3. Deploy Applications Faster
MULTIPLE CONSTITUENTS TO SATISFY
“As an
executive, I
constantly try
to improve
our decision
making.”
“As a Line of
Business
owner, I really
need
accelerated
times to
market.”
“Today, I.T.
managers like
me are focused
on
increasing
staff
efficiencies.”
B u t W e A l s o H a v e To
Reduce Overall Costs
While Maintaining
Service Levels
Free Resources to Focus on Strategic Initiatives
4. WE CAN HELP YOU MAXIMIZE YOUR I.T.
WITH A STRATEGY FOR REAL BUSINESS ADVANTAGE
Innovate with Information
Use information for
competitive advantage
Business innovation that
improves your community
Free up resources Improve decision making Accelerate insight
Next generation Hitachi Unified Storage and Hitachi NAS Platforms
Hitachi Unified Storage VM Accelerated Flash Array
Converged: Unified Compute Platforms
5. TYING IT ALL TOGETHER
CORRELATE KEY PRODUCT FUNCTIONALITY TO BUSINESS VALUE
Innovate with Information
Use information for
competitive advantage
Business innovation that
improves your community
Free up resources Improve decision making Accelerate insight
FLASH
Doubles
performance to
accelerate access to
data
Accelerates
access to
information for
faster decision
making, analysis
and productivity
UCP
Size compute
stack for different
types of workload
Orchestrate and
automate the
provisioning of a
compute stack
virtualized
environments
HNAS
Faster access to
information;
Process more and
diverse workloads
faster; Highest
IOPS per node and
mixed workload
optimization in
VMware environ-
ments
Flash
Doubles density and
reduces power by
half to cut
environmental costs
UCP
Turnkey
Infrastructures
optimized for fast
and easy
deployment with
multiple
configurations
Simplified
deployment with
pre-configured
solutions
HNAS
Deduplicate
unstructured data
without
compromise;
intelligent tiering
and automated
migration places
right data on right
tier
Flash
Doubles value by
accelerating
performance, reduci
ng storage
footprint, improving
storage
management and
staff productivity
UCP
Reduce provision
time &
performance
problems
Deploy only
needed
capacity, then
expand on demand
for best ROI
HNAS
Lower TCO for file
share & virtual
server environ.;
Process more and
diverse
workloads, store
more data on the
same
capacity, reduce
management
costs, fewer
performance
problems to
manage
7. MAXIMIZE YOUR I.T.
WITH HITACHI ENTERPRISE STORAGE
EFFICIENCY
Consolidate more
through
deduplication;
Intelligent tiering
and automated
migrations
Faster access to
information;
Process more and
diverse workloads
faster
Lowest TCO for
File Share
Environments;
Reduce OpEx &
CapEx
$¥€
£₠
90% TCO2X
ECONOMICSPERFORMANCE
9. MAXIMIZE YOUR I.T. WITH HUS VM ALL-FLASH
EFFICIENCY
Consolidate more
data in less space
to increase
utilization
Deliver faster
access to data and
accelerate
applications
Reduce cost and
increase
application service
levels
$¥€
£₠
2X 3X2X
ECONOMICSPERFORMANCE
10. Network
Hypervisor
Storage
Server
HITACHI UNIFIED COMPUTE PLATFORM
CONVERGED
INFRASTRUCTURE
ACCELERATES TIME
TO MARKET AND
CUTS TCO
UCP SelectUCP Pro
Optimized
for mission-
critical
analytics and
transactional
apps
Deploy, man
age and
support
cloud faster
and easier
11. MAXIMIZE YOUR I.T.
WITH HITACHI UNIFIED COMPUTE PLATFORM
EFFICIENCY
Turnkey
infrastructure
platform optimized
for fast and easy
deployment with
multiple
configurations
Optimized for
different types of
application
workloads; enhances
IT service levels
through orchestration
and automation
Reduce opex and
capex and increase
IT staff productivity
$¥€
£₠
ECONOMICSPERFORMANCE
12. FOR REAL BUSINESS ADVANTAGE
MAXIMIZE YOUR I.T. TODAY WITH HDS
Deliver faster time to
efficiency, more efficient
infrastructure and I.T. staff -
higher productivity;
Free up I.T staff resources
for more strategic initiatives
Deliver better
performance, results in
faster access to
information, business
insight, business goals;
Innovate with information
faster
Reduce TCO for File Share
Services, maximize I.T.
productivity, increase
infrastructure efficiencies.
