SEMA 2011: Changing Landscape of Media | Automotive MarketingLevelwing
This session will take a look at the past, present, and future of media and digital marketing as it relates to auto aftermarket consumers. Attendees will learn the difference between owned, bought, and earned media and how each form of media impacts the consumer. Additionally, we will look ahead and explore the future of digital technology, media consumption, and marketing opportunities.
The speech was delivered in "New Era, New TV" seminar organized by Orange Labs Beijing. The presentation focuses on the business models and market trends of online video/TV and mobile TV.
Nielsen Online Retailers Social Media Webinar ClientsErick Caniso
This document provides an overview of how retailers can utilize social media as a framework. While online sales remain a small percentage of total sales, the influence of the internet on offline purchasing is clear. What happens online does not stay online. The document discusses listening to consumer generated media to understand attitudes and needs, and engaging through a company's website and third party tools. Best practices for customer service, product reviews, and crowd-sourcing are also presented.
Welcome to the Era of Agile Commerce (Webinar)Monetate
The document discusses the rise of agile commerce and the need for companies to optimize customer touchpoints across channels rather than focusing on individual channels. It notes that attribution, analytics, orchestration and optimization are needed to understand customers as they interact with a brand across different channels. The document also presents a model for customer experience management that centralizes customer data and integrates online and offline channels.
JCI London presents IBM Social Media Business (June 2012)
Creating and capturing value through Social Media - a corporate and large organisation perspective
More Fun, Better Results? - University of Utrecht 2009 - Ruigrok | NetPanelMarja Ruigrok
Why more fun in participating in research is important: the results get better. A lecture for international students at the University of Utrecht. December 2009
SEMA 2011: Changing Landscape of Media | Automotive MarketingLevelwing
This session will take a look at the past, present, and future of media and digital marketing as it relates to auto aftermarket consumers. Attendees will learn the difference between owned, bought, and earned media and how each form of media impacts the consumer. Additionally, we will look ahead and explore the future of digital technology, media consumption, and marketing opportunities.
The speech was delivered in "New Era, New TV" seminar organized by Orange Labs Beijing. The presentation focuses on the business models and market trends of online video/TV and mobile TV.
Nielsen Online Retailers Social Media Webinar ClientsErick Caniso
This document provides an overview of how retailers can utilize social media as a framework. While online sales remain a small percentage of total sales, the influence of the internet on offline purchasing is clear. What happens online does not stay online. The document discusses listening to consumer generated media to understand attitudes and needs, and engaging through a company's website and third party tools. Best practices for customer service, product reviews, and crowd-sourcing are also presented.
Welcome to the Era of Agile Commerce (Webinar)Monetate
The document discusses the rise of agile commerce and the need for companies to optimize customer touchpoints across channels rather than focusing on individual channels. It notes that attribution, analytics, orchestration and optimization are needed to understand customers as they interact with a brand across different channels. The document also presents a model for customer experience management that centralizes customer data and integrates online and offline channels.
JCI London presents IBM Social Media Business (June 2012)
Creating and capturing value through Social Media - a corporate and large organisation perspective
More Fun, Better Results? - University of Utrecht 2009 - Ruigrok | NetPanelMarja Ruigrok
Why more fun in participating in research is important: the results get better. A lecture for international students at the University of Utrecht. December 2009
Digital landscape tr march 2013 english distributableBaris Yilmaz
The document discusses Turkey's growing digital landscape. Some key points:
- Internet penetration in Turkey reached 47.2% in 2012, up from 41% in 2010. Broadband users grew from 5.9 million in 2008 to 19.3 million in 2012.
- Social media platforms like Facebook have high reach, with 32.5 million users. 93.96% of online Turks visit Facebook monthly.
- Video consumption is exploding, with 22 million total unique viewers watching an average of 240 videos per month.
- Mobile internet usage is rising along with smartphone penetration, which grew from 12% in 2011 to 20% in 2013.
- E-commerce volume more than tripled between 2007 and
Converseon is a leading provider of social media monitoring and conversation mining services. They presented on measuring the return on investment of social media campaigns. They discussed who participates in online discussions, approaches to social media listening, how listening can inform objectives at different stages of a campaign, and use cases for social media listening across marketing, customer service, and other business functions.
