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E2Market company profile
- 2. E2M Company Profile
An unique team of experts.
E2M was created by a split of from the Otto-Group headed by Georg Lang and Pulse - the Nr. 1 marketing
company in Ukraine. The company started it’s operations in 2012 with an initial team of 30 experts and is
fast growing. E2M is the first company in Ukraine providing a full range of services for developing and
operating e-commerce solutions.
# 1 Marketing company in Ukraine Management with 13 years e-commerce experience
1.400 employees Strong team of IT- & Marketing-Specialists
17 years successful experience on the market Perfectly matched team
Generated more than $1,6 Billion of sales 2 years experience in local e-commerce
Page 2 © LLC e2market.com 2011 – 2013
- 3. E2M Company Profile
Pulse: A range of top managers with 19 years experience in CIS.
Robert McNeil Mark Wright Stuart McKenzie
(Scotland) (New Zealand) (Scotland)
Robert originally set up the Pulse operation in Ukraine An expatriate New Zealander for the past fifteen years, Born in Edinburgh, Scotland, Stuart moved to
in January 1993, after having held various positions Mark has built his experience from commercial challenges Ukraine in 1994 where he joined Pulse and soon
working for multinational companies in both the USA & in five countries. After attending university in New Zealand, became a partner and Managing Director.
UK, in the fields of marketing, sales, distribution, and he spent seven years in general management roles in the
finally, finance. Over the years Stuart has gained unparalleled
wholesale grocery trade, then left New Zealand and spent experience in Ukraine in the fields of sales,
some time in Papua New Guinea. merchandising, research and marketing –
From very humble beginnings, he quickly established
Pulse as a "Turn Key" solution for multinationals, assisting many of the world's largest companies to
offering them not only a comprehensive range of In 1990 he joined the Coca-Cola bottling operation. His path develop their products in this emerging market.
marketing services, but often more importantly, then included a series of regional and national sales and
assisting clients in building and executing a marketing management roles in Papua New Guinea, Stuart has been at the forefront of Pulse's
professional distribution and sales infrastructure. Australia, Ukraine, and the Philippines. Following his role at development and understands the fundamentals
Coca-Cola he operated from Dubai on a consultancy basis, and challenges of running a business in a
"The people of Ukraine are wonderful, and their working in Jordan, Saudi Arabia, the UAE. developing marketplace such as Ukraine.
hospitality is often staggering! They are cultured,
educated & their ladies are the most beautiful in the In 2002 he moved back to Ukraine with the Pulse
Stuart is a past president and founding member of
world. Sure, there are plenty of challenges, often the Kyiv Lions Club and is chairman of the "Burns
organization and has brought a depth of experience ideally Night" event held each year. Stuart has been
seemingly impossible, but there is still no other place in
the world that I would rather live or work." suited to the challenges facing Ukrainian businesses today. organizing Burns Night in Ukraine for fourteen
This is especially so when it comes to integrated marketing, years.
supply chain management, and solution based
management services.
Page 3 © LLC e2market.com 2011 – 2013
- 4. E2M Company Profile
And a mixture of 13 years e-commerce experience and young professionals.
Georg Lang Ronny Sleiman Iryna Padalka Eugene Kushta
(Germany) (USA / Lebanon) (Ukraine) (Ukraine)
George is addicted to e-commerce Ronny is living in Ukraine for 8 Iryna was one of the first Eugene is the latest member of
for 13 years. He started his e- years. Before he managed the employees of George when he our team. He made his MBA with
commerce career in 1999 at distribution of Nintendo products in came 2009 to Ukraine. From the focus on project management and
Amazon.de. At this time Amazon US. Together with his father he very beginning her main interest operations just in 2011 but he is
was just a trader of all kind of
media products. With a small team was building the was online marketing. After some working for already 6 years in e-
of colleagues he started to expand telecommunication infrastructure heavy trainings in Germany she commerce and especially IT
the product categories with for one of the leading providers in became quickly our Nr. 1 expert development.
