industry standard film technology

1. +
industry standard
technology
holly norton

2. +
DV, DVD, UMD, HD
 DV is a way of storing video digitally. e.g.
video cassettes.
 high quality
 outdated
 Charles Ginsberg
 Universal Media Disk, developed for
Sony PlayStation
 holds up to 1.8gbytes
 specific for gaming
 Sony
 DVD, digital video disc, optical storage
format.
 more storage
 damaged easily
 Panasonic, Sony,
 Toshiba, Philips
 Hard Drive, stores and retrieves data
using rotating discs
 retains data when not powered
 consumes lots of power
 IBM

3. +
Blu-ray, digital projection, reel
projection, IMAX
 Blu-ray is a superseded version of a
DVD.
 best HD display on market
 costs more
 Blu-ray Disc Association
 IMAX (Image MAXimum) is a format of
video and cinema projection.
 sound, image and screen is better
 stretched or cropped image
 Graeme Ferguson
 Digital projection is a way of
transferring a bigger image onto a
surface.
 lightweight, good performance
 expensive
 gene dolgoff
 IMAX 3D same, but 3D
 better experience
 affected by location of head
 same

4. +
4D, Fusion Camera System,
UHDTV, Red One
 4D combines 3D film with physical
reaction to the video in real time.
 more immersive
 very expensive
 Disney
 UHDTV, ultra HD TV, even better
image quality than HD
 4320p quality
 limited selection of programmes
 ITU
 Fusion Camera System is a way
to shoot video in stereoscopic
3D.
 creates more depth in image
 can cause headaches
 James Cameron
 Red One camera, first production
camera.
 natural depth of field
 expensive
 Red Digital Cinema

5. +
Dolby Atmos, Second screen, CGI,
Performance Capture
 Dolby Atmos, surround sound
technology.
 immersive
 limited distribution
 Dolby Laboratories
 CGI application of computer grapgics to
edit video or imagery.
 amazing visual effects
 expensive
 Peter Foldes
 Second screen, interactive connection
between two forms of media (phone app
and television).
 more enjoyable experience
 requires more than one form of media
 Performance Capture, recording
movements of objects/people.
 helps create amazing effects
 time consuming
 Max Fleischer

6. +
Gyroscopic drones
 camera placed on a remote
controlled flying drone to film up
high.
 more angles to film at, easier to
control
 expensive
 Parrot