- Drive awareness and engagement for Assassin's Creed
franchise
- Distribute branded content and video across key social
platforms and applications
- Reach the young male demographic that is the core
gaming audience
Application:
Ubisoft partnered with Appssavvy to distribute exclusive
Assassin's Creed content and video across leading social
gaming applications. This included developing custom
integrations, promotions, and achievements.
Results:
- 831M estimated branded news feed impressions
- Increased awareness and consideration for Assassin's
Creed franchise
This document discusses trends in web2.0 from March 2008. It covers the growth of personalization on the web through tools like widgets and RSS. It also discusses the rise of social networks and how they are changing how people interact and share information online. Finally, it discusses how Korea can foster more innovation in web2.0 through an open ecosystem approach.
This proposal outlines an augmented reality marketing campaign to increase sales of Malibu Red. It involves:
1. Taking photos of consumers posing with virtual AR objects of NE-YO and Malibu Red products at on and off-premise sampling events.
2. Collecting consumers' emails to send them their photos along with sweepstakes information to win prizes over 4-6 months.
3. Releasing new AR objects each month for consumers to pose with and upload photos for more sweepstakes entries and chances to win instant or grand prizes, including concert tickets or meeting NE-YO. Coupons may also be included.
The goal is to fully engage Hispanic and African American consumers through an integrated
1. Christopher Billich presented on the Japanese mobile industry and the largest mobile service in Japan, mobagetown.
2. Mobagetown started as a social networking site and expanded into mobile advertising, premium games, online casinos, and mobile search.
3. The success of mobagetown was due to factors of the Japanese mobile market including widespread 3G adoption, high-spec phones, and a focus on user experience. Mobagetown generated revenues through advertising, affiliate programs, and selling virtual items.
This document discusses the rise of social media and its impact on marketing and media consumption. It provides statistics on social media usage in Vietnam and highlights key characteristics of social media such as participation, openness, conversation, community and connectedness. The document also discusses how companies can leverage social media for marketing through two-way conversations, user generated content, search engine optimization, social media optimization and monitoring tools. Examples are provided of successful social media campaigns from companies like Lotte, Dell and F&F.
LinkedIn provides several marketing solutions for brands, including advertising, content sharing, and engagement tools. Advertising options allow targeting professionals through text and image ads. The LinkedIn platform and large, affluent user base promote trust and receptivity to branded messages. Engaging followers through status updates, groups, and shared content can increase brand awareness, drive insights, and achieve viral reach through the professional network. Overall, LinkedIn offers unique opportunities for quality audience targeting, message promotion in a business context, and measurable marketing impact.
Digital technologies have rapidly transformed marketing with 200 million websites today compared to only 5,000 in 1994 and social media overtaking porn as the top online activity; to succeed in this digital world, companies must better understand how consumers engage with different media and leverage that understanding when developing marketing strategies focused on segmentation, brand advocates, how targets search for information, and ongoing conversations with customers.
A Guide to the Digital Media Market - CVG Second Thursday, 2/12/13Paige Rasid
The digital media IPO market in 2012 has been challenging compared to 2011. Several high profile consumer internet companies that went public in 2012, like Facebook, have underperformed and brought into question valuations of consumer internet companies. Many 2011 digital IPO companies have also struggled with changing business models as public companies. Enterprise marketing IPOs have performed relatively better based on company fundamentals. Overall M&A has been a risky strategic option for newly public digital companies.
Socialize: Monetizing Social Media - Jack BambergerMediabistro
The document discusses how social media and mobile platforms have shifted online activity towards social interactions like sharing, comments, and games. It argues that this shift opens valuable opportunities for advertisers to engage consumers through social metrics like content shared, comments, check-ins, and in-game actions rather than traditional online ads. It presents case studies of how Coca-Cola successfully drove engagement and purchase intent among players of the mobile game Coca-Cola Café World through in-game gifts and promotions that could be shared socially. The document concludes that measuring social interactions is important for advertising success in this new environment.