consumer electronics, home & Ukraine. for online marketing in Ukraine.
garden, … With the integration of She knows the market very well Eugene is responsible for all our
the marketplace Amazon turned Ronny studied informatics in and has a huge experience in IT products and is managing our
into the world leading e-commerce California and combines perfectly planning and running successful development teams as well as our
platform. the required knowledge of an e- online marketing campaigns. general IT infrastructure incl.
commerce company: IT & software, hardware, domains, …
After Amazon he took over leading
positions at Metro-Group, Logistics! He speaks fluently Originally Iryna studied languages
Neckermann and the Otto-Group Russian and has a very deep and she speaks beside Ukrainian
until he decided that it’s time to understanding of the local market. and Russian fluently English and
start his own company. German.
Page 4 © LLC e2market.com 2011 – 2013
- 5. E2M Company Profile
The only company in Ukraine providing turn-key e-solutions.
The focus of e2market.com is to develop turn-key e-solutions. E2M is the only company in Ukraine which can provide a full range of required service
modules out of one hand. Each module is customizable and can be combined with other modules to fit the needs of the client.
What makes us unique is the fact that we are providing IT-
almost all of our services based on an in-house Development
structure. +
Our internal departments are:
Content
Marketing
•
•
IT-Development
Content-Production
= Production
• Warehousing
• Customer-Care
•
•
Accounting
Marketing + +
And we know the market and it’s companies very well.
We work with selected partners which are fully
integrated. That allows us to provide our client an Accounting
Turn-Key Warehousing
unique service level.
E-Solutions
We provide the following services with partners:
• Delivery
• Cash-Collection + +
• Product-Insurance
Customer
Delivery
Care
+ Cash- +
Collection
Page 5 © LLC e2market.com 2011 – 2013
- 6. E2M Company Profile
A team of perfectly matched experts for quality IT-solutions.
IT-Services
• Actually we have a team of 16 IT-
experts which is working together for
more than 2 years.
• Our in-house developed “Hermes”
platform guarantees a short time to
market and a stable product from the
very beginning.
• We have a range of servers local as
well as offshore to guarantee a high
availability of our products & services.
Page 6 © LLC e2market.com 2011 – 2013
- 7. E2M Company Profile
Our team is experienced in web-design & frontend-development.
Web-Design & Frontend-Development
• Design-Concept & -Creation
• HTML-Coding
• Frontend-Development
Page 7 © LLC e2market.com 2011 – 2013
- 8. E2M Company Profile
Hermes is our in-house platform solution.
E2M has it’s own platform solution
called Hermes. Hermes was developed
to host multiple online stores on one
core. Due to the fact that front- &
backend is decentralized it allows to
launch efficient e-commerce solutions
within a short time but fully
customized for the clients needs.
Page 8 © LLC e2market.com 2011 – 2013
- 9. E2M Company Profile
Hermes covers all needs to run successful e-commerce projects.
Marketing Control Panel Partners
[internal traffic tracking, integration [shops, articles, reports, …] [orders, revenues]
of Google & Yandex, SEO, landings
pages, newsletters, …]
Customer Content
Support Production
[helpdesk, orders
tracking, …]
E-Commerce Platform [content creation &
management]
Logistics
[availability management, delivery
Accounting Technology integration, …]
[accounting, cash collection, …]
[fully modularized, based on PHP,
MySQL, Java, …]
Page 9 © LLC e2market.com 2011 – 2013
- 10. E2M Company Profile
Our newly opened logistics center is beside IT the core of our company!
Original picture of our
logistics center!
• More than 10 000 square meters of warehousing and office space.
• Temperature and humidity controlled.
• Random storage with single item labeling.
• Additional plot of land for expansion is existing.
Page 10 © LLC e2market.com 2011 – 2013
- 11. E2M Company Profile
Our customer care department is specialized on online business.
Customer Care
• Ukrainian and Russian speaking call-center agents.
