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In the UK alone we drink 70 million cups of coffee everyday, its
strong flavour, enticing aroma and energy boosting properties
make it the 2nd most popular drink across the globe.
But just where does it come from?
Why is it so popular?
What does it do to the body?
What’s the most popular coffee drink?
The nation’s favourite brand?
What effects do the ‘’super chains’’ have on smaller British
businesses?
Why are we becoming so obsessed with the drink?
Café Nation
Monday 8:30pm
Channel 4
We gave the scheduling
information to the audience
using a short and simple
sentence.
Used relevant facts about coffee to shock the
audience and keep them interested.
Use of questions
to make the
audience want to
know the
answers.

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Radio ad script

  • 1. In the UK alone we drink 70 million cups of coffee everyday, its strong flavour, enticing aroma and energy boosting properties make it the 2nd most popular drink across the globe. But just where does it come from? Why is it so popular? What does it do to the body? What’s the most popular coffee drink? The nation’s favourite brand? What effects do the ‘’super chains’’ have on smaller British businesses? Why are we becoming so obsessed with the drink? Café Nation Monday 8:30pm Channel 4 We gave the scheduling information to the audience using a short and simple sentence. Used relevant facts about coffee to shock the audience and keep them interested. Use of questions to make the audience want to know the answers.