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LUXr (Lean + UX)*Agile=awesome

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LUXr (Lean + UX)*Agile=awesome

  1. 1. Lean + UX = (Awesome) MAY 2013 + Rocking out Agile with UX & lean startup a SV-ALN
  2. 2. LUXR.CO MAY 2013 Kate Rutter www.luxr.co @katerutter @luxrco #SVALN TWEET!
  3. 3. LUXR.CO MAY 2013 We make products that startup entrepreneurs use to build products that people need, want, and love to buy.
  4. 4. LUXR.CO MAY 2013 I am not an expert on your Agile or SW dev process. You are. My goal is to intro new ideas for ensuring that ideas get out...fast and simply... so you can validate them and move them forward. What to expect...
  5. 5. LUXR.CO MAY 2013 “But the code validated!” “The design was brilliant. It just never launched.” “We made an amazing thing. But nobody wanted it.” What I NEVER want you to experience...
  6. 6. LUXR.CO MAY 2013 “But the code validated!” “The design was brilliant. It just never launched.” “We made an amazing thing. But nobody wanted it.” What I NEVER want you to experience... FAIL
  7. 7. LUXR.CO MAY 2013 “But the code validated!” “The design was brilliant. It just never launched.” “We made an amazing thing. But nobody wanted it.” What I NEVER want you to experience... waste
  8. 8. LUXR.CO MAY 2013 You may not like the message/pace/ process/pressure/perspective, etc. That is okay. All I ask is that you keep an open mind and try it. What to expect...
  9. 9. Yeah, the whole LEAN thing
  10. 10. LUXR.CO MAY 2013 3 Big Ideas Empathy. Design. Products! User Experience Build. Measure. Learn! Lean Startup Agile Collaborate. Release. Improve!
  11. 11. LUXR.CO MAY 2013 “The courage to speak truths, pleasant or unpleasant, fosters communication and trust. “The courage to discard failing solutions and seek new ones encourages simplicity. “The courage to seek real, concrete answers creates feedback.” —Kent Beck The Values of Agile
  12. 12. LUXR.CO MAY 2013 Eric Ries wrote a blog post on Sept 8, 2008 titled “The Lean Startup.” incremental releases + reduce waste The big idea... make products customers want +
  13. 13. LUXR.CO MAY 2013 Steve Blank introduced “Customer Development” in...um...2006. The big idea...
  14. 14. LUXR.CO MAY 2013 Build. Measure. Learn • Experiments •!Validated learning •!Reduce waste These change everything...
  15. 15. LUXR.CO MAY 2013 risk timeDefine The old way Design Develop Release
  16. 16. LUXR.CO MAY 2013 risk timeDefine A better way Design Develop Release
  17. 17. LUXR.CO MAY 2013 risk time A very different way
  18. 18. LUXR.CO MAY 2013 Empathy. Design. Products! UI UX via Ed Lea: http://design.org/blog/difference-between-ux-and-ui-subtleties-explained-cereal product The big idea...
  19. 19. LUXR.CO MAY 2013 Needs 1. I need... 2. I want... 3. My goal is... Uses Mary can... Features Users Sketches, prototypes, wireframes, pixels Your vision & ideas go here why what how Interfaces & flows Prototypes User stories This Week UX Stack BUILD MEASURE LEARN
  20. 20. LUXR.CO MAY 2013 Let’s get hands on...
  21. 21. LUXR.CO MAY 2013 {20 min Activity} Users + problems + solution Sketch it out Who are the users? What problems do they have? What would be a proposed solution?
  22. 22. LUXR.CO MAY 2013 Users + Problem + Solution map “the DNA of an idea” 5 min
  23. 23. LUXR.CO MAY 2013 Users + Problem + Solution map a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle “the DNA of an idea” 5 min May 2013
  24. 24. LUXR.CO MAY 2013 Users + Problem + Solution map a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle “the DNA of an idea” 1 min May 2013
  25. 25. LUXR.CO MAY 2013 {Activity} Rapid Sketching Clothespin Man 5 min
  26. 26. LUXR.CO MAY 2013 Needs 1. I need... 2. I want... 3. My goal is... Uses Mary can... Features Users Sketches, prototypes, wireframes, pixels Your vision & ideas go here why what how Interfaces & flows Prototypes User stories This Week UX Stack
