1. KODIME Ltd 2010. All Rights Reserved.
Professional
Mobile Marketing, Email Marketing, CRM
Solutions for Property Marketers

2. KODIME Ltd 2010. All Rights Reserved.
We enable interactive marketing
& communication via SMS, Apps, and
the Mobile Internet which means that
our clients can efficiently reach,
connect and engage with their leads
and prospects anytime, anywhere, in
an instant.
What we do

3. KODIME Ltd 2010. All Rights Reserved.
What is PROPtxt
• Complete solution and service to effectively
present and market properties via the Mobile
channel
• 100% Software as a Service, web-based
– nothing to install
• Professional-grade, proven platform
• Future-proof – from SMS to Apps
• Supported by a team that has property sector
experience
• focus on Housing Associations and residential
house builders

4. KODIME Ltd 2010. All Rights Reserved.
Sector expertise...

5. KODIME Ltd 2010. All Rights Reserved.
Text Messaging growth continues
Not everyone has an iPhone  and even those that do also text

6. KODIME Ltd 2010. All Rights Reserved.
Mobile Internet use at 40%
It’s the future - prepare
Source: comscore

7. KODIME Ltd 2010. All Rights Reserved.
Smartphone revolution
First touch points with properties will be via Mobile
“ We understand that the
new rule is mobile first.
Mobile first in everything.
Mobile first in terms of
applications. Mobile first in
terms of the way people
use things. ”
Eric Schmidt, CEO, Google

8. KODIME Ltd 2010. All Rights Reserved.
Mobile Marketing channels
SMS
maximum reach
great usability
Mobile
Internet
good reach
ok usability
Apps
lower reach
great
usability

9. KODIME Ltd 2010. All Rights Reserved.
Mobile SitesSMS Response Apps

10. KODIME Ltd 2010. All Rights Reserved.
Mobile Marketing scenarios
PROPtxt
Lead
generation
Push
Marketing
Brochure
Request
Engagement

11. KODIME Ltd 2010. All Rights Reserved.
Sales team instantly updated

12. KODIME Ltd 2010. All Rights Reserved.
iPhone App
Managed directly from PROPtxt Account
App-specific features:
Find nearest, location
Search by matching criteria:
Price, area, bedrooms etc
Create saved search “favourites”
Navigate by Google map
Browse multiple image gallery
Brochure request
Click-to-Call Sales team
and more...

13. KODIME Ltd 2010. All Rights Reserved.
Content Management - dynamic

14. KODIME Ltd 2010. All Rights Reserved.
User-friendly, comprehensive

15. KODIME Ltd 2010. All Rights Reserved.
Marketing of your App
• Ensure certification of App by Apple
• Listing of App in iTunes
• Listing of App in Android Marketplace
• Update and version management
• Landing pages on web, mobile internet to
promote app downloads

16. KODIME Ltd 2010. All Rights Reserved.
How we work
• Software as a Service
– license including technical support
• App layer – standard to custom
– iPhone, Android
• Content Management
– Dynamic, integrated
• Managed Service
– Actively support your Mobile Marketing
– Support App launch

17. KODIME Ltd 2010. All Rights Reserved.
Thank you.
Text KODIME to 60123
@mobmarketing