Janine Soika provides samples of her work including sales tools like a total cost of ownership model, sales collateral for partners, co-branded collateral, branded datasheets, case studies, and partner tools and programs. She also creates thought leadership content such as white papers and educational content, authored blog content, and manages educational webinars and event management including creative theme and elements for an annual partner summit. Her work also includes demand generation through tradeshow sponsorships, email marketing messaging, and landing page creation.

1. Janine Soika
Samples of My Work

2. Sales Tools

3. Total Cost of Ownership Model
Sales tool to illustrate
cost savings of using
a Hosted Dedicated
Server vs. purchasing
an in-house server

4. Sales Collateral – Sell To Partners
Program Benefits Collateral Product Sheets

5. Co-Branded Collateral – Sell Thru Partners
Product datasheets for
channel partners to use
with their end-customers.

6. Branded Datasheets

7. Case Studies

8. Reseller Partner
Tools/Programs

9. Partner Portal Tools & Content

10. Partner Logos

11. Partner Campaign Tools & Creative
Complete self-serve campaign elements including postcards, html emails and landing pages.

12. Thought Leadership

13. White Papers
Educational Content
to help drive sales.

14. Authored Blog Content
• Original content creation
for blogs and newsletters.

15. Educational Webinars

16. Event Management

17. Event Creative Theme & Elements
• Managed all aspects of annual partner summit, over 150 attendees. 2010 Summit.
PowerPoint Template Folded Invitation
2-sided Post Card
Registration Website
Banner Ad

18. Event Theme/Creative Design
• Managed all aspects of annual partner summit, over 200 attendees. 2011 Summit.
PowerPoint Template Bi-fold Printed Invitation
Program Guide Front Back
Inside
Post
Card

19. Demand Generation

20. Tradeshow – Speaker Sponsorships
• I have identified and managed over 30 tradeshows with exhibit booths and
speaker sponsorships.
Sheet to promote session
Speaker PowerPoint Presentation
Session Handout

21. Email Marketing Messaging
• Developed multiple
“touch” email
marketing campaign,
including overall
strategy, content, and
messaging.

22. Landing Page
• Creation of dedicated
landing pages for lead
generation programs to
increase conversions.