This document discusses Tracknovate, a company that provides mobile resource management solutions using GPS, GIS, and other technologies. It summarizes Tracknovate's core competencies in fleet management, supply chain visibility, and mobile workforce management. The document then discusses some common pain points their solutions address for customers, such as lack of visibility into vehicle or personnel locations and schedules. It provides examples of how their vehicle tracking system works and can provide benefits like improved safety, productivity and lower costs for customers in industries like transportation, logistics and distribution.

1. Certainty comes from the courage
to follow uncertain paths
Complete Solution of Mobile
Resource Management

2. About us
• Tracknovate Came out with a distinct vision of integrating existing
technologies in the right combination to bring in value added
solutions to ensure customer satisfaction.. ATSPL integrates GPS,
GIS, GSM/GPRS and Satellite Communication to provide
appropriate solutions.
• Our core competencies include Fleet management / Vehicle
Tracking Solutions, supply chain visibility solutions, Mobile
Resources Management, Distribution Management, route
optimization, scheduling and routing, logistic solutions and mobile
workforce management. Our high-end-quality professional
services offer our customers a competitive edge in the market.
We aim to consistently deliver innovative technology and services
to our customers. At the same time we are strategically working
to render our services to each individual in the near future.

3. Mission
TO HELP ORGANIZATIONS
TURBO-CHARGE THEIR FIELD OPERATIONS
BY
ENHANCING THEIR VISIBILITY
INTO THE ACTIVITIES
OF THEIR MOBILE RESOURCES.

4. THE NEED – COMMON PAIN POINTS
•Where is the vehicle? Where is the technician? Where is the sales person?
•What is the ETA? What do we tell the customer?
•Are the vehicles/personnel adhering to the assigned schedules?
•How can we prevent unauthorized halts?
•How do we prevent unauthorized detours?
•TA bills are too high - are the kilometer logs accurate?
•How do we ensure transparency in reporting across the organization?
•How can we get more trips per month? How can we get more jobs per day?
•What will we do if the vehicle gets stolen or hi-jacked?
•We carry perishable goods. Can we monitor the cargo temperature?

5. Solutions : Vehicle Tracking System
• Vehicle Tracking system is
the combination of GPS
and GPRS technology .
• A GPS tracking system, for
example, may be placed in
a vehicle, on a cell phone,
or on special GPS devices,
which can either be a
fixed or portable
unit. GPS works by
providing information
(Latitude & Longitude)
via GPRS to server. It can
also track the movement
of a vehicle or person.
GPS Satellite
Cell Tower
Internet Server
User’s PC

6. Target Market
Target Market :
1) Business To Business (Large Fleet size)
( Refer PDF Attached )
2) Business To Customer (Single Users ) :
This segment has good potential as
currently only 2-3 companies are targeting this
customers ( Map my India , Tomtom ) . It includes two
wheelers , three wheelers, personal Cars , SUV’s.
People from this segment usually
search for this kind of product at accessories shop.

7. What makes us different from our competitors
• We differentiate ourselves in the locations based
services marketplace with our Systems Integration
expertise
• There are three main pillar of Vehicle Tracking
System
– Hardware
– Software ( User Interface )
– Sales after service

8. Hardware
• CE mark & RoHS
• Packing in different cabinet which protect
hardware from dust & heat
• We use additional accessories like
– rubber visor ( Protect device from Unwanted
vibrations)
– Slue ( To cover wires )
– Advance Adhesive tape ( does not leave the joints
in heat )

9. Competition
• There are more than 100 player are actively
working in only this segment . Some of them
are more then 5-6 year old. ( None of them
have Pan India presence )
• Only one company have pan India presence
“Map my India” ( Reason: they are selling it
with other product line i.e. Car accessories )
• Small company hold the nerve in local market
( Reason : Sales After Service )

10. Software
• Tailor-made services
Specially designed for Auto Rikshaw Painic Button & Availability Option

11. User friendly
• Easy to generate reports • Manage Vehicles with plenty
of tools

12. Additional feature
• Vehicle Maintenance : User can manage and
maintain their vehicle at best level by just
inserting few info about vehicle registration,
service , insurance , tyres etc.
• Way point : User can add their own location by
just simple click .
• Customize reports
• Unlimited sub users creation
• 24*7 Support
• Lifetime data validity

13. Sales after Service
We have very unique model to give sales after service at our best
level .
Metro City - Full time dedicated team ( If units are more then 200 )
Non Metro city – contractual basis electrician
We do not hire electrician on permanent basis for giving service
unless we deploy minimum 200 units on that location .
Our policy is to hire them on contractual basis. With this we save
cost of idle time electrician spent during there is no service call.
We have done pilot testing for this method in 10 + district in MP (
Dhar, Ujjain , Ratlam , Gwalior, Guna ) , CG ( Bhilai , Raigarh) , Gujrat
( Bharuch , Vadodra ) & Maharastra ( Dhuliya )

14. The Benefits
Better customer service
Improved Safety & Security
• Fewer unauthorised halts & detours.
• More trips per day/month.
• Enhanced visibility into availability of
free resources
Improved Productivity
Lower costs
1
2
3
4
• Enforce speed limits (Safety)
• Enforce night curfews (Safety)
• SOS (Security)
• Theft prevention (Security)
• Theft recovery (Security)
• Accurate log of kms
• Transparent reporting across org
• More trips with same resources =
lower overhead per trip
• Enhanced accountability of human
resources.
• Enhanced service delivery through
real time monitoring.

