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Welcome to grooveshark artists
1.
Welcome to Grooveshark Artists!
We provide a platform for you to create your own promotional mix enabling you to drive your own success. Using our
tools you will be able to create buzz, identify your target market, and establish legitimacy when creating opportunities with
fan creation and fan management
Creating Demand
Grooveshark Radio Campaigns: Grooveshark has a very unique marketing tool, Grooveshark Radio, which provides
exposure for your music to people who like similar artists. As an artist, getting your music heard is half the battle!
You pick the top ten artists you feel are most similar to your music style and/or will have the most similar fans. GS Radio
places your music into the playlist whenever these specified artists are played. You pay per play for this targeted exposure.
Measuring Demand
Knowing your overall demand is very important when gauging merchandise opportunities, ticket sales, and making deals
with labels and distributors. GS Artists gives a number of metrics for estimating this.
Overall Pull: Total Streams, Total Listeners, Total Playlists, Total Favorites
*all of this data can framed at a specified date range, and viewed in days, weeks, or months
Target Market
Understanding your market is of the utmost importance when creating a brand. As a band, it s to your advantage to get an
intimate understanding of your fans. GS Artists can help you do this in a variety of ways.
Demographics: Age Groups, Gender Groups, Numbers by Region, Numbers by City
2.
This data can be used directly to establish legitimacy when attempting to book venues for performances, land merchandise
in retailers, etc. Not only can you provide information on your current market, you can provide historical data for further
support.
Preferences:
Recent Listeners Feedback
Having insight into your fans preferences/ tastes can be very useful when considering partnerships, collaborations, touring,
and merchandise/music sales. Understanding who your fans listen to, which songs they like, and who they are is all crucial
information when attempting to represent yourself.
So now that you have a preview of the tools at your disposal, time to get promoting! w in
Grooveshark Buzz Tools for free?
Grooveshark Buzz Tools: Grooveshark provides four different ways to spread/socialize your music virally. These include
Tiny Song ,Grooveshark Widgets, and Grooveshark Ads.
Tiny Song: Allows you to make mini hyperlinks to any given song, perfect for placing in instant messages,
wall posts, Twitter, or any other social medium you and your fans utilize.
Grooveshark Widgets Perfect for making playlists of your music to place in blogs, or any websites where you
can drop html code into.
Grooveshark Ads: Allows you to advertise your upcoming events, news, and new songs directly to your GS
audience each time your song plays.
Share Song: This Facebook Application allows you to share all music on Grooveshark via wall posts. The
songs play right inside the Facebook browser; no outside navigation necessary.
, VP of Artist Relations,
[Evan @ Grooveshark.com]
Sincerely,