The Social Innovation Acceleration Program is the flagship program of the Marico Innovation Foundation and is designed and implemented by Innovation Alchemy as the knowledge partner. This is the copy of a presentation I gave at the 2014 Marico Innovation for India Awards on 25th March in Mumbai highlighting a few case studies that demonstrate the impact of the Acceleration Process we apply to this program. In case of any queries please reach out to us at info@innovationalchemy.com. More information can also be found on our website at www.innovationalchemy.com.

2. 1 MILLION
YOUTH JOIN THE WORKFORCE
EVERY MONTH
ONLY 10% JOBS IN
ORGANIZED SECTOR

3. 75% SOLID WASTE STAYS ON STREETS OR LANDFILLS
VERY
LITTLE
RECYCLED

4. 116 MILLION
RURAL HOUSEHOLDS THAT
DO NOT HAVE TOILETS
120 MILLION
RURAL HOUSEHOLDS THAT
STILL BURN WOOD STOVES

5. Can we find a way to create catalytic
impact on social challenges in India?
Use Innovation as a key lever?

6. AKSHAYA PATRA
INCREASE IMPACT
TO 10% OF THE
NATIONAL NEED
110 MILLION
CHILDREN
UNDER THE
MID DAY
MEAL
PROGRAM IN
INDIA

7. BANGALORE EAST
REACHING 209 SCHOOLS,
27,700 ENROLLED
STUDENTS
Served from the VK Hill Kitchen via 14 Routes
70 Kilometers

8. 5000 MEALS
30,000 MEALS
10,000 MEALS
CENTRAL HUB THAT SUPPORTS
SMALLER KITCHENS CLOSER TO SCHOOL CLUSTERS
SPOKE KITCHEN SERVES WITHIN A 20 KM RADIUS
RE CLUSTER FOR ENHANCED
REACH & DELIVERY –
REPLICABLE KITCHEN SIZES

9. Needs an acre of land for the
centralized kitchen
5000 – 10,000
sqft per unit
Needs Rs 12-17 CR CAPEX for
Centralized Kitchen, 100K meals
40% LESS for
double capacity
Maintain a residential
workforce
Local employment for day
time work FOR WOMEN
Serves only LUNCH Serves A HOT BREAKFAST
AND LUNCH
REACH 5 MILLION FASTER
POTENTIAL TO REACH 10
MILLION CHILDREN BY 2020
A HIGHLY REPLICABLE MODEL OF
MODULAR KITCHEN & DELIVERY

11. REACHING 18,000 YOUTH PER YEAR
COMMUNITY
CLASSES
TRAINING
CENTERS
PARTNERS
IN 2010
However
1 MILLION
YOUTH JOIN THE WORKFORCE
EVERY MONTH

12. EFFECTIVE MOBILIZATION
TRIGGER THE POSSIBILITY MINDSET

13. SHORT CAMPS: 7 – 15 DAYS
LIFE SKILLS + MOTIVATION
+ VOCATIONAL SKILLS
+ LOCAL OPPORTUNITIES

14. 48% OF YOUTH IN CAMPS PROTOTYPE CHOSE A
STEP AHEAD
LOCAL ON JOB
TRAINING
WAGE EMPLOYMENT
SELF EMPLOYMENT
DIDN’T MAKE A CHOICE
Early Prototype Demonstrated Results

15. 18,000 YOUTH
REACHED
2010 - 11
85,000 YOUTH REACHED2011 - 12
122,000 YOUTH2013 - 14
650,0002014 - 15
1 million youth per year2015 - 16
REACH 1 MILLION YOUTH PER YEAR
BY 2016
300 MOBILE CAMPS
IMPLEMENTED IN NINE MONTHS
OF EARLY PROTOTYPING
CAMPS CONTRIBUTE 50% OF THE
TOTAL YOUTH REACHED IN THIS
LEAP
YP GREW 6X FROM 120 PEOPLE IN
2010 TO 696 PEOPLE ON THE
TEAM

16. From 2000 Youth
CHATTISGARH
100,000 youth
From 5400 Youth
BUNDELKHAND
100,000 youth MORE
STATES
PORTFOLIO OF LIVELIHOODS IMPACT

17. ACCELERATING BY DESIGN >>>
ASSESS
READINESS TO
SCALE:
TRIGGER
MINDSET for
innovation, sca
le and change
IDENTIFY
LEVERS for
Scale;
CO-
CREATE, scale
objectives &
directions
SEEK INSIGHTS
and collaborate
TO DISCOVER
NEW
PERSPECTIVES
& solutions
PROTOTYPE
experimental
operational
models;
REFINED for
STABLE
REPLICATION
ORGANIZATIO
NBUILDING;
Capacity
building in
Operations, Sys
tems & People
1 2 3 4 5 6
Timeline of 18-24 months
CONNECT TO
PARTNERSHIPS
& FUNDING;
and new
BUSINESS
OPPORTUNITY

18. MICROSPIN

19. ERAM SCIENTIFIC

20. ENVIROFIT

21. SAFE HARVEST

22. SIAP CATALYTIC IMPACT
TO BENEFIT APPROXIMATELY
16 MILLION PEOPLE
BY 2017…

23. For more information write to us at
info@innovationalchemy.com, or visit
www.innovationalchemy.com
to learn more about our work.
To hear our teams discuss their experience with
the Acceleration Program, watch here:
Akshaya Patra: https://vimeo.com/90313289
Yuva Parivartan: https://vimeo.com/90319507
Safe Harvest & Eram Scientific: https://vimeo.com/90319508