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LinkedIn Social Selling Breakfast - Sydney - 15th May 2014

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LinkedIn Social Selling Breakfast - Sydney - 15th May 2014

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LinkedIn Social Selling Breakfast - Sydney - 15th May 2014

  1. 1. Social Selling Breakfast May 15th, 2014 David Watson Dimity MacDiarmid Account Executive Product Consultant LinkedIn Sales Solutions LinkedIn Sales Solutions
  2. 2. Members Worldwide +2 new Members Per Second 180M+ Monthly Unique Visitors 300M+ LinkedIn: Worlds largest professional network North America: 100M+ Latin America and Caribbean: 20M+ Europe, Middle East and Africa: 50M+ Asia Pacific: 50M+ Australia: 5M+
  3. 3. The world and buyers have changed 97%75% 57% Of the time cold calls do not work B2B purchases influenced by social Of the buying process is complete before sales rep involvement Sources: CEB, Connect & Sell, IBM Buyers Preference Study
  4. 4. 6 Do you know who your decision maker is? The average B2B opportunity has 5.4 decision makers involved Corporate Executive Board
  5. 5. Social selling leverages your professional brand to fill your pipeline with the right people, insights, and relationships.
  6. 6. How How do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What What to talk about? Who Who are the Right People? Connections Profiles4 5 1 2 3
  7. 7. How Do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What To talk about? Who Are the right people? Connections Profiles4 5 1 2 3
  8. 8. How Do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What To talk about? Who Are the right people? Connections Profiles4 5 1 2 3
  9. 9. How Do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What Do I talk about? Who Are the right people? Connections Profiles4 5 1 2 3 Your network is valuable
  10. 10. How Do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What Do I talk about? Who Are the right people? Connections Profiles4 5 1 2 3 Your network is valuable
  11. 11. How Do I get a warm intro? +300M members +2B member updates per week Billions connections 5 Core Competencies of Social Selling What Do I talk about? Who Are the right people? Connections Profiles4 5 1 2 3 Would you do business with you?
  12. 12. Who would you buy from? Does your profile look like this? Or this?
  13. 13. APAC - Measurable Customer Success Stories

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