Listening and Responding to Your Customers and ProspectsLaSandra Brill
Listening is the muse of social media that inspires action. In this session, hear real-life examples on how you can drive business results with actionable listening and integrate your online and offline findings to create a holistic "outside-in" view of your brand. [Presented at the #SMSS in Las Vegas Feb 8th] - slide credits go to @steffymarx
House Party at DBS: All Earned Media is Not Created Equal: Winning Hearts, Mi...Digiday
Earned media, such as word-of-mouth recommendations, are the most trusted and influential forms of advertising. Experience-driven social marketing, which leverages real-world experiences to generate online conversations, is the most powerful type of earned media. It can produce deeper engagement, stronger advocacy, and bigger lifts in branding and sales compared to traditional media. Research shows experience-driven campaigns generate longer-lasting increases in product knowledge, favorability, purchase intent, and sales. They provide a high return on investment, with some campaigns yielding millions in additional revenue.
IBM Belgium Assistants Day. Presenting Assistants how to use Social Media for themselves or in name of their manager. Also discussed the thin line between always available in Social Media and private life
The Social Web. Why Brands Must Listen, Measure and Act v2.0Visible Technologies
The document discusses the rise of social media and user-generated content. It provides statistics showing rapid growth in internet and social media usage. Key points include:
- Billions of people are still not online as internet penetration increases
- The amount of content on YouTube now exceeds what was on the entire web in 2000
- Blogging and social media usage has grown tremendously in the past decade
- Consumers are increasingly getting news, information and influencing purchase decisions through social media
- Both mainstream media and brands are recognizing the importance of participating in social conversations
The document summarizes predictions for the online advertising market in 2012 from an executive breakfast presentation. It predicts that:
1) Online advertising will continue growing rapidly, reaching a 27% market share, up from 1% in 2001.
2) Video advertising will see strong growth, with a 100% increase in spending year-over-year and the rise of video ads in social games.
3) Social media display advertising will increase dramatically, with over 60% year-over-year growth.
Propel Executive - Predictions for Digital 2012propellondon
The document summarizes predictions for the online advertising market in 2012 from an executive breakfast presentation. It predicts that:
1) Online advertising will continue growing rapidly, reaching a 27% market share, up from 1% in 2001. Video advertising will grow 100% year-over-year.
2) "My Entertainment Anywhere", such as social media, video and games, will account for 60% of online time spent as users engage with entertaining content across multiple platforms.
3) Real-time bidding technologies will become more widely adopted in Europe as they have in the US, allowing advertisers to achieve higher returns on investment. This marks an important change in how digital ads are bought and sold.
In January Propel Executive had the pleasure of hosting a breakfast event at the W hotel with the IAB. The topic of the day was Predictions for Digital 2012. In this presentation you can view the slides from all of our digital experts.
This document discusses the lack of transparency in online video advertising and proposes solutions. It notes that most TV ad budgets are spent on online video ads but there are risks of incomplete execution. Projects show ads being delivered in unintended ways. It recommends advertisers ask questions about ad verification and brokering. The document introduces the TLM100, an independent ratings system for online video inventory to provide pre-buy transparency. It conducted a poll that found advertisers support transparency to build confidence and move investments. Next steps are discussed for the WFA to provide more research and guidance on contract transparency.
This document summarizes a presentation by Forrester Research on marketing effectiveness and the social media landscape. It discusses how consumers spend more time watching TV than online but internet usage is growing. It also discusses how consumers trust recommendations from friends and family over advertisements. The presentation examines Forrester's Social Technographics framework, which segments consumers into groups based on their participation in social media activities. Finally, it provides examples of how companies like Dell and T-Mobile have engaged with social media and customers.
Digital landscape tr march 2013 english distributableBaris Yilmaz
The document discusses Turkey's growing digital landscape. Some key points:
- Internet penetration in Turkey reached 47.2% in 2012, up from 41% in 2010. Broadband users grew from 5.9 million in 2008 to 19.3 million in 2012.
- Social media platforms like Facebook have high reach, with 32.5 million users. 93.96% of online Turks visit Facebook monthly.
- Video consumption is exploding, with 22 million total unique viewers watching an average of 240 videos per month.
