Article marketing is not dead yet. Here are 8 benefits of submitting articles to article directories and how it can improve your online business.

1. 8 Benefits of Article Submission to Article Directories
By Nelson Tan
As I see, article marketing is not dead
yet coming into the new year. Here are 8
benefits of submitting articles to article
directories and how it can improve your
online business.
1. Free Advertising: Most article
directories allow you to include links in
the article you submitted that you can
direct to your blog. If you write articles
with content related to your product or
services, you can to advertise your products indirectly and include a back link to your
product or services. This results in a free marketing media for your offers.
2. Boost your personal and business credibility: Most article directories allow you
to have an author bio box at the bottom of every articles you submitted. You can use
your author bio box to advertise your business or personal brand to build a brand
image for yourself. In the author box, don't forget to market your blog by including a
link back to your product page for more information on the related articles you have
submitted.
Moreover, when you have submitted enough 'good' articles read by unlimited visitors
to the article directories from all over the world, you will soon be seen as an expert in
your industry who has a wide knowledge in the field. Being listed as "authors" in
article directories helps promote yourself as an expert in your field too!
3. Get traffic to your website: With the links that you are allowed to include in your
articles and your author bio box, you have created a doorway for readers to click on
the links to come to your website. When crafted in an interesting way, these links will
bring readers to your website especially when your articles are being selected by
website owners to post in their own website and reposted all over the Internet.
4. Large exposure to millions of visitors: Your articles may be viewed by the
millions of readers who browse article directories every year.
5. Viral Marketing: If your articles were good enough and being chosen by website
owners to post in their blogs, this automatically creates a viral effect for your article
content. Your article can then be republished virally all over online with backlinks to
your blogs as well as your personal advertisement in your author bio box.
Most article directories as well as blogs now comes with RSS (Really Simple
Syndication) technology which produces RSS feeds for all websites contents. These
articles can then be posted easily through RSS feeds and spread even further
receiving more views and clicks that can help you can get traffic to your website or
blog.

2. 6. Generate sales and leads without having a website: Even if you do not have a
website, you will also gain from your effort in article marketing, since the article
directories as well as website owners who reprint your article in their websites can
act as your website. Since your articles come with an author bio box as noted above,
you can include your contact information such as office address, contact number or
email address instead of links to your website to allow potential customers to contact
you.
As a suggestion, it always advisable to create a simple web presence online even if
you do not know how to build a website. You may create a free blogger or
WordPress blogs, or even Facebook and Twitter page that you can link to from the
bio box.
7. Reach New Customers: With a wide readership of article directories all over the
world. and the chances of your articles spreading on the Internet, submitting articles
to article directories can help you reach new clients that you have never dreamed of.
Your article content and your business can be exposed to millions of potential clients
all over the world.
8. Get continuous traffic to your website for years: Articles submitted to article
directories usually stay in the directories forever, meaning that your articles can
continue to attract traffic to your site for many years to come.