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CLICKS don’t work, 
AFFILATE is the ANSWER 
GET CUSTOMER WITH AFFILIATE MARKETER 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
1st 6 month will do①②③, 
then will be use ②③ for every 2~3 month 
1 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL 
Publisher 
s number 
Conversion 
number 
Start~3rd 
month 
2 3 
3~5th month 5~6th month 
Phase of 
the invest 
ment 
Phase of 
strengthen 
ing 
Phase of 
the harvest
Facilities Strategy Summary 
①Phase of the investment 
• Promotion of publish the campaign ,Provide a growing publishers. 
Especially to affiliate marketers. 
②Phase of the harvest 
• Mowing from good publishers. Expansion the publishers numbers. 
Review about phase 1 * included commission adjustment. 
③Phase of strengthening 
• Review about phase 1 -2, Strengthening measures and policies. 
Investment to good publishers. 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Pre-Condition 
-PRODUCT DATA FEED 
-PRODUCT LINK 
ACCESSTRADE PRODUCT LINK YOUTUBE >> http://www.youtube.com/watch?v=9gXBlNPOIXU 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Example of Affiliate Marketer in Thailand 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Example of Publisher Case 
http://promotions.co.th/ http://www.cdiscount.co.th/ 
*many contents page 
*with data feed 
*with product link 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Example of Publish 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Data Feed Partner Example 
Detail of product page Go to shop’s page 
http://www.yopi.co.th/ 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
1: Normal Plan Condition 
• -Action point : Payment Complete 
• -Commission: 3~13% for each products 
• -Data feed + product link 
*strategy* 
set up commission for each category or products in base. 
And 
set up High commission than competitor for some category or products 
which good sales to customer. 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
2: Strategic Plan 
Get Publisher & Customer with High Commission 
than Competitor! 
*strategy* 
Recommended commission : 3.9~18% 
set up High commission than competitor for some category or products 
which good sales to customer. 
A lots of affiliate marketer have promote this competitor because of good commission. 
But they need/wait for famous Company as YOUR COMPANY to promote. 
**Detail** 
-Set up high commission than competitor for Only 1~2 month (= get publisher-promotion’s period) 
- Recommended commission : 3.9~18% grs. *competitor=12~15% grs. 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Schedule 
●Conclusion of a contract 
●Setting of the tag *specification of tag is separately. 
●Creative banners 
>> Publication start !! 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Banner Format 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
Affiliate Tracking Technology 
Banner 
PUBLISHER 
WEB SITE 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL 
3. Go to Thank you page 
2. Redirect to advertiser web site and 
issue of ACCESS TRADE cookies 
ACTION 
ADVERTISER 
WEB SITE 
< tag… > 
THANK YOU 
PAGE 
1. Link to ACCESS TRADE server 4. Sent user’s action info 
SERVER 
Cookies 
TRACKING
Thank you !! 
For more information please contact: 
May Taweerat 
Email: may_taweerat@interspace.co.th 
Mobile: 089-6128758 
Phone: 02-1687381 - 3 
Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL

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Internet marketing strategy for e commerce

  • 1. CLICKS don’t work, AFFILATE is the ANSWER GET CUSTOMER WITH AFFILIATE MARKETER Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 2. 1st 6 month will do①②③, then will be use ②③ for every 2~3 month 1 Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL Publisher s number Conversion number Start~3rd month 2 3 3~5th month 5~6th month Phase of the invest ment Phase of strengthen ing Phase of the harvest
  • 3. Facilities Strategy Summary ①Phase of the investment • Promotion of publish the campaign ,Provide a growing publishers. Especially to affiliate marketers. ②Phase of the harvest • Mowing from good publishers. Expansion the publishers numbers. Review about phase 1 * included commission adjustment. ③Phase of strengthening • Review about phase 1 -2, Strengthening measures and policies. Investment to good publishers. Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 4. Pre-Condition -PRODUCT DATA FEED -PRODUCT LINK ACCESSTRADE PRODUCT LINK YOUTUBE >> http://www.youtube.com/watch?v=9gXBlNPOIXU Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 5. Example of Affiliate Marketer in Thailand Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 6. Example of Publisher Case http://promotions.co.th/ http://www.cdiscount.co.th/ *many contents page *with data feed *with product link Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 7. Example of Publish Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 8. Data Feed Partner Example Detail of product page Go to shop’s page http://www.yopi.co.th/ Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 9. 1: Normal Plan Condition • -Action point : Payment Complete • -Commission: 3~13% for each products • -Data feed + product link *strategy* set up commission for each category or products in base. And set up High commission than competitor for some category or products which good sales to customer. Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 10. 2: Strategic Plan Get Publisher & Customer with High Commission than Competitor! *strategy* Recommended commission : 3.9~18% set up High commission than competitor for some category or products which good sales to customer. A lots of affiliate marketer have promote this competitor because of good commission. But they need/wait for famous Company as YOUR COMPANY to promote. **Detail** -Set up high commission than competitor for Only 1~2 month (= get publisher-promotion’s period) - Recommended commission : 3.9~18% grs. *competitor=12~15% grs. Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 11. Schedule ●Conclusion of a contract ●Setting of the tag *specification of tag is separately. ●Creative banners >> Publication start !! Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 12. Banner Format Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL
  • 13. Affiliate Tracking Technology Banner PUBLISHER WEB SITE Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL 3. Go to Thank you page 2. Redirect to advertiser web site and issue of ACCESS TRADE cookies ACTION ADVERTISER WEB SITE < tag… > THANK YOU PAGE 1. Link to ACCESS TRADE server 4. Sent user’s action info SERVER Cookies TRACKING
  • 14. Thank you !! For more information please contact: May Taweerat Email: may_taweerat@interspace.co.th Mobile: 089-6128758 Phone: 02-1687381 - 3 Copyright (C) 2014 Interspace (Thailand) Co .,Ltd . All Rights Reserved. CONFIDENSIAL