  27. 27. LUXR.CO MAY 2013 Picture your user as a plausible human person. Make a quick portrait: Name, face & a few quick facts. Who is it for? 5 min Working mom, 2 kids, in insurance sales.
  28. 28. LUXR.CO MAY 2013 Users + Problem + Solution map a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle “the DNA of an idea” May 2013 Working mom, 2 kids, in insurance sales. Mary
  29. 29. LUXR.CO MAY 2013 Needs 1. I need... 2. I want... 3. My goal is... Uses Mary can... Features Users Sketches, prototypes, wireframes, pixels Your vision & ideas go here why what how Interfaces & flows Prototypes User stories This Week UX Stack
  30. 30. LUXR.CO MAY 2013 Understand and validate the problem. Sketch a quick scene of a moment of need. Why do they care? 5 min Too much to do, not enough time makes her crazy.
  31. 31. LUXR.CO MAY 2013 Users + Problem + Solution map a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle “the DNA of an idea” May 2013 Working mom, 2 kids, in insurance sales. Too much to do, not enough time makes her crazy. Mary Mary
  32. 32. LUXR.CO MAY 2013 Needs 1. I need... 2. I want... 3. My goal is... Uses Mary can... Features Users Sketches, prototypes, wireframes, pixels Your vision & ideas go here why what how Interfaces & flows Prototypes User stories This Week UX Stack
  33. 33. LUXR.CO MAY 2013 What’s the value? Identify the value of your solution. Sketch a quick scene of the moment of value. 5 min Feel the relief and accomplishment of completion.
  34. 34. LUXR.CO MAY 2013 Users + Problem + Solution map a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle “the DNA of an idea” May 2013 Working mom, 2 kids, in insurance sales. Too much to do, not enough time makes her crazy. Feel the relief and accomplishment of completion. Mary Mary Task-a-doodle Mary
  35. 35. LUXR.CO MAY 2013 a mobile app for delegating tasks business professionals Working parents with with kids needs to know when something’s done Too much to do, not enough time needs to share tasks on the go Task-a-doodle May 2013 Working mom, 2 kids, in insurance sales. Too much to do, not enough time makes her crazy. Feel the relief and accomplishment of completion. Mary Mary Task-a-doodle Mary Validate in the world
  36. 36. LUXR.CO MAY 2013 Needs 1. I need... 2. I want... 3. My goal is... Uses Mary can... Features Users Sketches, prototypes, wireframes, pixels Your vision & ideas go here why what how Interfaces & flows Prototypes User stories This Week UX Stack BUILD MEASURE LEARN
  37. 37. LUXR.CO MAY 2013 Into practice Making it real Sprints Epics Themes Ready stories
  38. 38. LUXR.CO MAY 2013 “The (validated) code validated!” “The design is getting brilliant. We know because people use it more with each iteration” “We made an amazing thing. Because everybody uses it.” What I want us ALL to say...
  39. 39. LUXR.CO MAY 2013 “The (validated) code validated!” “The design is getting brilliant. We know because people use it more with each iteration” “We made an amazing thing. Because everybody uses it.” What I want us ALL to say... WIN
  40. 40. LUXR.CO MAY 2013 Geek out & learn tons more
  41. 41. LUXR.CO MAY 2013 LUXr makes products that coach early-stage entrepreneurs on effective practices to deliver products that customers want, need and love to buy. LUXr.co 3435 Cesar Chavez, San Francisco, CA • 94110 The Juhl, 353 E. Bonneville Ave., Las Vegas, NV • 89101 info@luxr.co • http://luxr.co • twitter: @luxrco • www.facebook.com/LUXrInc images • Ed Lea: http://design.org/blog/difference-between-ux-and-ui-subtleties-explained-cereal • http://www.flickr.com/photos/pompien/6160278603/
  42. 42. !""#$%%&'()*+, -&'()+, ./0123 worksheet
  43. 43. !""#$%%&'()*+, -&'()+, ./0123 the Molecule 45"6 problem have addresses use solution people Meet __________________. ________________ has this problem: With __________________, __________________ can...

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