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Digitally Transforming Consumer Products
EVRYTHNG makes consumer products interactive and trackable using the Internet of Things (IoT). We collect,
manage and apply real-time data from billions of products and their smart packaging to drive enterprise
applications. This means smarter supply chains, real-time tracked inventory, and innovative consumer
engagement experiences.
EVRYTHNG works with global manufacturing brands across a range of markets, including Food & Beverages,
Cosmetics, and Apparel; offering ready-to-go application solutions that are delivered in combination with industry
specialist partners.
Smart Packaging
EVRYTHNG’s IoT software talks to any kind of smart packaging hardware. Using a smartphone or reader, products
can be scanned and interacted with via on-pack identifiers, including NFC tags, sensors and printed electronics,
RFiD tags, QR and barcodes, as well as image recognition.
Unlock value from smart packaging with EVRYTHNG's IoT Smart Products Platform
Powering Solutions Across the Enterprise
EVRYTHNG enables you to deploy solutions across the enterprise, serving different business units using the same
underlying technology platform. Once an item, SKU or pallet-level digital identity has been created in the cloud, it
can be used to make your supply chain smarter, to give you real-time tracking throughout the lifecycle of the
product, and to provide an asset for marketing to use to launch consumer engagement applications.
Faster to Deploy
EVRYTHNG minimize the complexity in launching digitally-enabled products. Our fully managed Platform-as-a-
Service comes with pre-built tools, application solutions and administration dashboard. We make it easy to
build a digital ecosystem around your products, with cloud connectors to plug into your CRM, ERP and
Marketing systems.
Smart, Real-Time Data
Once connected to the Web, your products will generate a wealth of data and actionable insights on supply chain
performance, product status and end consumers - including social profiles, locations and preferences to help you
build a valuable marketing database.
London, New York, San Francisco
evrythng.com • @evrythng • sales@evrythng.com
© 2015 EVRYTHNG - All Rights Reserved.
Smarter products
come with EVRYTHNG
Inventory Management
Optimize your supply chain with full end-to-end traceability of everything you
manufacture all the way from factory floor to living room. Get real-time data
on all inventory, from individual items to SKUs and and pallets, including
location, transit history, condition and destination.
Parent-child product hierarchies give you 360 lifecycle product origin data to
simplify product recalls. Real-time reports and alerts give you instant quality
control data, such as cold chain monitoring from on-pack sensors. And
digitally enabled products can automatically report back stock levels in
warehouses or retail outlets, automating inventory replenishment to reduce
out-of-stock situations.
Learn More About Digitally Transforming Consumer Products
Visit: evrythng.com/transform
Brand Protection
Harness the power of consumers around the world connecting with your
products via their smartphones. As they interact with a product’s physical
packaging to access rich, personalized marketing content – for example by
scanning or tapping a smart tag – your customers simultaneously perform
thousands of product authenticity checks. Crowdsourcing this real-time data
about location, time and usage of uniquely identified, serialized items can help
detect fraudulent activities, and supplement the work of your brand inspectors.
Get real-time alerts or SMS to your field force teams when products have been
tampered with, counterfeited or geo-located in grey markets.
Consumer Engagement
Add a digital layer to physical products to launch emotional, social and
personalized brand experiences for consumers, and get valuable data for
brands when consumers interact with products using a smartphone. Your
products are your highest penetration, lowest cost media channel and can
become an active part of every campaign and 'always on’ strategy.
Generate rich data insights around the consumer’s product consumption, their
brand preferences, locations and interaction history. Integrate this data into
your CRM and programmatic marketing initiatives to drive retargeting and
precision marketing.
More effective and cost-effective than comparable digital marketing channels, with longer dwell time and
higher propensity to share data, guaranteed 100% ‘real’ consumers at a lower cost per engagement.
Application Solutions

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Digitally Transform Consumer Products with IoT

  • 1. Digitally Transforming Consumer Products EVRYTHNG makes consumer products interactive and trackable using the Internet of Things (IoT). We collect, manage and apply real-time data from billions of products and their smart packaging to drive enterprise applications. This means smarter supply chains, real-time tracked inventory, and innovative consumer engagement experiences. EVRYTHNG works with global manufacturing brands across a range of markets, including Food & Beverages, Cosmetics, and Apparel; offering ready-to-go application solutions that are delivered in combination with industry specialist partners. Smart Packaging EVRYTHNG’s IoT software talks to any kind of smart packaging hardware. Using a smartphone or reader, products can be scanned and interacted with via on-pack identifiers, including NFC tags, sensors and printed electronics, RFiD tags, QR and barcodes, as well as image recognition. Unlock value from smart packaging with EVRYTHNG's IoT Smart Products Platform Powering Solutions Across the Enterprise EVRYTHNG enables you to deploy solutions across the enterprise, serving different business units using the same underlying technology platform. Once an item, SKU or pallet-level digital identity has been created in the cloud, it can be used to make your supply chain smarter, to give you real-time tracking throughout the lifecycle of the product, and to provide an asset for marketing to use to launch consumer engagement applications. Faster to Deploy EVRYTHNG minimize the complexity in launching digitally-enabled products. Our fully managed Platform-as-a- Service comes with pre-built tools, application solutions and administration dashboard. We make it easy to build a digital ecosystem around your products, with cloud connectors to plug into your CRM, ERP and Marketing systems. Smart, Real-Time Data Once connected to the Web, your products will generate a wealth of data and actionable insights on supply chain performance, product status and end consumers - including social profiles, locations and preferences to help you build a valuable marketing database.
  • 2. London, New York, San Francisco evrythng.com • @evrythng • sales@evrythng.com © 2015 EVRYTHNG - All Rights Reserved. Smarter products come with EVRYTHNG Inventory Management Optimize your supply chain with full end-to-end traceability of everything you manufacture all the way from factory floor to living room. Get real-time data on all inventory, from individual items to SKUs and and pallets, including location, transit history, condition and destination. Parent-child product hierarchies give you 360 lifecycle product origin data to simplify product recalls. Real-time reports and alerts give you instant quality control data, such as cold chain monitoring from on-pack sensors. And digitally enabled products can automatically report back stock levels in warehouses or retail outlets, automating inventory replenishment to reduce out-of-stock situations. Learn More About Digitally Transforming Consumer Products Visit: evrythng.com/transform Brand Protection Harness the power of consumers around the world connecting with your products via their smartphones. As they interact with a product’s physical packaging to access rich, personalized marketing content – for example by scanning or tapping a smart tag – your customers simultaneously perform thousands of product authenticity checks. Crowdsourcing this real-time data about location, time and usage of uniquely identified, serialized items can help detect fraudulent activities, and supplement the work of your brand inspectors. Get real-time alerts or SMS to your field force teams when products have been tampered with, counterfeited or geo-located in grey markets. Consumer Engagement Add a digital layer to physical products to launch emotional, social and personalized brand experiences for consumers, and get valuable data for brands when consumers interact with products using a smartphone. Your products are your highest penetration, lowest cost media channel and can become an active part of every campaign and 'always on’ strategy. Generate rich data insights around the consumer’s product consumption, their brand preferences, locations and interaction history. Integrate this data into your CRM and programmatic marketing initiatives to drive retargeting and precision marketing. More effective and cost-effective than comparable digital marketing channels, with longer dwell time and higher propensity to share data, guaranteed 100% ‘real’ consumers at a lower cost per engagement. Application Solutions