  67 domestic employees  200 international employees  $0-$4M in 3 years
  • 5.
  • 6.
  • 7. Personal Destruction  80 hours per week  Be-your-own-boss  Accountable to Everyone  Innovate  administrate
  • 9. Social Connect  30 Seconds: Introduction and Your Favorite Oil  4 Minutes Q&A: Your doTERRA Story  Who  What  When  Where  How  WHY  TAKE NOTES ON THE PERSON TO YOUR RIGHT
  • 10. WhatYou’re Going toWalkAwayWith  Website and blog  Facebook page
  • 11. WhatYou’re Going to Create Later  Content  Webinar  Emails  Promotions  Enrollments
  • 12. What I’m Going toTellYou  Warm Market Vs Cold Market  Audience  Presence (Website, Blog, Facebook, Email)  Offers  Ads  Connecting/Engaging/Emotion/Education  Keeping in Touch  Enrolling  Resources and Tools
  • 16. Warm Market vs Cold Market  Quick  Effective  Enrollment Page  Bigger  Inefficient, but still, bigger  Facebook, Webinar, Email, Ad budget
  • 18. Social Create  2 Minutes: Introduction and Your Most Embarrassing Moment  5 Minutes: Credibility Video for the Person Next to You
  • 20. Social Connect  2 Minutes: Introduction and Your Worst Date Experience or Your Favorite Childhood Pet  4 Minutes Q&A: Your doTERRA Story  Who  What  When  Where  How  WHY
  • 22. Social Create  2 Minutes: Introduction and List Your Most Valuable Attributes  5 Minutes: Your Displayed Brand Attributes  Minimum of 3 Attributes Each
  • 23. Social Create  2 Minutes: Introduction and Your Personal Brand Attributes  5 Minutes: Your Personal Brand Feedback  2 things you like  2 things you dislike
  • 25. Personal Create  15 Minutes: Credibility Video  Thank you  Story  Benefit  Ask  Risk Reversal  Scarcity
  • 27. Social Create  2 Minutes: Introduction and Your Biggest Hairiest doTERRA Fear  7 Minutes (Team): List audiences that already have audiences  1 point for each audience  3 points for each unique audience
  • 28. Social Create  2 Minutes: Introduction and Your Biggest Wow So Far  7 Minutes (Team): List webinar topics for the audiences listed  1 point for each topic  3 points for each unique topic
  • 29. Social Create  2 Minutes: Introduction and Your Last Big “Win” with doTERRA  7 Minutes (Team): Your Top Oil Uses
  • 30. Tools • Website • Bluehost bluehost.com/track/mdweight • Wordpress (themes fromThemeforest or CPOThemes) • Video.js • Easy Columns • Ninja Forms • Simple 301 Redirects • Next Date • Facebook • Google forms • Woobox • Pixlr, Photoshop, Gimp, Power Point • Webinars • Google Hangouts on Air • Evergreen • Ads • SLF • MailChimp • Videohive.net • Fiverr

Editor's Notes

  1. Can I tell you a little bit about me before we get started? We live in Utah We have 7 kids We adopted Thomas and Surprise from Liberia, Africa in 2012. I love to run and I’ve been a fitness enthusiast for the past 12 years. I have a passion for proactively taking care of my family’s health. I’m here tonight because a couple of years ago when I was pregnant with my little girl I had morning sickness all day. I couldn’t do my work and a friend shared Peppermint oil with me and it relieved my nausea. I was so pleased with the results that I started experimenting on my family with other oils. My husband, Mitch, suffered with allergies and reoccurring sinus infections. He started taking a couple of drops of OnGuard in a glass of water each morning and he didn’t suffer from his allergies and his sinus infections stopped. I realized that I had been given a gift and because I had this gift I had to share it. Since joining doTERRA I have gained a sense of freedom to help my family stay healthy that has empowered me further, as I continue to raise my family. I want to thank Laura for sponsoring this class tonight. She is a great leader. We have been working together for a few months and I am so impressed with her genuine goodness. I love knowing Laura. Every time I get off the phone with her I have a smile on my face and more inspiration to be a better person. I would like to give her a few minutes to introduce herself. Again, thank you to each of you as well for choosing to be here! I know you are all busy and I’m confident you will be grateful you chose to take this moment out of our schedule. My purpose tonight is to empower you in 2 ways: With knowledge about natural solutions Teach you how to get them into your own home As a reminder, make sure you let us know you are in the class tonight and we’ll enter your name in for our drawing a little later.
  2. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  3. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  4. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  5. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  6. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  7. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  8. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  9. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  10. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  11. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  12. Network marketing is about networks. You want to reach new networks.
  13. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  14. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  15. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  16. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  17. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  18. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  19. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  20. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood
  21. For those of you who are not familiar with essential oils, let me tell you about these powerful drops of plant extract. Essential oils are the natural aromatic compounds found in plants. Steam distilled or cold pressed Essential oils are the LIVE essence of the plant. Unlike herbs which are dried, essential oils carry all of the active chemical constituents that the actual plant has itself. This is why they are so therapeutically powerful. Think about what a plant has to do in nature to survive? It has to be able to fight off the elements, disease, contamination by insects, trampling and more! These same characteristics are available to us in essential oils as live, plant extractions. Research has shown that essential oils contain properties that help relieve occasional pain and inflammation, repel predators, boost the immune system, and even enhance mood