How I progress from a web designer that uses premium WordPress themes to a WordPress developer who can develop custom WordPress themes.

1. From
WordPress Configurator
to
WordPress Developer
by Ken Toh
MSc (Information Systems)
WordPress Engineer, SEO Consultant, Thinking Notes

2. About Ken
WordPress Engineer / SEO Consultant
EDUCATION
Master of Science
(Information Systems),
specializing in human factor
engineering
TECH
HTML, CSS, Javascript &
jQuery, PHP, Javascript
Frameworks like React,
Node, Angular

3. My Progression
5 Years Journey
2012 2013 2014 2015 2016 2017
Started
FlagAHero
Top Incubation
Award
Featured in
Business Times,
TNP, Singapore
Business Review,
OMY, FM 93.8 LIVE,
Tech In Asia and
e27

4. My Progression
5 Years Journey
2012 2013 2014 2015 2016 2017
Birthday
Photographer
SEO: #1
Ranking for 4
years
Featured in Lian
He Wan Bao

5. My Progression
5 Years Journey
2012 2013 2014 2015 2016 2017
Started
Thinking
Notes
Focused only on
WordPress
Projects

6. My Progression
5 Years Journey
2012 2013 2014 2015 2016 2017
Step in world
of SEO
Started
accepting SEO
projects

7. Progressing in WordPress
A step by step structured guide
Installer
Designer
Configurator
Developer
To be the best!

8. First a sneak
Work with
Premium
Themes & Learn
HTML / CSS3
Work with Theme
Frameworks and
learn what are
Page Templates
Go to Treehouse
and learn basic
PHP, Javascript &
WordPress Under
stand WP
Hierarchy and
WP Hooks
WP Settings API /
WP Customizer API /
AJAX
Javascript
Frameworks &
WordPress Rest API

9. First I Learnt How to Install
It is magic
Installer
Designer
Configurator
Developer
1 Click Install - WordPress

10. The First Premium WP Theme
So easy?
Installer
Designer
Configurator
Developer
Happy Kids - First Theme

11. Wow. I conquered a niche!
Like that also can?
Installer
Designer
Configurator
Developer
First Step to Rising as a renown birthday photographer

12. I can be a “pro web designer”
Just buy a pro theme and whack!
Installer
Designer
Configurator
Developer

13. Experience with Various Themes
At the end, i just end up with these
Installer
Designer
Configurator
Developer

14. Some Project References
Done by BeTheme and Avada
Installer
Designer
Configurator
Developer

15. I master CSS
Ability to manipulate elements
Installer
Designer
Configurator
Developer

16. Problems with Premium Themes
How to learn?
Installer
Designer
Configurator
Developer
Compatibility
Flexibility
Structured Data
Documentations

17. Problems with Premium Themes
How to learn?
Documentations

18. Problems with Premium Themes
How to learn?
Flexibility
● Where do change header / footer?
● A different kind of menu?
● “Oh this cannot be done”, “Oh this theme
cannot do that”
● The designs effectively rotate around
what the themes can do
● Premium Theme cannot change template
layout
● Link to Avada Theme

19. Problems with Premium Themes
How to learn?
Structured Data

20. Looking at Theme Frameworks
Step 2…..
Installer
Designer
Configurator
Developer

21. Looking at Theme Frameworks
Step 2…..
● Learn what is WordPress Page Template
● Control your own header,footer design
● Learn how to create your own Custom Post Type
● Learn Advanced Custom Fields
Installer
Designer
Configurator
Developer

22. Creating own Parent Theme
Finally!
Installer
Designer
Configurator
Developer

23. Creating own Parent Theme
Finally!
Installer
Designer
Configurator
Developer
● Understand WP Hierarchy
● Learn Basic PHP, Javascript, jQuery
● Understand WordPress Action / Filter Hooks

24. Creating own Parent Theme
Finally!
Installer
Designer
Configurator
Developer
<span> WordPress Web Design Services</span>
-------------------------------------------------------------------------------------------
<span itemprop="name">
<?php _e('WordPress Web Design Services','hybrid_thoughts'); ?>
</span>

25. Creating own Parent Theme
Finally!
Work with
Premium
Themes & Learn
HTML / CSS3
Work with Theme
Frameworks and
learn what are
Page Templates,
CPT, ACF
Go to Treehouse
and learn basic
PHP, Javascript &
WordPress Under
stand WP
Hierarchy and
WP Hooks
WP Settings API /
WP Customizer API /
AJAX / Translation
Javascript
Frameworks &
WordPress Rest API

26. Questions & Answers
Thank you for your kind attention
I can be reached at
mrkentoh.wordpress.com
Twitter: kentoh83