• Provides phone- & mail-support.
• Specialized in online customers and online order
management.
• Standard Working Times:
• 7 days a week
• 09:00 to 21:00
• or on request 24/7
Page 11 © LLC e2market.com 2011 – 2013
- 12. E2M Company Profile
A quality content-production is a must have to maximize the sales!
Production-Services
• Photo-Production
• model shootings
• object shootings
• photo editing
• Text-Production
• short descriptions
• long descriptions
• data sheets
• …
• The team is driven by our art director
who takes care that all content is
according to your brand / product
requirements.
Page 12 © LLC e2market.com 2011 – 2013
- 13. E2M Company Profile
Our financial services make your business sustainable.
Accounting and Cash Collection
• We are offering a full service solution for
accounting (Local GAAP & IFRS).
• Our cash collection services are working fast,
efficient and reliable.
• We provide product insurance services to
prevent write offs within all logistics processes.
• Our internal 1C system is heavily customized
for the needs of e-commerce and be easily
connected to our clients systems.
• We consult our clients from the very beginning
to make sure that their business will be
sustainable and a no headache solution in
terms of dealing with the local authorities.
Page 13 © LLC e2market.com 2011 – 2013
- 14. E2M Company Profile
Our marketing-team consists out of experienced specialists.
Online-Marketing
• Our marketing team provides a full range of online
marketing services (Context, SEO, SERM, ..).
• Our social media team is very experienced in
developing and managing fully integrated social
media strategies.
• We know the market and therefore we are working
in addition with a reliable range of specialized
partners to deliver the best possible results.
• Our In-House marketing team is working together for
more than 2 years and created and managed
customer bases with up to 1.6 million customers and
campaigns with budgets up to 1 million USD.
Page 14 © LLC e2market.com 2011 – 2013
- 15. E2M Company Profile
E2M provides turn-key online-stores.
The Ukraine has actually more than 20 million internet users but in
terms of online-shopping it’s an emerging market in a very early
stage.
Due to the presence of so many internet users, many retailers would
like to expand their business online. But none of them has enough
knowledge or even the attendance to deal with topics like IT, return- &
denial-handling, cash-collection, … In fact they can find for each
required component a service provider but getting all of those partners
into a working structure is creating more problems than becoming a
reliable / sustainable solution.
Being aware of those problems we decided to found with
e2market.com the first full service provider for B2C e-business. We
are the only company in Ukraine which can provide a retailer a full
service solution for developing and running an online store out of one
hand.
Our first two clients are Tago which is an Ukrainian fashion brand and
TUMI which is a well known brand for premium luggage. We are
currently in the final negotiation phase with other retailers / brands
and we will have 12 to 16 stores online by the end of 2013.
Page 15 © LLC e2market.com 2011 – 2013
- 16. E2M Company Profile
E2M is a web incubator.
By setting up our e-service business we learned very quick that we
created with e2market.com also a perfect base to develop projects!
The Ukraine itself is an emerging market in a very early stage but even
the biggest CIS country Russia is still far away from it’s real potential. So
within the next years there is a big opportunity to participate at an
amazing market.
That’s why we started to develop and to invest into projects as well. The
Ukraine is full of young and hungry professionals with great ideas and lots
of energy. But most of them need capital and consultancy to get their
projects successfully from the seed to the start-up phase.
Currently we are launching our first project Shopzone which will go online
in November 2012. We financed the complete seed- and start-up- phase
by ourselves.
In addition we are evaluating ongoing new ideas. Our target is to invest
into projects which are in an early seed-phase and to partner with venture
capital funds from the start-up phase.
Page 16 © LLC e2market.com 2011 – 2013
- 17. E2M Company Profile
Our contact information:
LLC e2market.com
17-21, Baggoutivska Str.
04197 Kiyv, Ukraine
Phone: +38 044 537 7434
E-Mail: info@e2market.com
© LLC e2market.com 2011 – 2013