2. Chosen Pattern:
Functional talking and walking
Many immensely productive
individuals use the pattern of
walking and functional talking.
Examples of these people
include the late Steve Jobs and
Mark Zuckerberg.
Part of my goal was to drill down
on why walking is seen as
conducive to productive
discussion of certain forms.
3. Interviewee One:
Entrepreneur at Facebook
Profile
This interviewee is a two time entrepreneur who’s
company was recently acquired.
I met him at an eDorm event where he was a guest and
took the opportunity to interview him.
Observations
He walks fairly often.
He uses walking for specific types of discussion, such as
getting on the same page for product vision.
Sometimes multiple walks are needed with someone.
He chooses who to walk with based on opportunities.
4. Insights
He found that walking was a more productivity way to have
certain types of discussion, which meant that he would see it
as a rational decision, rather than something he had to do.
The insight here is that finding a way to make walking the “most”
productive way to do an activity may make you more likely to do it.
The social component of walking was important for him.
Sometimes it’s key to get buy-in and share a joint vision for a
particular area.
Here, the social component of talking with someone helps foster co-
creation of the vision.
Walking creates informality
Often business meetings can constrain productive.
Walking not the best for everything
He did not use walking for discussing areas requiring huge attention
to detail.
Instead, it focused on bonding to a conceptually shared vision.
5. Interviewee Two:
Stanford Junior/Designer
Profile
Stanford Junior who is undeclared, but probably
studying Mechanical Engineering or Computer
Science.
Great designer.
Observations
Walks to discuss the design vision with someone, or
to generate new inspiration.
Finds he can be more creative while walking
sometimes.
Often walks with people he is working on a project
with.
6. Insights
Walking may help with certain types of thinking.
Stepping away from what you’ve already written down
can give you a clean slate perspective.
Therefore, sometimes its useful to view your previous work or
thinking, and sometimes it can be helpful to step back.
Again, he found that he was most productive on
particular tasks through walking, and so he would walk
more often.
He learned this pattern from other designers he had
worked with, so the social sharing component may be
important.
Showing people where walking may be the most
productive or creative way, could be a powerful
technique.
7. Interviewee Three:
Recent Stanford Alumnus
Profile
Recent Stanford Alum who studied Physics
Now travelling a lot.
Observations
Would use walking as a way to catch up with friends.
Seen as more enjoyable
Would often roam in walking, rather than going to a
particular place.
8. Insights
The form of the walking can mirror the type of
thinking that is required: e.g. roaming walking may
lead to roaming and creative discussion, and
directed walking may lead to more goal-driven
discussion.
Walking can be seen as a powerful social activity.
The looser structure can be more conducive to
conversations that have a more emergent rather
than rigorous structure.
Use meetings with friends and social reinforcement
for walking.
Scheduling a meeting with a friend is something you
may be less likely to miss.