1) The entrepreneur aims to start a business that provides cooked rice wrapped in banana leaves ("Binalot sa Dahon") to give consumers the best taste at an affordable price, as rice has become more expensive. 2) By wrapping lower-priced cooked rice in banana leaves with pandan leaves, the product will have a delicious smell and taste to satisfy consumers despite the rice's lower quality. 3) The entrepreneur argues that "Binalot sa Dahon" will allow consumers to affordably satisfy their hunger with rice, the staple food, while the entrepreneur can earn a profit.

2. Introduction
In the Philippines, rice is our staple
food. Each family prepare cooked rice in
every meal to satisfy hunger. As we are now
in the time of economic crisis and the price
of rice soars high, every family have to limit
their expenses in other needs but not in
buying rice.

3. Objectives
As the price of rice is higher nowadays, and
not all the families can afford to buy the best
quality rice in the market, I am aiming to have a
business that will bring out the best taste of cooked
rice. Although not everybody in the community
have the capacity to provide the best for their
family during meal time, at least they could satisfy
their hunger from the product that I could offer to
them that will give them the best satisfaction in
eating cooked rice.

4. How could it be? In our province, especially
in the farm area, we have plenty of banana plants
there. My concept is to have cooked rice with
pandan leaves and wrapped in the banana leaves to
have the most delicious smell and taste better
although the quality of rice cooked is of the lowest
price in the market. I will call my product as
“Binalot sa Dahon” which the consumer will be
much satisfied with the taste and smell of it.
Every business people aim is to make a better
profit out of their sales that’s why I also make an
innovation out of cooked rice to earn some profit
despite the high price of rice in the market.

5. Rationale
Is it possible to determine whether the
cooked rice in our dining table is the lowest
price in the market as it smells good and
taste better at an affordable price per
wrapper?

6. If I could bring out the best in our
staple food as I have choice to make as I am
a young entrepreneur, why I have to expense
more for the higher cost of rice?“Binalot sa
Dahon” is my product and I am the only
entrepreneur having this kind of cooked rice
in town, and I could sell it an affordable
price to all kinds of consumers in the area.

7. Terms & Conditions
Because rice is our basic need, as it
is our staple food, the consumers can
make their choices to satisfy their hunger
better if they will patronize my “Binalot
sa Dahon”. As I am a consumer
concerned young entrepreneur, I will
assure each of my customer for offering
them the best cooked rice in town for
maintaining the aroma and delicious
taste of my “Binalot sa Dahon”.

8. Recommendations
Therefore I recommend my “Binalot sa
Dahon” to all the consumers to better satisfy
their hunger. Because my cooked rice is at
an affordable price, every consumer can
have it in their every meal.