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Focus group answers
Wouldyouwant to watchthe restof the documentary?
Didyou findthe topicinteresting?
Didthe documentarychange youropinionof social media?
What inparticulargrabbedyour attention?
Didyou learnanythingaboutsocial media?
Wouldyourecommendthistopeople yourage?
Teenagers Adults
Male 1 (Ben/el dad) Yes Yes
Male 2 (phil/bethdad) Yes Yes
Female 1 (Ellie/elmum) Yes Yes
Female 2 (Lucy/bethmum) No NA
Teenagers Adults
Male 1 (Ben/el dad) Yes Yes
Male 2 (phil/bethdad) Yes NA
Female 1 (Ellie/elmum) Yes Yes
Female 2 (Lucy/bethmum) Yes Yes
Teenagers Adults
Male 1 (Ben/el dad) No still use itthe same No broadenedknowledge
Male 2 (phil/bethdad) No informed No notatm
Female 1 (Ellie/elmum) Yes more aware No learntextrainfo
Female 2 (Lucy/bethmum) No more of an insight Yes aware
Teenagers Adults
Male 1 (Ben/el dad) The narration andfacts Statistics
Male 2 (phil/bethdad) Archival footage NA
Female 1 (Ellie/elmum) iPhone statistics Amazinghow popularitis
Female 2 (Lucy/bethmum) Short clipsat start,montages Childrenare constantlyonit
Teenagers Adults
Male 1 (Ben/el dad) Facts Use forwork
Male 2 (phil/bethdad) Facts Amountof users
Female 1 (Ellie/elmum) Statisticsat start Safetymeasures
Female 2 (Lucy/bethmum) Advantages NA
Teenagers Adults
Male 1 (Ben/el dad) Yes Yes
Male 2 (phil/bethdad) Yes Yes
Female 1 (Ellie/elmum) Yes Yes
Female 2 (Lucy/bethmum) Yes Yes
2
Is the schedule Sundayat9pm suitable for yourlifestyle?
Didthisradio trailermake youwantto watch our documentary?
Didthe soundclipsgive apicture of what he documentarywasgoingto be like?
Didthisarticle make you wantto watch the documentary?
What was yourfavourite aspectof the article?
Didyou findthe interviewwiththe producersanddirectorsengaging?
Teenagers Adults
Male 1 (Ben/el dad) Yes/no NA
Male 2 (phil/bethdad) Yes Yes
Female 1 (Ellie/elmum) Yes Yes
Female 2 (Lucy/bethmum) Yes Yes
Teenagers Adults
Male 1 (Ben/el dad) Yes Yes
Male 2 (phil/bethdad) NA Yes
Female 1 (Ellie/elmum) Yes NA
Female 2 (Lucy/bethmum) Yes Na
Teenagers Adults
Male 1 (Ben/el dad) Yes NA
Male 2 (phil/bethdad) Yes NA
Female 1 (Ellie/elmum) Yes NA
Female 2 (Lucy/bethmum) Yes Yes
Teenagers Adults
Male 1 (Ben/el dad) Yes NA
Male 2 (phil/bethdad) Yes Yes
Female 1 (Ellie/elmum) NA NA
Female 2 (Lucy/bethmum) Yes NA
Teenagers Adults
Male 1 (Ben/el dad) Quote Colours
Male 2 (phil/bethdad) Pictures Layout
Female 1 (Ellie/elmum) NA NA
Female 2 (Lucy/bethmum) Top tips/box out NA
Teenagers Adults
Male 1 (Ben/el dad) Yes gave insight NA
Male 2 (phil/bethdad) Yes how theyinterpretit Yes gave background
Female 1 (Ellie/elmum) Yes whattheywere thinking Yes youwantto findout more
Female 2 (Lucy/bethmum) Yes aboutthe people NA
3
Doesit looksimilartootherTV listingdouble page spreadsyou’ve seen?
Doesthistype of documentarysuitchannel 4?
Do our productsworkwell together?
What improvementswouldyoumake?
