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YALSA eReading 2012

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How are young adults using electronic resources such as eText and eReaders? This presentation guides a discussion on how REAL students are using resources in and out of the classroom.

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YALSA eReading 2012

  1. 1. Jason G. Kurtz, MFA 9-16 Educator Sioux Falls, SD
  2. 2. “Hit Me With”  The Rise of the Digital Public Library by Joseph McKendrick„The Digital Squeeze: Libraries at the Crossroads: The Library Resource Guide Benchmark Study on 2012 Library Spending Plans‟ Younger Americans‟ Reading and Library Habits by Kathryn Zickuhr, Lee Rainie, Kristen Purcell, Mary Madden and Joanna Brenner Pew Internet and American Life Project 23 Oct 2010
  3. 3. Hit Me With A Fact!  Newsweek will cease publication in hard copy December 31, 2012 iGoogle will be discontinued November 13, 2013 Demand for print resources is down 25% and demand for electronic resources is up 81%
  4. 4. Watch those Statistics… Don‟t let them scare you… 15% vs 5% (Cost) 15% vs 21% (Royalty) Larsson Hard Copy: $117 Million eText: $2.1 Million 1.5:1 = Not really an issue Publishers make more money from paper 85% of eReader owners still purchase paper books (and I Bet they don‟t purchase as many eBooks)
  5. 5. Are Books Like Horses?  Physical books wont completely go away, just as horses havent completely gone away. Its very hard to find a technology that has remained in mostly the same form for 500 years. And anything that has stubbornly resisted improvement for 500 years is going to be hard to improve. Im sure people love their horses… But youre not going to keep riding your horse to work just because you love your horse. The reason we love physical books is because we have had so many great experiences with that object in our hands that we have nice associations with it. Over the last 20 years, most of the tools that we humans have invented have made it easier for us to be information snackers. If one of the outcomes of Kindle and other devices Jeff Bezos CEO Amazon like it [is] making long-form reading more frictionless so that Wall Street Journal you end up doing more of it, I think thats a good thing. 2008
  6. 6. Don‟t Be Scared…Yet…  Bezos says that they sold an eBook for every paper book last Christmas. Really?
  7. 7. Are Books Like…  Mass Produced Camera - 1900 Mass Produced Digital Camera - 1994 Last Film (I) Developed - 2004 At these ratios, the book will be around another solid 50 years…
  8. 8. Books are like…  In the (50) years to come, if you want to know why physical books and bookstores seem more special than ever, maybe you should thank Amazon. Will eReading issue in a renaissance of publishing?
  9. 9. Let‟s Talk… Adult eReading  What are your reading preferences or proclivities? What are you doing about them? In your opinion, what are libraries for?How do we translate/transfer this to our stakeholders?
  10. 10. (e)Reading in the Classroom:  Past and Presentin the 21 st Century
  11. 11. Hit Me With A Fact!  83% of Americans between the ages of 16 and 29 read a book in the past year. Some 75% read a print book, 19% read an e-book, and 11% listened to an audiobook.
  12. 12. In the Beginning…  2004: Lit Circles $8.99 x 4 x 20 sets 2009 = 120 sets of books & $4500 (My room is full!)
  13. 13. Something had to give… 
  14. 14. In Medias Res  2009/10: The Nook (vs Kindle) 5 Nooks x $249 + 10 eBooks @ 9.99 = $1450 10 eBooks = $99(Terrible device but I amcommitted)
  15. 15. 2011-2012  2011 – 10 @ $99 Nook Simple Touch (Grant) $1000 20 eTexts
  16. 16. Today 2012/2013  2012: 17 Requisitioned 27 Nook Simple Touch ($3700) 75 eBooks 5 sets
  17. 17. Let‟s Talk…Where Are You? Discuss how you are using eText/eReaders.Where are you going? Where have you been?
  18. 18. Using the eReader 
  19. 19. Required Reading  $8 purchased an entire set of O, Pioneers. Class-wide eText, but had the option.
  20. 20. Elective Reading  Contemporary Novels / Strategic Reading Class-wide
  21. 21. Additional Reading  eEditions of many textbooks are available with purchase of hard copy. Higher Ed seems to be a slower conversion Online courses are already multimedia; books are just a reference or supplemental, not the focus.
  22. 22. Working well… For Now  The Horse?
  23. 23. Love/Hate : Student  Love Hate Portability/Size  Page Count Issues Entertaining  Battery Dies Pushed to Read More  Nervous about Damage and anger management Adjustable  Harder to go back and No eye strain like on a find events computer/tablet  Freezing and “Tech Multiple Books at Once errors” Marked Page  No smell
  24. 24. Love/Hate : Educator  Love Discreet Page count not a factor Subject not a factor Easy to manage Keeps Students Organized Hate Too Discreet Easy to forget to charge Discussions by page # Tracking Motifs/Themes
  25. 25. Love/Hate : Staff  Love Hate Portability  IT Knowledge a bit Library at your Fingertips Daunting Bookmarking (no dog ears)  Maintenance & Upkeep Ease of Physical Storage  1 Nook Set = 10-20 books off the shelf at once Weight  Device Expense (though Price coming down… Kindles at cost, etc)  Train Users  Long Term Viability
  26. 26. What now? 
  27. 27. Recommendations for the Future Bring Your Own Device, The Cloud, and Beyond
  28. 28. Hit Me With A Fact!  Among Americans who read e-books, those under age 30 are more likely to read their e-books on a cell phone (41%) or computer (55%) than on an e-book reader such as a Kindle (23%) or tablet (16%). 60% of Americans under age 30 used the library in the past year. Some 46% used the library for research, 38% borrowed books (print books, audiobooks, or e-books), and 23% borrowed newspapers, magazines, or journals.
  29. 29. BYOD & The Cloud  Tech is notoriously disposable (Books and eBooks are not) and students are losing interest in eReaders Why Don‟t eBooks function like Books? Library Cloud! Circulation: Books are the coins and eBooks the paper? Vice versa? Are chasing a dragon? Why buy any at all until the industry figures itself out?
  30. 30. The Passing of Paper?  What will you miss about Paper, and what do you want from eBooks? What will you miss from your Paper libraryand what do you want from your eLibrary? Are they the same?
  31. 31. Hit Me With A Fact!  Many of these young readers do not know they can borrow an e-book from a library, and a majority of them express the wish they could do so on pre-loaded e- readers. Some 58% of those under age 30 who do not currently borrow e-books from libraries say they would be “very” or “somewhat” likely to borrow pre-loaded e- readers if their library offered that service. When asked how they had obtained the most recent book they read (in any format) about half (48%) of readers said they had purchased their most recently read book, 24% said they had borrowed it from a friend or family member, and 14% said they borrowed it from a library.
  32. 32. You can find my slides at
  33. 33. Sources McKendrick, J. (2012). The Rise of the Digital Public Library. Computers In Libraries, 32(6), 17-20.Mossberg, W. (2008, June 09). The way we read; amazon.coms jeffrey bezos on why books are like horses. Retrieved from http://online.wsj.com/article/SB121261272441346269.htmlZickuhr, K. et al. (2012, October 23). Younger americans’ reading and library habits. Retrieved from http://libraries.pewinternet.org/2012/10/23/ younger-americans-reading-and-library-habits/

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