Social Media for  I ndian ßusiness by Mayank Sharma SmsTweet  http://smstweet.in
SMS Tweet <ul><li>Only unofficial channel to update tweets through SMS in India </li></ul><ul><li>Close to 2000 registered...
Social Media for business <ul><li>Inherent need for customer facing businesses today to turn to social media </li></ul><ul...
SMS Tweet  for Businesses <ul><li>Uses SMS as communication medium (simple) so everyone can use it while interacting with ...
How does it work? <ul><li>Lets say you own a restaurant called Bing </li></ul><ul><li>You publish the adjacent callout in ...
More to come <ul><li>Once a business has a reasonable amount of success with this simple interaction they can add a lot mo...
But.... <ul><li>Is this not same as tones of review sites? </li></ul><ul><ul><li>Need to review or provide feedback is hig...
Great !! Lets talk <ul><li>Phone:  +91 98452 54603 </li></ul><ul><li>Email:  [email_address] </li></ul><ul><li>Twitter: @m...
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Social Media for Indian Business

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An innovative and simple way for Businesses to use Social media to promote themselves and generate a loyal following of it's customers in return

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Social Media for Indian Business

  1. 1. Social Media for I ndian ßusiness by Mayank Sharma SmsTweet http://smstweet.in
  2. 2. SMS Tweet <ul><li>Only unofficial channel to update tweets through SMS in India </li></ul><ul><li>Close to 2000 registered users in 6 months </li></ul><ul><li>Processes 50,000 Tweets a month </li></ul><ul><li>Thrives on simplicity of the idea and the fact that works on all phone without an app installed or GPRS connection </li></ul><ul><li>For more information just blog search for Sms Tweet </li></ul>
  3. 3. Social Media for business <ul><li>Inherent need for customer facing businesses today to turn to social media </li></ul><ul><li>What does it mean? </li></ul><ul><ul><li>Help customers spread your brand, and you reward them with freebies/discounts </li></ul></ul><ul><ul><li>Listen and respond to customers in a public forum (Social media – Twitter/Facebook) </li></ul></ul><ul><ul><li>Reward your followers with discounts </li></ul></ul>
  4. 4. SMS Tweet for Businesses <ul><li>Uses SMS as communication medium (simple) so everyone can use it while interacting with your brand (realtime) </li></ul><ul><li>Uses Twitter as social media. </li></ul><ul><li>Provides a loyal set of followers to your brand </li></ul><ul><li>Virally helps grow your brand when your follower talk/review in real time </li></ul>
  5. 5. How does it work? <ul><li>Lets say you own a restaurant called Bing </li></ul><ul><li>You publish the adjacent callout in your restaurant </li></ul><ul><li>Your customer start sending SMS to follow/review and the chatter now grows virally (on twitter) </li></ul><ul><li>Bing is on SmsTweet </li></ul><ul><li>SMS FOLLOW BING to know about offers, discounts and news about Bing </li></ul><ul><li>SMS REVIEW BING <Your review> and tell everyone how you liked Bing </li></ul><ul><li>Your review about Bing will be published on http://smstweet.in </li></ul><ul><li>Additionally register your twitter account by sending SMS REGISTER <twitter username> <password> and publish review as tweet. </li></ul><ul><li>All SMS to be sent to 9243000111 regular (not premium) sms charges apply </li></ul>
  6. 6. More to come <ul><li>Once a business has a reasonable amount of success with this simple interaction they can add a lot more features to it </li></ul><ul><ul><li>Taking intent to order over SMS (ORDER BING), Booking a table by sending a SMS (BOOK BING 4) </li></ul></ul><ul><li>Reach out to your followers with promotional offers/discounts on SMS </li></ul>
  7. 7. But.... <ul><li>Is this not same as tones of review sites? </li></ul><ul><ul><li>Need to review or provide feedback is high while you are using the service. Most of it dies down till you reach your home/office and logon to any of these review sites. </li></ul></ul><ul><ul><li>Hence channelizing review through SMS, and presenting them on internet and growing it over Twitter is guaranteed to motivate a lot more people </li></ul></ul><ul><li>Is this not foursqaure? </li></ul><ul><ul><li>Nice, so you do know about social media beyond twitter and Facebook. Yes you can call it foursquare, but the focus here is on review and simplicity (sms) </li></ul></ul>
  8. 8. Great !! Lets talk <ul><li>Phone: +91 98452 54603 </li></ul><ul><li>Email: [email_address] </li></ul><ul><li>Twitter: @mayanks </li></ul>

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