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Media Studies
Lesson one
OCR AS Media
James Bell
Welcome
• Welcome to the media course….
• By studying this course you will gain a greater
understanding of
– The importance of media
– How media products are created
– How to analyse and apply theory to media
products (texts).
Starter activity
Starter activity
Aim: (know) the significance of media within
contemporary society .
Do:
– Create a blogger
– create a brainstorm on media products
– Define media
– Create an (illustrated) time line of the history of media
(including online)
Show
Record the above activities within blogger.
Definitions
Media: is a way to communicate
information from person to person.
Definitions
Media: is a way to communicate
information from person to person.
The transaction seems simple but often often the audience may choose to
disagree with the media message.
Definitions
Task One
In groups of 5 you will create a mindmap of the
different types of media that exist…
You will present your findings
You will create your first blog post “mindmap, what
is media?”
Task
Task One
• In groups of 5 you will create a mindmap of the
different types of media that exist… using the web app
www.bubbl.us
• You will present your findings
• You will create your first blog post “mindmap, what is
media?”
• You will embed the attached mindmap.
Task
Task Two
You will create a definition blog post and add
the definition for media
Task
Task Three
• In groups of 5 you will create a mindmap of the
different types of media that exist… using the
web app www.bubbl.us
• You will present your findings
• You will create your first blog post “mindmap,
what is media?”
Task
Task Three
• Create a timeline on the history of media
using the notes provided by your tutor but
also adding your own dates and images.
Teacher presentation
Media with storage and transmission began more
than 30,000 years ago (cave painting)
This is a 16,000 year old
cave painting from Lascaux,
France
Time line of media
The first alphabet is over 3000 years old.
This is an Egyptian alphabet
from 1700 B.C.E.
Time line of media
The Diamond Sutra

1st dated book. Printed with wooden blocks
Printed in
China 868
C.E.
Time line of media
Modern media must go out to a
lot of people.
This means mass production
Time line of media
The Gutenberg Press
Johannes Gutenberg invented 1st printing press.
He printed 180 copies
in Europe
1455 C.E.
Time line of media
• Newspapers - 1640
• With mass printing available newspapers could be
made.
1640 in England
The London Gazette in 1666
was the 1st commercial
newspaper
Media Timeline
Phonograph – home audio
Patented by Thomas Edison in 1877
We can finally store
and transmit audio
Media Timeline
Photographs
The idea is more than 1000 years old.
George Eastman made it more available to the
public in 1888 and founded the Eastman Kodak
Company in 1892
The Kodak Brownie
Produced in 1910
Media Timeline
TV– live action in home 1936
First black & white then color
Allows us to transmit
More media to more
people
1st Color TV
Philo Farnswoth in 1928 was the inventor
Along come digital cameras
Digital camera were invented in the 1950s
Consumers could by them in 1994
Apple and Kodak
both made consumer
Cameras.
This is the Apple Quicktake 100 – costs more than $1000
Media Timeline
Consumer Computers
Not yet popular but soon!!
Apple Computers in
1976
The Apple I & Apple II, TRS-80 and
Commodore computers were
released in this era
Media Timeline
Personal Computers 1977 - 81
1981 IBM – PC
Price?
$4000
 Personal Media Players - 2002
Very popular, can play more than just songs
An extension of
the walkman and
discman
IMPORTANT INVENTIONS AND
GREAT COLLABORATORS
PRINTING PRESS: Johannes Gutenberg
WORLD WIDE WEB (WWW): Tim Berners-Lee
TELEGRAPH: Samuel Morse
TELÉPHONE: Alexander Graham-Bell
COMPUTER: Charles Babbage
MOBILE PHONES: Martin Cooper
TELEVISION: J. L. Baird
FACEBOOK: Mark Zukerberg
GOOGLE: Larry Page and Sergey Brin
TWITTER: Jack Dorsey
Task 3
Create a time line of media, include as a start point the the beginning of industrial
printing through to the present era.
Add additional info based on technological developments in media
Ensure that you have an awareness of what web 2:0 and web 1:0 is the following
link should be helpful https://www.youtube.com/watch?v=iStkxcK6_vY

