Media convergence allows mass media professionals to tell stories and present information using a variety of media outlets by merging communications through recent technological advancements like the Internet and digitization. At Amarillo College, students from various media disciplines come together to develop skills in a converged environment. Understanding media convergence makes students more versatile and employable for employers seeking graduates who can work in converged environments.

1. How Media Convergence Works
What is media convergence?
The Media Convergence Project at AC
Why should we care about media convergence?
Method of access to WebCT

2. What is media convergence?
●Media convergence is the merging of mass
communications outlet.
● The media convergence movement grew from
recent technological advancements-------
particularly the emergence of the Internet and
the digitization of information.
●Media convergence allows mass media
professionals to tell stories and present
information and entertainment using a variety of
media.

3. The Media Convergence Project at AC
● On its most basic
level, a ”convergence”
is a coming together.
● At Amarillo College,
students from various
mass media related
disciplines come
together to develop
their mass
communications
skills.

4. Why should I care about media
convergence?
● Students who
understand media
convergence are more
versatile and more
employable.
● Employers want to hire
graduates who
understand implications
of media convergence
and can work in a
converged environment.

5. Method of access to WebCT
● Find a computer
with Internet
access. We are
welcome to use
your home
computer or an on-
campus computer.

6. References
● Wikipedia
http://ja.wikipedia.org/
● Convergence FAQ's
http://sites.actx.edu/~gibson