How to Build a Perpetuity Methodology DegreeLinked: The Case for a Perpetuity MVP Value Perpetuity Financial Perpetuity Growing Financial Perpetuity Diversified Perpetuity

2. Index
1. How to Build a Perpetuity Methodology
2. DegreeLinked: The Case for a Perpetuity
3. MVP
4. Value Perpetuity
5. Financial Perpetuity
6. Growing Financial Perpetuity
7. Diversified Perpetuity

3. How to Build a Perpetuity Methodology
1. The Case for a Perpetuity
2. MVP
3. Value Perpetuity
4. Financial Perpetuity
5. Growing Financial Perpetuity
6. Diversified Perpetuity

4. 2. The Case for a Perpetuity
DegreeLinked:
I. Challenge & Opportunity:
II. Key Question:
III. Methodology: DegreeLinked

5. MVP
Using the DegreeLinked Methodology, we built the DegreeLinked
platform (MVP) with a network (as base) and DegreeSource (as a mod):

6. 3. Value Perpetuity
In terms of building a value
perpetuity, one first acquires
followership on various social
networks including Facebook,
Instagram, Twitter, and Pinterest
and then converts followership
into usership. The following are
our DegreeLinked followership
statistics:

7. 4. Financial Perpetuity
Monetization comes in the form of:
1. Advertising similar to Linkedin or Facebook
2. Yearly licensing fees charged to Universities to run admissions
through the platform
3. Monthly fees charged to students per admissions cycle

8. 5. Growing Financial Perpetuity
Growth comes in the form of de-risking the benefit streams by:
I. Decreasing dependence on owner to run
II. Increasing recurring revenue component of overall revenues
III. Decreasing customer concentration

9. 6. Diversified Perpetuity
We see DegreeLinked as a standalone platform capable of multiple de-
risked benefit streams, and thus fitting for the public markets. Thus, the
goal is to IPO DegreeLinked. Revenue multiples for internet/SAAS
startups are in the 7x to 19x range depending on YOY growth rates.