Teenagers Adults
Male 1 (Ben/el dad) Yes youcan tell it’sTV listings Yes separate columns
Male 2 (phil/bethdad) Yes butalsoindividual Yes veryprofessional
Female 1 (Ellie/elmum) NA Yes veryprofessional
Female 2 (Lucy/bethmum) Yes unique things Yes eye catching
Teenagers Adults
Male 1 (Ben/el dad) Yes youngchannel Yes controversial channel
Male 2 (phil/bethdad) Yes showsindi documentaries Yes mostpopulardoc channels
Female 1 (Ellie/elmum) Yes Yes
Female 2 (Lucy/bethmum) Yes watchedbyyoungpeople NA
Teenagers Adults
Male 1 (Ben/el dad) Yes same images+ soundclips Yes use of coloursand text
Male 2 (phil/bethdad) Yes Yes same colourscheme + TA
Female 1 (Ellie/elmum) Yes blue scheme Yes all seemtolink
Female 2 (Lucy/bethmum) Yes reinforce the title Yes theycomplementeach
other
Teenagers Adults
Male 1 (Ben/el dad) Soundlevels Soundlevels
Male 2 (phil/bethdad) Notenoughcontinuity NA
Female 1 (Ellie/elmum) NA No improvements
Female 2 (Lucy/bethmum) Lessvox pops at start NA
4
Informative
Broadenedknowledge
Interesting
Schedulingcould’ve beenonaFridayor Saturdaynight
Soundbiteshardto understand
Similarcolourscheme
Clearlink
Layout of the article
You can picture itbeinginthe radio times
Too manygaps inTV listings

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Question 3 - Audience feedback answers

  • 1. 1 Focus group answers Wouldyouwant to watchthe restof the documentary? Didyou findthe topicinteresting? Didthe documentarychange youropinionof social media? What inparticulargrabbedyour attention? Didyou learnanythingaboutsocial media? Wouldyourecommendthistopeople yourage? Teenagers Adults Male 1 (Ben/el dad) Yes Yes Male 2 (phil/bethdad) Yes Yes Female 1 (Ellie/elmum) Yes Yes Female 2 (Lucy/bethmum) No NA Teenagers Adults Male 1 (Ben/el dad) Yes Yes Male 2 (phil/bethdad) Yes NA Female 1 (Ellie/elmum) Yes Yes Female 2 (Lucy/bethmum) Yes Yes Teenagers Adults Male 1 (Ben/el dad) No still use itthe same No broadenedknowledge Male 2 (phil/bethdad) No informed No notatm Female 1 (Ellie/elmum) Yes more aware No learntextrainfo Female 2 (Lucy/bethmum) No more of an insight Yes aware Teenagers Adults Male 1 (Ben/el dad) The narration andfacts Statistics Male 2 (phil/bethdad) Archival footage NA Female 1 (Ellie/elmum) iPhone statistics Amazinghow popularitis Female 2 (Lucy/bethmum) Short clipsat start,montages Childrenare constantlyonit Teenagers Adults Male 1 (Ben/el dad) Facts Use forwork Male 2 (phil/bethdad) Facts Amountof users Female 1 (Ellie/elmum) Statisticsat start Safetymeasures Female 2 (Lucy/bethmum) Advantages NA Teenagers Adults Male 1 (Ben/el dad) Yes Yes Male 2 (phil/bethdad) Yes Yes Female 1 (Ellie/elmum) Yes Yes Female 2 (Lucy/bethmum) Yes Yes
  • 2. 2 Is the schedule Sundayat9pm suitable for yourlifestyle? Didthisradio trailermake youwantto watch our documentary? Didthe soundclipsgive apicture of what he documentarywasgoingto be like? Didthisarticle make you wantto watch the documentary? What was yourfavourite aspectof the article? Didyou findthe interviewwiththe producersanddirectorsengaging? Teenagers Adults Male 1 (Ben/el dad) Yes/no NA Male 2 (phil/bethdad) Yes Yes Female 1 (Ellie/elmum) Yes Yes Female 2 (Lucy/bethmum) Yes Yes Teenagers Adults Male 1 (Ben/el dad) Yes Yes Male 2 (phil/bethdad) NA Yes Female 1 (Ellie/elmum) Yes NA Female 2 (Lucy/bethmum) Yes Na Teenagers Adults Male 1 (Ben/el dad) Yes NA Male 2 (phil/bethdad) Yes NA Female 1 (Ellie/elmum) Yes NA Female 2 (Lucy/bethmum) Yes Yes Teenagers Adults Male 1 (Ben/el dad) Yes NA Male 2 (phil/bethdad) Yes Yes Female 1 (Ellie/elmum) NA NA Female 2 (Lucy/bethmum) Yes NA Teenagers Adults Male 1 (Ben/el dad) Quote Colours Male 2 (phil/bethdad) Pictures Layout Female 1 (Ellie/elmum) NA NA Female 2 (Lucy/bethmum) Top tips/box out NA Teenagers Adults Male 1 (Ben/el dad) Yes gave insight NA Male 2 (phil/bethdad) Yes how theyinterpretit Yes gave background Female 1 (Ellie/elmum) Yes whattheywere thinking Yes youwantto findout more Female 2 (Lucy/bethmum) Yes aboutthe people NA
  • 3. 3 Doesit looksimilartootherTV listingdouble page spreadsyou’ve seen? Doesthistype of documentarysuitchannel 4? Do our productsworkwell together? What improvementswouldyoumake? Teenagers Adults Male 1 (Ben/el dad) Yes youcan tell it’sTV listings Yes separate columns Male 2 (phil/bethdad) Yes butalsoindividual Yes veryprofessional Female 1 (Ellie/elmum) NA Yes veryprofessional Female 2 (Lucy/bethmum) Yes unique things Yes eye catching Teenagers Adults Male 1 (Ben/el dad) Yes youngchannel Yes controversial channel Male 2 (phil/bethdad) Yes showsindi documentaries Yes mostpopulardoc channels Female 1 (Ellie/elmum) Yes Yes Female 2 (Lucy/bethmum) Yes watchedbyyoungpeople NA Teenagers Adults Male 1 (Ben/el dad) Yes same images+ soundclips Yes use of coloursand text Male 2 (phil/bethdad) Yes Yes same colourscheme + TA Female 1 (Ellie/elmum) Yes blue scheme Yes all seemtolink Female 2 (Lucy/bethmum) Yes reinforce the title Yes theycomplementeach other Teenagers Adults Male 1 (Ben/el dad) Soundlevels Soundlevels Male 2 (phil/bethdad) Notenoughcontinuity NA Female 1 (Ellie/elmum) NA No improvements Female 2 (Lucy/bethmum) Lessvox pops at start NA
  • 4. 4 Informative Broadenedknowledge Interesting Schedulingcould’ve beenonaFridayor Saturdaynight Soundbiteshardto understand Similarcolourscheme Clearlink Layout of the article You can picture itbeinginthe radio times Too manygaps inTV listings