Lululemon Athletica is a premium yoga and sportswear clothing company founded in 1998 in Vancouver, BC that has grown to over 100 stores worldwide by 2008. It went public in 2007 and had a market value of $1.89 billion within its first week of trading. The document discusses Lululemon's expansion into Great Britain as the company seeks to capitalize on its success and further growth in other markets like the US and Australia.

1. LULULEMON ATHLETICA
ENTRY INTO GREAT BRITAIN
BUS 346
Jeff Bachman | Chadi Nouri | Milica Borovcanin | Eugene Chang | Laura Daminato

2. Company Corporate Entering Great
Strategies Britain
Overview

3. Company Overview
>> History
 Premium clothing store
dedicated to yoga
sportswear and other
fitness apparel
 Founded in 1998 by Chip
Wilson in Vancouver BC
 Over 100 stores
worldwide by end of
2008
 Went public in 2007 on
the NASDAQ and TSE

4. Company Overview
>> Financial Information
 Within first week of
trading, had a market
value of $1.89B
 2007 sales set new
records
 Share price has
fluctuated due to
environmental issues

5. Company Overview
>> Financial Information