Hoppala at ARE2011

Marc René Gardeya
Marc René GardeyaFounder and CEO at Hoppala
Geobased AR
Content Management
         In The Cloud

          Marc René Gardeya
    Founder and CEO, HOPPALA
Industry Clusters

Database                                                                         Image
                                                                                Rendering
Geocoding
                                                                            Webservice
Geospatial
 Query                                                                             API



             HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Decouple content creation
from building technology


      HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Google Maps




HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Democratize content creation



       HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Content Management




   HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Cross Platform




HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Under the hood



HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Browser Architecture
                 HTTP Request




                                                               webservice



                HTTP Response
   HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Browser Architecture
                 HTTP Request




                                                               webservice



                HTTP Response
   HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Browser Protocols

                                                                                        ARML




                                                                Argon / Kharma
W3C POI Working Group                                            Augmented Environments
     led by Christine Perey                                      Laboratory, Georgia Tech
                                                                 led by Dr. Blair MacIntyre



              HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Content
            Content
            Content


HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
„Why don‘t you just
draw it on a map?“


  HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Hoppala Goes Easter 3D




              Happy easter!
                            you again!
     Looking forward to see




        HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Woombamania 3D




  HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Virtual Public Art Project 3D
                                      „Key element of our application is that the
                                      objects are site-specific. This is different than
                                      most other digital media that can be easily
                                      transfered and shared. This requires the users
                                      presence and interaction with the site itself.“
                                                                          Chris Manzione, Artist




       HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D




HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Berlin Wall 3D




HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Hoppala Augmentation




    HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
Thank You!

      Marc René Gardeya
Founder and CEO, HOPPALA


 www.hoppala-agency.com
1 of 20

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Hoppala at ARE2011

  • 1. Geobased AR Content Management In The Cloud Marc René Gardeya Founder and CEO, HOPPALA
  • 2. Industry Clusters Database Image Rendering Geocoding Webservice Geospatial Query API HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 3. Decouple content creation from building technology HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 4. Google Maps HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 5. Democratize content creation HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 6. Content Management HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 7. Cross Platform HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 8. Under the hood HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 9. Browser Architecture HTTP Request webservice HTTP Response HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 10. Browser Architecture HTTP Request webservice HTTP Response HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 11. Browser Protocols ARML Argon / Kharma W3C POI Working Group Augmented Environments led by Christine Perey Laboratory, Georgia Tech led by Dr. Blair MacIntyre HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 12. Content Content Content HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 13. „Why don‘t you just draw it on a map?“ HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 14. Hoppala Goes Easter 3D Happy easter! you again! Looking forward to see HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 15. Woombamania 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 16. Virtual Public Art Project 3D „Key element of our application is that the objects are site-specific. This is different than most other digital media that can be easily transfered and shared. This requires the users presence and interaction with the site itself.“ Chris Manzione, Artist HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 17. Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 18. Berlin Wall 3D HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 19. Hoppala Augmentation HOPPALA - Dipl.-Math. Marc René Gardeya - www.hoppala-agency.com
  • 20. Thank You! Marc René Gardeya Founder and CEO, HOPPALA www.hoppala-agency.com