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Timeline for media

  • 1. Media Studies Lesson one OCR AS Media James Bell
  • 2. Welcome • Welcome to the media course…. • By studying this course you will gain a greater understanding of – The importance of media – How media products are created – How to analyse and apply theory to media products (texts).
  • 4. Starter activity Aim: (know) the significance of media within contemporary society . Do: – Create a blogger – create a brainstorm on media products – Define media – Create an (illustrated) time line of the history of media (including online) Show Record the above activities within blogger.
  • 5. Definitions Media: is a way to communicate information from person to person.
  • 6. Definitions Media: is a way to communicate information from person to person. The transaction seems simple but often often the audience may choose to disagree with the media message.
  • 7. Definitions Task One In groups of 5 you will create a mindmap of the different types of media that exist… You will present your findings You will create your first blog post “mindmap, what is media?”
  • 8. Task Task One • In groups of 5 you will create a mindmap of the different types of media that exist… using the web app www.bubbl.us • You will present your findings • You will create your first blog post “mindmap, what is media?” • You will embed the attached mindmap.
  • 9. Task Task Two You will create a definition blog post and add the definition for media
  • 10. Task Task Three • In groups of 5 you will create a mindmap of the different types of media that exist… using the web app www.bubbl.us • You will present your findings • You will create your first blog post “mindmap, what is media?”
  • 11. Task Task Three • Create a timeline on the history of media using the notes provided by your tutor but also adding your own dates and images.
  • 12. Teacher presentation Media with storage and transmission began more than 30,000 years ago (cave painting) This is a 16,000 year old cave painting from Lascaux, France
  • 13. Time line of media The first alphabet is over 3000 years old. This is an Egyptian alphabet from 1700 B.C.E.
  • 14. Time line of media The Diamond Sutra  1st dated book. Printed with wooden blocks Printed in China 868 C.E.
  • 15. Time line of media Modern media must go out to a lot of people. This means mass production
  • 16. Time line of media The Gutenberg Press Johannes Gutenberg invented 1st printing press. He printed 180 copies in Europe 1455 C.E.
  • 17. Time line of media • Newspapers - 1640 • With mass printing available newspapers could be made. 1640 in England The London Gazette in 1666 was the 1st commercial newspaper
  • 18. Media Timeline Phonograph – home audio Patented by Thomas Edison in 1877 We can finally store and transmit audio
  • 19. Media Timeline Photographs The idea is more than 1000 years old. George Eastman made it more available to the public in 1888 and founded the Eastman Kodak Company in 1892 The Kodak Brownie Produced in 1910
  • 20. Media Timeline TV– live action in home 1936 First black & white then color Allows us to transmit More media to more people 1st Color TV Philo Farnswoth in 1928 was the inventor
  • 21. Along come digital cameras Digital camera were invented in the 1950s Consumers could by them in 1994 Apple and Kodak both made consumer Cameras. This is the Apple Quicktake 100 – costs more than $1000 Media Timeline
  • 22. Consumer Computers Not yet popular but soon!! Apple Computers in 1976 The Apple I & Apple II, TRS-80 and Commodore computers were released in this era Media Timeline
  • 23. Personal Computers 1977 - 81 1981 IBM – PC Price? $4000
  • 24.  Personal Media Players - 2002 Very popular, can play more than just songs An extension of the walkman and discman
  • 25. IMPORTANT INVENTIONS AND GREAT COLLABORATORS PRINTING PRESS: Johannes Gutenberg WORLD WIDE WEB (WWW): Tim Berners-Lee TELEGRAPH: Samuel Morse TELÉPHONE: Alexander Graham-Bell COMPUTER: Charles Babbage MOBILE PHONES: Martin Cooper TELEVISION: J. L. Baird FACEBOOK: Mark Zukerberg GOOGLE: Larry Page and Sergey Brin TWITTER: Jack Dorsey
  • 26. Task 3 Create a time line of media, include as a start point the the beginning of industrial printing through to the present era. Add additional info based on technological developments in media Ensure that you have an awareness of what web 2:0 and web 1:0 is the following link should be helpful https://www.youtube.com/watch?v=iStkxcK6_vY