Cycle Hire Widget for Android has been a runaway success, with over ten times the installs of its nearest competitor, and 93% of users rating it “very good” or “excellent”. Of the 100,000 apps on Android Market, it’s one of only about 50 featured on the front page, and it has also been featured in the Google App Engine blog, CNET and The Guardian. Now Kenton Price and Reuben Harris from Little Fluffy Toys will present and discuss their challenges and experiences in producing it. Whilst they had some good fortune, they got some fundamentals right, and they’ll share and discuss these with you. Attendees will learn how to apply Android platform differentiators to a market opportunity for competitive advantage, and how to leverage the goodwill of our eager London community to help improve your apps. They’ll dive into the code, looking at the TFL API and discuss how they worked around the critical missing parts. They’ll discuss how to use Google App Engine for simple rapid cloud computing. They’ll talk about challenges we’ve faced, and how they overcame them. And they’ll discuss what happens when you take an app to Android Market, and the rapid revision deployment cycle for bugfixes and updates. Kenton and Reuben each got the coding bug as pre-teens in the early 80s, with the ZX81, Spectrum and BBC Micro – our Android game Mole Miner was based on a rocks-and-diamonds game we wrote for the BBC Micro in 1985. Culminating in the thrill of Kenton having a game available in WHSmith aged 17 (yes it used to be the best place to buy computer games), they fell into separate careers in corporate IT, until deciding last year that Android was so exciting and the market opportunity so great that they formed a company to work on projects together, their boutique consultancy Little Fluffy Toys Ltd. They perform custom development as well as publish their own apps such as Cycle Hire Widget, Social Wallpaper and Mole Miner.