- Mobile internet usage is rising along with smartphone penetration, which grew from 12% in 2011 to 20% in 2013.
- E-commerce volume more than tripled between 2007 and
Converseon is a leading provider of social media monitoring and conversation mining services. They presented on measuring the return on investment of social media campaigns. They discussed who participates in online discussions, approaches to social media listening, how listening can inform objectives at different stages of a campaign, and use cases for social media listening across marketing, customer service, and other business functions.
- Drive awareness and engagement for Assassin's Creed
franchise
- Distribute branded content and video across key social
platforms and applications
- Reach the young male demographic that is the core
gaming audience
Application:
Ubisoft partnered with Appssavvy to distribute exclusive
Assassin's Creed content and video across leading social
gaming applications. This included developing custom
integrations, promotions, and achievements.
Results:
- 831M estimated branded news feed impressions
- Increased awareness and consideration for Assassin's
Creed franchise
This document discusses trends in web2.0 from March 2008. It covers the growth of personalization on the web through tools like widgets and RSS. It also discusses the rise of social networks and how they are changing how people interact and share information online. Finally, it discusses how Korea can foster more innovation in web2.0 through an open ecosystem approach.
This proposal outlines an augmented reality marketing campaign to increase sales of Malibu Red. It involves:
1. Taking photos of consumers posing with virtual AR objects of NE-YO and Malibu Red products at on and off-premise sampling events.
2. Collecting consumers' emails to send them their photos along with sweepstakes information to win prizes over 4-6 months.
3. Releasing new AR objects each month for consumers to pose with and upload photos for more sweepstakes entries and chances to win instant or grand prizes, including concert tickets or meeting NE-YO. Coupons may also be included.
The goal is to fully engage Hispanic and African American consumers through an integrated
1. Christopher Billich presented on the Japanese mobile industry and the largest mobile service in Japan, mobagetown.
2. Mobagetown started as a social networking site and expanded into mobile advertising, premium games, online casinos, and mobile search.
3. The success of mobagetown was due to factors of the Japanese mobile market including widespread 3G adoption, high-spec phones, and a focus on user experience. Mobagetown generated revenues through advertising, affiliate programs, and selling virtual items.
This document discusses the rise of social media and its impact on marketing and media consumption. It provides statistics on social media usage in Vietnam and highlights key characteristics of social media such as participation, openness, conversation, community and connectedness. The document also discusses how companies can leverage social media for marketing through two-way conversations, user generated content, search engine optimization, social media optimization and monitoring tools. Examples are provided of successful social media campaigns from companies like Lotte, Dell and F&F.
LinkedIn provides several marketing solutions for brands, including advertising, content sharing, and engagement tools. Advertising options allow targeting professionals through text and image ads. The LinkedIn platform and large, affluent user base promote trust and receptivity to branded messages. Engaging followers through status updates, groups, and shared content can increase brand awareness, drive insights, and achieve viral reach through the professional network. Overall, LinkedIn offers unique opportunities for quality audience targeting, message promotion in a business context, and measurable marketing impact.
Digital technologies have rapidly transformed marketing with 200 million websites today compared to only 5,000 in 1994 and social media overtaking porn as the top online activity; to succeed in this digital world, companies must better understand how consumers engage with different media and leverage that understanding when developing marketing strategies focused on segmentation, brand advocates, how targets search for information, and ongoing conversations with customers.
A Guide to the Digital Media Market - CVG Second Thursday, 2/12/13Paige Rasid
The digital media IPO market in 2012 has been challenging compared to 2011. Several high profile consumer internet companies that went public in 2012, like Facebook, have underperformed and brought into question valuations of consumer internet companies. Many 2011 digital IPO companies have also struggled with changing business models as public companies. Enterprise marketing IPOs have performed relatively better based on company fundamentals. Overall M&A has been a risky strategic option for newly public digital companies.
Socialize: Monetizing Social Media - Jack BambergerMediabistro
The document discusses how social media and mobile platforms have shifted online activity towards social interactions like sharing, comments, and games. It argues that this shift opens valuable opportunities for advertisers to engage consumers through social metrics like content shared, comments, check-ins, and in-game actions rather than traditional online ads. It presents case studies of how Coca-Cola successfully drove engagement and purchase intent among players of the mobile game Coca-Cola Café World through in-game gifts and promotions that could be shared socially. The document concludes that measuring social interactions is important for advertising success in this new environment.