Reduced CAPEX and OPEX
and increased business
agility
Maximize Performance Maximize Efficiency Maximize Economics
Editor's Notes
Thank you for taking a few minutes out of your day to listen to how Hitachi Data systems can help you maximize IT.My name is SEC I am a senior product marketing manager at HDS and I will be walking you through a few slides that will explain how HDS helps you maximize your IT. Based on a number of converging challenges that are taking place in the market today we at HDS believe that maximizing IT is not only a technology imperative it is also a business imperative. Over the next few slides we will be exploring how HDS can help you proactively address many of todays technology and business challenges and the solutions that will help you maximize your IT. .
It’s no secret that businesses run on information. Massive amounts of data are pouring in from applications on mobile devices, tablets, the Cloud and other sources. Businesses are often so overwhelmed by the amount and variety of file and other data cascading through their operations that they struggle just to store the information, much less protect it, make it easily accessible for business analysis and interpretation. You need to be able to analyze real-time data from multiple sources in hours rather than weeks or months so you can turn those insights into meaningful business actions. Based on this and the fact that you conduct business in a hyper-competitive, rapidly evolving business environment, companies must do more, faster, for less. Irrespective of market segment, business size or global presence, converging business challenges have put unprecedented pressure on companies to maximize business performance, improve efficiency and right-size economics. The secret to thriving, and success, is to maximize IT. When we speak to customers about their IT challenges, we find four recurring themes:Insight: fast-changing business models, competitive pressures, and other factors are putting increased demand on IT operations.Efficiencies: Companies are struggling to manage increasing complexity and are looking for new tools, solutions and methodologies.Performance: Companies see no end in sight to relentless data growth and are looking for ways to keep up.Economics: Budgets remain flat to slightly up and are not growing nearly fast enough to meet IT demands using traditional approaches.It is with these challenges in mind that HDS designed the guiding principles for its next-generation platforms.
These converging challenges we just discussed are amplified by different internal constituencies as well, you have probably heard something like the following:Must improve time to insight and decision makingUnable to accelerate time to market to address competitive pressures and address business opportunitiesMust Increase IT staff operational efficienciesNeed to Deploy applications fasterRequired to Reduce costs and increase service levelsHave to Increase infrastructure efficienciesIts imperative to Fee up IT resources to focus on strategic initiatives
Hitachi Data Systems (HDS) believes that customers can transform their IT infrastructure to succeed in this new era of business by focusing on three core technologies that have the power to maximize IT within the context of accelerating insights, improving decision-making, better alignment of cost structure and serving as a catalyst for future business innovation.To achieve these goals we offer solutions that focus on maximizing performance, efficiencies and economicsThese products include:Flash Storage: which Offers the ability to deliver faster access to information and consolidate more data in less space – delivering a cost savings to help right-size the economics of mounting dataUnified Storage: which Enables IT to process more and diverse workloads in less time, further driving efficiencies and cost savings Converged Solutions: which Helps enhance IT staff productivity through improved orchestration and automation, while avoiding costly over- or under- provisioning
Lets look at some of the key features of our products which help IT maximize Performance, Efficiency and economics that will result in accelerated business insight, improved decision making and freeing up resources for more strategic activities.By leveraging accelerated harrdware architectureFree resources to focus on strategic initiativesUCP PerformanceConverged Infrastructure. Applications optimized with Flash and sized for different types of workloadEnhances IT staff productivity through orchestration and automationUCP EfficiencyEnhance IT staff productivity; Turnkey Infrastructure platform optimized for fast and easy deployment with multiple configs.; IT provides a production ready system and while simultaneously reducing the number of performance problems UCP EconomicsEnhances IT staff productivity: Improve time to provision, reduce number of performance problems, Deploy only what’s needed, then expand when needed for best ROI and easy deployment
Now lets look at the kind of quantifiable and qualitative value you could achieve by leveraging these products
