4. What is a business plan?
A business plan is a written form of one
entrepreneur’s business idea which he/ she
wants to implement.
A business plan is a written paper which defines
entrepreneur’s business idea in details.
5. BUSINESS PLAN FOR RESTAURANT
The field of ethnic food industry is growing day by day due to increased ethnic
population,
popularity of ethnic food, health consciousness, changes in the eating habit and
increased multiculturalism. The main objective of the study is to make a practical
business plan for an ethnic Bangladeshi restaurant in Dhaka, Cumilla, Cox’s bazar and
Sylhet, Bangladesh. Delicious Bangladeshi cuisine is famous around the world. Bengali
food has inherited a large number of inspirations, both foreign and South Asian,
arising from a historical and strong trade links with many parts of the world.
6. Why Ethnic Restaurant is different from other
restaurants of Bangladesh?
The number of people coming from foreign countries to Bangladesh is increasing
gradually. In addition, as more people are coming from different countries are showing
more interest towards Bangladeshi cultures and cuisines. So, It will provide traditional
delicious Bengali dished and high quality service with home-felling atmosphere
7. Marketing and advertising
Launch marketing: To raise awareness among the prospective customers, brochures and
discount coupons will be spread. Restaurant pictures, menu with pictures, prices and
special offers will be included in the brochures.
Mass media: We want to place advertisements in local newspapers. We can place ads in
changed newspaper like “The Daily Star”, “Prothom Alo” or a free newspaper