Listening and Responding to Your Customers and ProspectsLaSandra Brill
Listening is the muse of social media that inspires action. In this session, hear real-life examples on how you can drive business results with actionable listening and integrate your online and offline findings to create a holistic "outside-in" view of your brand. [Presented at the #SMSS in Las Vegas Feb 8th] - slide credits go to @steffymarx
House Party at DBS: All Earned Media is Not Created Equal: Winning Hearts, Mi...Digiday
Earned media, such as word-of-mouth recommendations, are the most trusted and influential forms of advertising. Experience-driven social marketing, which leverages real-world experiences to generate online conversations, is the most powerful type of earned media. It can produce deeper engagement, stronger advocacy, and bigger lifts in branding and sales compared to traditional media. Research shows experience-driven campaigns generate longer-lasting increases in product knowledge, favorability, purchase intent, and sales. They provide a high return on investment, with some campaigns yielding millions in additional revenue.
IBM Belgium Assistants Day. Presenting Assistants how to use Social Media for themselves or in name of their manager. Also discussed the thin line between always available in Social Media and private life
The Social Web. Why Brands Must Listen, Measure and Act v2.0Visible Technologies
The document discusses the rise of social media and user-generated content. It provides statistics showing rapid growth in internet and social media usage. Key points include:
- Billions of people are still not online as internet penetration increases
- The amount of content on YouTube now exceeds what was on the entire web in 2000
- Blogging and social media usage has grown tremendously in the past decade
- Consumers are increasingly getting news, information and influencing purchase decisions through social media
- Both mainstream media and brands are recognizing the importance of participating in social conversations
The document summarizes predictions for the online advertising market in 2012 from an executive breakfast presentation. It predicts that:
1) Online advertising will continue growing rapidly, reaching a 27% market share, up from 1% in 2001.
2) Video advertising will see strong growth, with a 100% increase in spending year-over-year and the rise of video ads in social games.
3) Social media display advertising will increase dramatically, with over 60% year-over-year growth.
Propel Executive - Predictions for Digital 2012propellondon
The document summarizes predictions for the online advertising market in 2012 from an executive breakfast presentation. It predicts that:
1) Online advertising will continue growing rapidly, reaching a 27% market share, up from 1% in 2001. Video advertising will grow 100% year-over-year.
2) "My Entertainment Anywhere", such as social media, video and games, will account for 60% of online time spent as users engage with entertaining content across multiple platforms.
3) Real-time bidding technologies will become more widely adopted in Europe as they have in the US, allowing advertisers to achieve higher returns on investment. This marks an important change in how digital ads are bought and sold.
In January Propel Executive had the pleasure of hosting a breakfast event at the W hotel with the IAB. The topic of the day was Predictions for Digital 2012. In this presentation you can view the slides from all of our digital experts.
This document discusses the lack of transparency in online video advertising and proposes solutions. It notes that most TV ad budgets are spent on online video ads but there are risks of incomplete execution. Projects show ads being delivered in unintended ways. It recommends advertisers ask questions about ad verification and brokering. The document introduces the TLM100, an independent ratings system for online video inventory to provide pre-buy transparency. It conducted a poll that found advertisers support transparency to build confidence and move investments. Next steps are discussed for the WFA to provide more research and guidance on contract transparency.
This document summarizes a presentation by Forrester Research on marketing effectiveness and the social media landscape. It discusses how consumers spend more time watching TV than online but internet usage is growing. It also discusses how consumers trust recommendations from friends and family over advertisements. The presentation examines Forrester's Social Technographics framework, which segments consumers into groups based on their participation in social media activities. Finally, it provides examples of how companies like Dell and T-Mobile have engaged with social media and customers.
