This presentation brings the knowledge about how CSR initiatives in welfare of the developing economy

1. WELCOME

2. CORPORATE SOCIAL RESPONSIBILITY
(CSR)
CSR refers to the commitment of the
businesses to contribute to sustainable
economic development.

3. A STUDY ON PHASES OF CSR
ACTIVITIES IN PRESENT
SCENARIO

4. STATEMENT OF PROBLEM
CSR only
enhance a
company's
reputation
Companies highly
dropped their CSR
commitments
when they hit by
financial problems.
Being socially
responsible means
providing limited
services with paying
attention to profit.

5. OBJECTIVE
To identify the factors that
influence the firms
involvement in CSR activities
To ascertain the attitude of the
organization towards the
practice of CSR activities
To identify whether the
corporate services brings
changes to community,
society
To assess the impacts of
CSR actions on
economic development

6. LIMITATIONS OF THE STUDY
* It is restricted to the particular demographic
study
* Respondent’s opinion may vary and hence
opinion bias found.
* It is difficult to draw conclusions from the
results as irregularity and social attraction
bias is found

7. DATA COLLECTION
• Secondary Data: Journals, reports,
Research papers
• Primary data : Questionnaires.

8. HYPOTHESIS OF THE STUDY
The
Government
factors that
influence the
firms’
involvement in
CSR activities
is unbiased.
The
Community
factors that
influence the
firms’
involvement in
CSR activities
is less
Company’s
CSR activities
will bring
sustainable
change among
beneficiaries
CSR program
made
sustainable
changes in the
community

9. FINDINGS
♠ 46% are under Graduates.
♠ About 37% are at administrative and operational
level.
♠ About 24% accept that the Government factors
influence the firms’ involvement in CSR activities.
♠ About 74% accept that the Community actions
influence the firm’s involvement in CSR activities.
♠ About 42% accept that CSR program bring
sustainable changes in the community. (12%
disagree with this issue)

10. SUGGESTIONS
Bring
betterment
in enhancing
the services
to the
society.
Show
initiatives in
forming
efficient team
to respond
immediately to
stakeholders
feedback
The fund
allocation of
organization
for external
CSR activities
should be
improved
better
Executives
motivate the
senior
members to
undertake on
CSR activities

11. CONCLUSION
.
CSR in today’s organizational level is
not that much appreciable.
Organizations have taken initiatives to
fulfill their economic responsibilities.
Intention to provide valuable service
Balance present requirements with
future demands and issues