1. Fact Based-Website-NHS
Conventions of Fact Based-Website are:
 Navigations Bar with Tabs to different sections and drop down menus to most popular topics
because to enable the website user to navigate through the web pages of a site. The
purpose of Navigation Bar is to give direction to the audience. It enables the website users
to navigate through the web pages of sites.
 Embedded video because it shows a video of the topic that the person is on and give more
information about that topic instead of reading a lot of information.
 Search box because it allows for the people to have an easier and faster way in researching
things and finding solutions to their questions. The information may be a specialist in web
pages, images, information and other types of files.
 Logo with hyperlink to main page because it allows reference to data that the reader can
directly follows either by clicking. Also it will take you to the front page with the logo which
is hyperlinked to the front page.
 Slogan because it attracts the readers eye and that it Advertise short, memorable group of
words used in advertising campaigns.
 Sharing, saving, printing icons because it lets people give their thoughts about the topic and
let other people see it.
 Subheadings because it inform the reader about the information which the following
paragraph will contain, it gives the reader a brief overview of the text.
 Bullet points because it points out important information rather just reading a whole
paragraph of lots of informations.
 Hyperlinks because it links to a site you wish to visit, you click on it, then the website shows
up.
 Advice boxes/boxed information because it gives information which is link to the topic about
the website and it tells other people opinion about what their thoughts about the topic.
 Comments because it let people cast their thoughts about what they want to agree and
disagree about the topic on that website.
 Images because it describes what the image is and how its relevant to the topic

2. Fact Based-Website-NHS
 Name of article because it indicates what the article is going to be about and what
information is going to be about the article and images of the article which links to the
article
 Form: Online fact/advice website
 Structure: Written articles with paragraphs, subheadings, bullet points
 Content: Information about different topics, pictures, videos
 Technical conventions: Hyperlinks, tabs
 Mode of Address: Formal, serious, informative, tries to be objective