We believe it is important to provide qualitative and quantitative value as it relates to our solutions.From a HUS and HNAS platform perspective we deliver up to twice the performance against some of our competition:2x more IOPS than the competition increases productivityresultsinFaster access to information;Process more and diverse workloads faster; Provide the Highest IOPS per node and mixed workload optimization in VMware environ-mentsup to 90% capacity efficiency via our deduplication capabilitiesDeduplicate unstructured data without compromise, no management, performance or capacity tax to incurr; intelligent tiering and automated migration places right data on right tier and Lower TCO for File share and Vmware environmentsProcess more and diverse workloads, store more data on the same capacity, reduce management costs, fewer performance problems to manageSpecSFSfile share FAS 6240 (C-mode) 4 nodes = 260,388 iops4100 2 node = 240,000-280,000 assuming equivalent iops we achieve the same number of iops with half the number of nodes
We announced HUS VM in September 2012 as the first unified storage platform with enterprise virtualization.Now with Hitachi Accelerated Flash storage, HUS VM will be available as an all flash unified storage system with enterprise virtualization
From a performance perspectiveHUS VM All Flash storage doubles the performance over hard drive based HUS VM, plus Deliver faster access to data and accelerate applicationsHigher performance: 500,000 maximum random IOPS with HAF, 240,000 maximum random IOPS with HDDDelivers faster access to data for virtual desktop and e-commerce applications. Accelerates database, OLTP, OLAP and messaging infrastructure performance.EfficiencyHUS VM All Flash storage doubles the density over solid state drive based HUS VM, it Consolidate more data in less space to increase utilizationHigher density: HAF tray = 19.2TB in 2U or 9.6TB/U. SFF tray with 400GB SSD = 9.6TB in 2U or 4.8TB/U. SFF tray with 300GB 15K HDD = 7.2TB in 2U or 3.6TB/U. (using high capacity drives the density is 36TB/U – 3x48/4)Consolidates more data in less space than alternative storage technologies to reduce space and increase utilization of capacity.EconomicsHitachi Accelerated Flash storage triples the economics over hard drive based HUS VM resulting in Reduced cost and increase application service levelsLower power/GB: 300GB 15K x 24 = 7.2TB consuming 308W or 42.8W/TB. 1.6TB x 12 = 19.2 TB consuming 376W or 19.6W/TB. 42.8/19.6= 45%Lower cost per IO: 500,000 IOPS with flash = $1.03, SSD = $2.87 (list prices). 2.87-1.03=1.84, 1.84/2.87=64% improvement, or 3X ($1x$3=3x)
Now lets look at our Converged solution valueUCP Pro2nd GenerationMultiple size optionsEnhancements to Orchestration s/w, UCP Director 3.0UCP SelectTurnkey solutionsFor SAP Business warehouse on Hana Scale-OutFor SAP Business Suite on Hana Scale-Up
From a Performance perspective :We DeliverOptimized compute stacks for different types of application workloads; for example we provideFlash enabled X86 server and storage stacks which delivers 3X performance for UCP Select for Oracle Databaseenhances IT service levels through orchestration and automationEfficiency:Turnkey infrastructure platform optimized for fast and easy deployment with multiple configurations; for example we provide for the Runnning of mission critical apps on SAP HANA with DR enabled, via turnkey converged infrastructuresEconomicsWith these expamples we Reduce opex and capex by not over or under provisioning and by increasing IT staff productivityUCP helps IT transformation with superior technologiesIndustry’s only vCenter-integrated, end-to-end unified orchestration software increases IT staff productivityHDS storage is known for resiliency and enterprise-class functionalityHitachi servers offer reliability, scale, and advanced features not found in other X86 systemsSolution optionsUCP Pro for complex environments with hundreds of applicationsUCP Select for specific applications requiring more performance and scalePerformance2x more IOPS than the competition increases productivityFaster access to information;Process more and diverse workloads faster; Highest IOPS per node and mixed workload optimization in VMware environ-mentsEfficiencyDeduplicate unstructured data without compromise; intelligent tiering and automated migration places right data on right tierEconomics Lower TCO for virtual server environ.; Process more and diverse workloads, store more data on the same capacity, reduce management costs, fewer performance problems to manageHUS VM All Flash storage doubles the performance over hard drive based HUS VMHigher performance: 500,000 maximum random IOPS with HAF, 240,000 maximum random IOPS with HDDDelivers faster access to data for virtual desktop and e-commerce applications. Accelerates database, OLTP, OLAP and messaging infrastructure performance.HUS VM All Flash storage doubles the density over solid state drive based HUS VMHigher density: HAF tray = 19.2TB in 2U or 9.6TB/U. SFF tray with 400GB SSD = 9.6TB in 2U or 4.8TB/U. SFF tray with 300GB 15K HDD = 7.2TB in 2U or 3.6TB/U. (using high capacity drives the density is 36TB/U – 3x48/4)Consolidates more data in less space than alternative storage technologies to reduce space and increase utilization of capacity.Hitachi Accelerated Flash storage doubles the economics over hard drive based HUS VMLower power/GB: 300GB 15K x 24 = 7.2TB consuming 308W or 42.8W/TB. 1.6TB x 12 = 19.2 TB consuming 376W or 19.6W/TB. 42.8/19.6= 45%Lower cost per IO: 500,000 IOPS with flash = $1.03, SSD = $2.87 (list prices). 2.87-1.03=1.84, 1.84/2.87=64% improvement
To learn more about our products and solutions that will help you maximize IT please go to HDS.com to download whitepapers and product information.Take the next step Thank you