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1 of 2
my artist
I. Age/Gender
A. Male
1. Aged 20-22
II. similar artists
A. Oasis
B. The kilers
C. Darlia
D. Gotye
E. Eden
F. Ryan Scott Graham
1. Speak Low If You Speak Love
III. target audience
A. Teenagers/young adults
of around 15-22
1. Would dress similarly to the artist so they are
able to relate and would therefore be
more attracted to them and the genre.
2. They would most likely be a similar age to me as i will be aiming
it for around my age group as at this time i believe
this is a very successful genre of music.
a. Possibly due to the modern day idea of acceptance.
B. For the class of my target audience i will refer to Maslow's hierarchy
of needs in order to determine the specific classification of the target audience.
1. Would most likely be between love/belonging and self-actualisation
as any lower on the grid would not be accurate.
This is because the lower down positioned audience would be
more focused on their basic needs to focus on music. However it could also be
argued that the lower down audience members are the more likely they are to listen to
this genre of music as could be viewed as uplifting.
IV. type of music
A. Indie
B. Rock
C. Alternative pop
V. genre
A. Indie/rock/contemporary/pop
VI. style
A. Very Indie/hippie type of syle with
a mix of rock and Pop
1. As reflected by Oasis
, Darlia and Gotye.
2. Relatable to the audience so they are able to
relate and would therefore be more attrtacted to the band, and
attract the correct type of targte audience that is exprected.

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My artist indie genre (mindmap)

  • 1. my artist I. Age/Gender A. Male 1. Aged 20-22 II. similar artists A. Oasis B. The kilers C. Darlia D. Gotye E. Eden F. Ryan Scott Graham 1. Speak Low If You Speak Love III. target audience A. Teenagers/young adults of around 15-22 1. Would dress similarly to the artist so they are able to relate and would therefore be more attracted to them and the genre. 2. They would most likely be a similar age to me as i will be aiming it for around my age group as at this time i believe this is a very successful genre of music. a. Possibly due to the modern day idea of acceptance. B. For the class of my target audience i will refer to Maslow's hierarchy of needs in order to determine the specific classification of the target audience. 1. Would most likely be between love/belonging and self-actualisation as any lower on the grid would not be accurate. This is because the lower down positioned audience would be more focused on their basic needs to focus on music. However it could also be argued that the lower down audience members are the more likely they are to listen to
  • 2. this genre of music as could be viewed as uplifting. IV. type of music A. Indie B. Rock C. Alternative pop V. genre A. Indie/rock/contemporary/pop VI. style A. Very Indie/hippie type of syle with a mix of rock and Pop 1. As reflected by Oasis , Darlia and Gotye. 2. Relatable to the audience so they are able to relate and would therefore be more attrtacted to the band, and attract the correct type of targte audience that is exprected.