15. IS GPS a Cash Flow positive investment?

16. THE COST
Hardware cost (24 months) 11,000 Rs
Assumed Life of Hardware (Conservative) 24 months
Imputed Cost of Hardware per Month 458 Rs
Add Recurring Monthly Charges 450 Rs
Total monthly cost per month per vehicle 908 Rs
THE PAYBACK TO A TRANSPORTER
Average revenue Earned Per day per vehicle 3000
Estimated No of Idle Days saved per Month 1 2 3 4
Extra Revene Earned per Vehicle Per Month 3,000 6,000 9,000 12,000
Less: Cost of GPS Tracking per Month 908 908 908 908
Net Extra Revenue Per Vehicle Per month 2,092 5,092 8,092 11,092
Assumed Fleet Size 30
Total Extra Reveneue Per Month 62,760 152,760 242,760 332,760
Total Extra revenue Per YEAR 753,120 1,833,120 2,913,120 3,993,120

17. SAVINGS (PAYBACK) TO A BPO/HOTEL/SCHOOL
ENTER Cost per KM paid to contract vehicle 6
ENTER No. of Days in a Month 22
ENTER Fleet Size (No. Of Vehicles) 50
Average kms saved per day 10 15 20 25
Gross Amount saved per vehicle per day 60 90 120 150
Gross Amount saved per vehicle per month 1,320 1,980 2,640 3,300
Cost of GPS per vehicle per month 908 908 908 908
Net Amount saved per vehicle per month 412 1,072 1,732 2,392
Net Amount saved for all vehicles per month 20,600 53,600 86,600 119,600
Net Amount saved Per YEAR 247,200 643,200 1,039,200 1,435,200

18. Express Industry – Tours & Travels /
Logistics
Operational
characteristics
Benefits of
Track & Trace
• Vehicles on contract
• Payment per km
• Fixed Movement Schedules
• Time critical operations
•Improved Customer Service
•Cost saving due to accurate Kms logs
•Reduction in pick-up of 3rd party loads
•Elimination of trip attendant - Reduced
manpower

19. Taxi / Auto Dispatch System
Operational
characteristics
Benefits of
Track & Trace
• 9 tonnes of expensive ice-cream per trip
• Shelf life dependent upon strict
temperature control
• Driver’s unable to sell off diesel from
AC plant
• Better shelf life due to constant
temperature monitoring – Reduced
Loss

20. Hazardous Goods– Gujrat Narmada Fertilizer
Corporation( GNFC)
Operational
characteristics
Benefits of
Track & Trace
• Strict Speed Limits
• Night curfew from 11:00pm to 4:00am
• Expensive Tankers – Limited Fleet
• Reduced loss and improved safety
due to enforcement of safety
norms.
• Accurate monitoring of hold period
at customer locations - faster turn-
around– enhanced delivery with
same fleet size

21. Distribution and Consumer Goods – SMV
Beverages (PEPSI)
Operational
characteristics
Benefits of
Track & Trace
• Largest bottler for Pepsi
• 1000+ fleet of self owned + contract
vehicles
• Wide Distribution network
• Improved Vehicle Utilization due to faster
turn-around.
• Improved timeliness of deliveries.
• Breakup of nexus between contractor and
transport supervisor.
• Transparency in kms log and reduced
payouts

22. Construction / Infrastructure - Earthmovers /
construction machine
Operational
characteristics
Benefits of Track
& Trace
• Heavy and expensive machine
• Time Bound services
• Change of location repidly
• limited fleet size
• Contracted fleet
• Advance alert before Machine Start
working
• Vehicle Utilization report
• Faster turn-around, better fleet
utilization

23. Emergency Response – Janani Express
Ambulance
Operational
characteristics
Benefits of Track
& Trace
• Large operational area
• Limited Resources
• Matter of Life and Death
• Faster despatch of closest resource
• Improved tracking of response action
• Logging of kms for accurate billing
• Ensure that field formations stick to
prescribed beats.

24. Civic Agencies - State Government
Operational
characteristics
Benefits of Track
& Trace
• Thousands of resources
• Multiple Agencies – Fire, Municipal
Corporation, Waste Management, Jal
Board, Emergency Response
• Poor monitoring
• Poor quality of services
• Siphoning of resources & lack of
accountability
• Co-ordinated and improved response to
“incidences”.
• Better monitoring of service delivery.
• Plugging the leaks
• Ensuring that field formations adhere to
prescribed duties & schedules.

25. Oil & Gas – A large Public Private Oil
Refinery
Operational
characteristics
Benefits of Track
& Trace
•Employs hundred of “line-walkers” for daily
physical inspection of hundreds of kms long
pipe-line.
• Ensure safety & security of pipe-line
through accurate and continuous
monitoring of “line-walkers”

26. Tracknovate
Website : www.tracknovate.com
E-mail : tracknovate@gmail.com
Thank You