Usability Testing is an extremely exciting opportunity since it connects us face to face with our users. When done well, it is among the most productive activities that any UX team can engage in. Information architects, interaction designers, and visual designers share equal stake in sound results garnered from well-executed usability testing. Learn how to plan and execute great usability tests. Make key links between personas and test screeners. Select key tasks for testing and trace those to the accompanying script. Facilitate a usability test well. Understand pros and cons for observers. Incorporate key information architecture methods, such as card sorts, into a usability test.
Measuring Desirability: New methods for evaluating desirability in a usability lab setting--Joey Benedek and Trish MinerMicrosoft Corporation,(excerpt above)Great for A/B comparison tests