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BUSINESS MODEL
AppTechTeam
Customers
 Our customers will be students and schools.
 Initially, it will be the students in our school and our
HeadTeacher.
 Mr Plumb has already said he wants an app like this
for our school, so he can be our first customer.
 Our school is an ‘Exceptional’ and ‘Outstanding’
school. It is on the PiXL network so it has links with
load of other schools.
 We are on the Network of Excellence for
Computing, so we can ask them and the BCS to be
our partners.
Development
 In future years, our App could grow so that it is purchased
by ALL students in ALL schools (approx 20,00)
 Then it could be marketed around the world to other
schools.
 Google supports the BSC so we could ask them to also help
market it for us.
 We would charge a small price for the App 50p, so everyone
could afford it.
 We would keep some of the profits, but then invest the rest
in charities to promote Computer Science in schools.
 We would also donate money for laptops in developing
countries (if we made a lot of money).

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Business model apptechs

  • 2. Customers  Our customers will be students and schools.  Initially, it will be the students in our school and our HeadTeacher.  Mr Plumb has already said he wants an app like this for our school, so he can be our first customer.  Our school is an ‘Exceptional’ and ‘Outstanding’ school. It is on the PiXL network so it has links with load of other schools.  We are on the Network of Excellence for Computing, so we can ask them and the BCS to be our partners.
  • 3. Development  In future years, our App could grow so that it is purchased by ALL students in ALL schools (approx 20,00)  Then it could be marketed around the world to other schools.  Google supports the BSC so we could ask them to also help market it for us.  We would charge a small price for the App 50p, so everyone could afford it.  We would keep some of the profits, but then invest the rest in charities to promote Computer Science in schools.  We would also donate money for laptops in developing countries (if we made a lot of money).