MOE Technology Update 1 - The Rise of Apps

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Client’s Name
The Rise of Apps
For
iOS & Android
Final
MOE
Presentation
No 1-2, Jalan Alam Sutera 10,
Alam Sutera, Bukit Jalil
57000 Kuala Lumpur
Malaysia
T +603.8074.8811
F +603.8074.8844
info@secretgroup.my
www.secretgroup.my

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Content
-
What is the current trend of apps usage in the world in global,
and what is the trend in Malaysia
Part 1 : Apps Trend
Understanding Generation Z to relate the needs of apps in education
Part 2 : Generation Z
The marriage of Apps and Education, and how others deploy
this long term relationship
Part 3 : Apps in Education
Secretlab’s educational apps that has designed to ﬁll the gap
Part 4 : Secretlab’s Mobile Apps
So what’s next?
Part 5 : Reality Check
Q&A

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Part 1 :
APPS TREND

Prologue
-

What is App?
-
Source : Google
A self-contained program or piece of
software downloaded by a user to
a mobile device, designed to fulﬁl a
particular purpose

What is Mobile Web?
-
Source : Wikipedia
The *mobile web* refers to access to the world wide *web*, i.e. the
use of browser-based Internet services, from a
handheld *mobile*device, such as a smartphone or a feature phone,
connected to a *mobile* network or other wireless network.

The Hardware
-
Desktop Smartphone Tablet
Mobile

Mobile & Desktop
-
Source : Flurry Analytics
People use more Mobile than Desktop

Prologue
-
Source : Edison Research

Apps & Mobile Web
-
People are spending less time in Desktop and more time in Mobile

More Apps than Browser
-
People use more Mobile than Desktop

Apple vs Google
-
Source : statista.com

Apps in Apple App Store
-
1.3 M apps in Apple Apps Store
1.3 M apps in Google Playstore
1.3 M

Apps in Google Play Store
-
1.3 M apps in Apple Apps Store
1.3 M apps in Google Playstore
1.4 M

Top Apps Downloaded
-

Malaysian Top Apps
-
Source : Nielsen Malaysia

Malaysian Number of connected device
-
Source : consumerbarometer.com

Malaysian Popular Device
-
39%
13%

Malaysian Smartphone User
-
Source : Google-TNS Malaysia Connected Consumer Study 2014

Location using smartphone
-
Source : Google 2013

Smartphone Usage
-
Source : Edison Research

Why Smartphone? Multitasking
-
Source : Google 2013

Malaysian Internet Usage by Age
-
39%
13%

Malaysian Internet Usage compare others
-
Source : On Device
39%

Malaysian Online Frequency
-
39%
13%

Malaysian Mobile Friendly-ness
-
Source : The World Bank 2012

Malaysian Internet Population
-
Source : The World Bank 2012

Malaysian loves Facebook
-
Source : On Device

Malaysian loves Social Media
-
Source : US Census Bureau, ITU, Facebook

Malaysian loves Facebook
-
Source : Facebook

Malaysian Online while watching TV
-
39%
13%

Malaysian Online + TV + Device
-
39%
13%

Screen Culture
-
Source : Google

Personal Case Study
-

Race Track
-
Source : lariansebuahkitab.com

Evernote
-
Source : itunes

Malaysian Airlines
-
Source : itunes

Agoda
-
Source : itunes

Highway Plus
-
Source : itunes

AES Detector
-
Source : itunes

AccuWeather
-
Source : itunes

Waze
-
Source : itunes

myTeksi
-
Source : itunes

Runkeeper
-
Source : itunes

Foursquare
-
Source : itunes

Google Map
-
Source : itunes

Instagram
-
Source : itunes

Whatsapp
-
Source : itunes

Writer
-
Source : itunes

Wordpress
-
Source : itunes

Squirrel
-
Source : itunes

Race Result
-
Source : lariansebuahkitab.com
16 apps in 4 days RESULT

Summary
-
1. Apps HELP A LOT
2. Apps is CULTURE
3. Apps is NECESSITY

It is not just how
we consume the
information

It’s how we lives
within
the Knowledge

Prototype Demo
Part 2 :
Generation Z

Generation Z
-
39%
13%

Generation Gap
-
39%
13%

Generation Threshold
-
From Baby Boomers to Gen Z

Learning Trends between generation
-
-

-
-

Research Style
-
-

Gen Z Characteristic
-
1. They do research online
Source : JWT Intelligence 2012

-
2. They use social media as tool

-
3. They like to multi task

-
4. They have short attention span

-
5. They are lack of situational awareness

-
6. Communicate with images

It’s not that the
generation is
problematic

But how we
adapt to the
generation

Prototype Demo
Part 3 : APPS in
Education

Top Apps Downloaded
-

Key Driver
-
Source : NMC Horizon Report
People expect to be able to learn, work and study whenever and wherever

Key Driver
-
Information should be accessible in any device.

Key Driver
-
The world is increasingly collaborative, driving the changes in the way students

Key Driver
-
Since information is everywhere, the quality of mentoring will make the
difference

Key Driver
-
Embracing hybrid learning models (face to face + online), can leverage the
online skills students have already developed independent of academia.

Key Driver
-
Shifting from teacher-centered to student-centered education & engaging
them by connecting the curriculum with real life issues.

Top Educational Apps 2014
-
Source : Google
Explain Everything is an easy-to-use design, screencasting, and
interactive whiteboard tool that lets you annotate, animate, narrate,
import, and export almost anything to and from almost anywhere.
Explain Everything

-
Evernote
Source : Google

-
Notability
Source : Google

-
Book Creator
Source : Google

-
Source : Google
Google Drive

-
Popplet

-
Showbie

-
Schoology

-
Class Dojo

iPad for Education
-
Source : http://www.technobuffalo.com/2013/03/03/apple-8-million-ipad-school/

iTunes U
-
Source : apple.com

Malaysian Top Apps
-
Source : Nielsen Malaysia

The way of
learning is
changing

Using Apps in
education is
common

But not in Malaysia

Prototype Demo
Reality Check

What’s Next?
-
Source : Wiki

What’s Next?
-
66 years

Summary
-
2007
2014

What’s Next?
-
7 years

Google Watch
-
Source : Google

secretgroup.my
-
Prologue
Bruce Lee on “Water”

What’s Next?
-
Source : Perpustakaan Negara Malaysia

What’s Next?
-
Source :

What’s Next?
-
Source : MOE

What’s Next?
-
199 years

What’s Next?
-
199 years
197

What’s Next?
-

What’s Next?
-
? years

The way we learn
has obsolete

It’s time to evolve
for the next
generation

thank you & God bless us

MOE Technology Update 1 - The Rise of Apps

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