SVP Institute 02/2015

1. Jason Craw
GLOBALINX Senior Product Developer & Manager
GLOBALINX MOBI

2. Agenda
• What is Mobi?
• Why wireless?
• Plans
• Devices
• Value added
services
• Selling points
• Support/Questions

3. What is Mobi?
• MVNO (MobileVirtual Network Operator)
• Prepaid cellular
• Nationwide footprint with 3G and 4G coverage
• Simple, easy to understand pricing
• No contracts

4. Why wireless?
• Landlines are becoming less common
• Homeowners are “cutting the cord”

5. Why wireless?
• Industry valued at $196 billion
• Growth opportunity

6. Why wireless?
Postpaid
• Carrier pays ~ $250
phone subsidy
• 2-year agreement to re-
coup money
• Early termination fee
• Popular phones
• New phone every 2 years
• Higher monthly service fees
Mobi
• No phone subsidy
• Customer pays for phone up
front, BYOD or via PayPal
• No contract
• No early termination fee
• Popular phones
• New phone when you want
• Lower monthly service fees

7. Plans
• Competitively priced plans
• Simple, easy to understand pricing
• Flexible options based upon customers needs
• Mi-Fi and wireless cards

8. Unlimited Talk
• $34.95* per month ($44.95 forVerizon)
• Not available with AT&T
• Unlimited voice calling in the US
• Unlimited portal access
• Targeted at people who don’t text or use data
services, emergency phones, seniors, or people who
just like to communicate the old-fashioned way!
*Plus taxes and surcharges

9. Unlimited Talk and Text
• $44.95* per month
• Only available on AT&T
• Unlimited calling and texting in the US
• Unlimited portal access
• Simple, easy to use phones
• Targeted at people who use a lot of voice or text
messages on a monthly basis. No data access on
this plan.
*Plus taxes and surcharges

10. Unlimited Talk & Text + 2.5 GB
• $44.95* per month ($54.95 forVerizon)
• Available with Sprint,T-Mobile andVerizon
• Unlimited calling and texting in the US
• Unlimited portal access
• Simple, easy to use phones
• Targeted at lighter data usage
• Very competitive, with recent aggressive plans
from carriers *Plus taxes and surcharges

11. Unlimited Talk, Text + 5 GB
• $59.95* per month ($69.95 forVerizon)
• Available with Sprint, AT&T, T-Mobile andVerizon
• All the voice minutes, text messages and 5 GB
worth of data
• 3G and 4G coverage (where available)
• Simple, easy to use phones
• Targeted to the person who is always on the go
and in touch via email, apps, text, etc.
*Plus taxes and surcharges

12. NEW! Share Plans
• Plans include unlimited voice minutes and SMS
• Customer selects how much data they want for
their account
• Available with GSM-T and CDMA-S
• Primary plan carries data for the account
• Up to 5 lines per account
• Each line billed separately
• Today, requires 2 separate orders

13. NEW! Share Plans
• First plan determines available data
- 5 GB for $75
- 10 GB for $115
- 20 GB for $215
• Price includes first line of service
• Additional lines billed at $15 per line

14. NEW! Share Plans
# of Lines 5 GB 10 GB 20 GB
2 $90 $130 $230
3 $105 $145 $245
4 $120 $160 $260
5 $135 $175 $275

15. Devices
• Always changing
• Wide range
- Basic feature phone
 Samsung M400 for $49.95
- Mid range
 Sony Xperia (multiple models)
- High end
 iPhone to Samsung Galaxy
- BYOD

16. iPhones
• Available for new purchase on GSM-A and
GSM-T networks
• Working on iPhones for Sprint
• Not available withVerizon

17. BYOD
BringYour Own Device
• Available on all networks
• Each carrier has their own rules

18. BYOD
AT&T or T-Mobile
• Any unlocked GSM device
• Purchase a SIM card on
the appropriate network
for the device
• No charge for the SIM cards
• Requires an unlocked GSM phone

19. BYOD
Verizon
• No iPhones
• Must be aVerizon phone that is not currently
active withVerizon
• For Device, select “Already Have An Approved
Device?”

20. BYOD
Sprint (New rules starting February 2015)
• Device not reported as lost or stolen
• Associated Sprint account is in good standing
• Any associated Service Agreement, Installment
Billing Agreement, or Lease Agreement
(including payment of any end-of-lease purchase
option amount) has been fulfilled

21. Value Added Services
Device Financing (optional)
• PayPal Credit (BillMeLater)
• Special financing options (e.g., 6 months no interest)
• Pay on your terms
• No annual fee
• Used all over the web

22. Value Added Services
GLOBALINX Premium Home Phone
Service for $9.95 per month
• After activation of Mobi service, customers will
receive a promo code via email
• Enter it during GLOBALINX signup process to
receive discount

23. Value Added Services
Device Protection
• Mobi has partnered with GoCare
• Well known device protection provider
• “A” rating with BBB
• Covers both new and used devices
• Water damage, drops, unlimited claims
• $8.95 per month or $69 per year; $50 deductible

24. Device Protection

25. Value Added Services
Mobi Wallet Account
• Available on all networks
• Works like a calling card
• Enables functionality not included in calling plan:
- SMS ($0.05 per message)
- MMS ($0.05 per message)
- Data ($0.05 per MB)
- International calling (rate varies by country)

26. Selling Points
Mobi vs.Verizon
• Mobi UnlimitedTalk,Text + 5GB: $59.95/month
• Verizon More Everything 5 GB: $120/month
• Savings = $60.05 per month
- Annual Savings = $720.60
- 2-year Savings = $1441.20

27. Selling Points
Mobi vs. AT&T
• Mobi UnlimitedTalk,Text + 5GB: $59.95/month
• AT&T Mobile ShareValue Plan, 4GB:
$110/month
• Savings = $50.05 per month
- Annual Savings = $600.60
- 2-year Savings = $1201.20

28. Selling Points
• Postpaid carrier phone subsidy of $200 to $300
• 2-year savings
- Verizon: $1441.20 ($60.05 per month)
- AT&T: $1201.20 ($50.05 per month)
• Breakeven point is 6 months or less

29. Selling Points
• No contracts
• Upgrade your phone whenever you want
• ~ $50 to $60 savings per month
• Unlimited plans
• Carrier selection
• National footprints
• Home phone add-on for $9.95 per month

30. Questions to Ask
• What cellular carrier are you with?
• Are you happy with your service?
• How much do you pay per month?
• When is your contract up?

31. Questions to Ask
• Do you plan on changing carriers?
(If yes, what carrier are you going to?)
• If you could choose which network you wanted,
not have a contract and save on your monthly
service, is that something you would be
interested in?

32. Open Items and Updates
AT&T MMS and GroupText on iPhones
• MMS cannot be sent or received to other non-
iPhones
• Working with Apple to become “Approved
Authorized Dealer”
• Will enable more access into devices to change
currently locked settings

33. Open Items and Updates
Short code blocking withT-Mobile
• Escalated to carrier
• They’re researching why this is randomly
happening

34. Open Items and Updates
Activation error messaging
• Working with each carrier to get every
possible error code
• Making a customer friendly description so
the customer knows why activation fails
(invalid device, wrong IMEI or ESN)

35. Open Items and Updates
Verizon 4G
• Not currently available
• Restricts BYOD options

36. Support/Questions
• customersupport@globalinxmobi.com
• 800-340-MOBI (6624)
• Facebook.com/globalinxmobi
• Twitter.com/globalinxmobi

37. Jason Craw
GLOBALINX Senior Product Developer & Manager
GLOBALINX MOBI