Social Media Attribution - Havas Digital InsightsHavas Media
This document discusses quantifying the contribution of social media in marketing campaigns. It outlines challenges with social media attribution, such as much social media activity escaping traditional tracking. The document proposes addressing this by building on an existing attribution methodology to encompass social media through techniques like agent-based modeling. This would create unified datasets and simulated user journeys to uncover attribution and interaction effects between paid digital campaigns and earned social media. The benefits would include optimizing campaign architecture and maximizing returns across channels.
YouTube Google+ Platform & Ad Offering OverviewNadia James
Educated LinkedIn's EMEA Sales Organization (Marketing, Talent & Sales Solutions) on alternative social media and digital offerings within the market. Objective of the training was to support sellers in practicing consultative selling.
You've heard the talk that professional social networks have become the go-to resource for connecting with IT buyers and decision makers. Go beyond the hype and learn how successful tech marketers are amping up their social strategies for real business impact.
Presented by Dr Bernard Leong in Professor Michael Netzley's course "Digital Media across Asia" (#Comm215) in Singapore Management University, it presents an introduction to social networks, the global trends and observations and three case studies on corporate communications: (i) Kaixin001, (ii) CyWorld and (iii) Facebook Pages on a Singapore Case Study. It also gives a short glimpse to mobile social networking and its rise in 2010.
Social Media Disclosure - Is Now the Time? - June 14, 2011Darrell Heaps
The use of social media by institutional and retail investors is growing at a significant rate. Companies that have embraced social media as a core element of their disclosure are seeing a substantial increase in awareness of their company and their ability to attract and influence investors.
Based on these findings, on June 14, 2011 Q4 sponsored a Lunch ‘n’ Learn session at the 2011 NIRI Annual Conference which sought to answer this question:
‘Is now the time for all companies to adopt social media disclosure and move beyond compliance to a more efficient and effective model of disclosure?’
This is a copy of the presentation that I provided at the Social Media Summit in Toronto on April 27,2009. If you have questions, feedback or notice that any of the sources are not properly identified (I tried to catch them all), please notify me.
Online Video: Threat or Opportunity (2012 NAB Show)Andrew Taylor
The online video market represents both a threat and an opportunity. Video viewership has shifted to "video snacking" on short clips instead of full episodes. While traditional media struggles with high production costs and unclear paths to profitability, video aggregators that distribute content across sites have seen rapid growth. Only companies like AOL that have embraced off-site distribution and acquired content platforms have managed to grow their online video audiences faster than the market as a whole. To succeed, media companies must lower production costs, distribute content beyond their own sites, and partner with technologies that enhance distribution.
This document provides an overview of the social media landscape. It discusses how social media is defined as activities that integrate technology, social interaction, and user-generated content like words, pictures, videos, and audio. It also describes how social media aims to facilitate online interaction, collaboration, and sharing. The document then reviews statistics on social media usage, including the high percentages of people who read blogs, participate in social networks, and watch online videos. It also outlines the different stages of internet use from basic to enthusiast levels. Finally, it discusses frameworks for social media strategy, including assessing audiences, setting objectives, developing a relationship-based strategy, and choosing appropriate technologies.
Resource Interactive's Kelly Mooney, President and author of The Open Brand, and Dan Shust, Director of Emerging Media, revealed the business implications of existing and emerging digital trends within the context of the web-empowered consumer.
Media in the fast lane:
Cross-channel. Mobile Communities. Augmented Reality. Ubiquitous computing. Amongst the buzz we are seeing evidence that all media is getting ready for a digital hyper-drive, fuelled by consumer desire for entertainment-on-demand and always-on-communication. Hidden within this emerging world is the utopian promise of addressable advertising – across all media. Yet set against a backdrop of big brands trending to bring elements of control in-house, Dean Donaldson, Director of Digital Experience at Eyeblaster asks ‘is media technology really set for where next or does reality reveal we are locked in the past?’ and challenges the notion of the purely digital agency
Similar to ROI From Social Media - Steve Latham, Spur Digital 2008 (20)
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Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
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How to Implement a Real Estate CRM SoftwareSalesTown
To implement a CRM for real estate, set clear goals, choose a CRM with key real estate features, and customize it to your needs. Migrate your data, train your team, and use automation to save time. Monitor performance, ensure data security, and use the CRM to enhance marketing. Regularly check its effectiveness to improve your business.
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Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.