How do we leverage technology in fighting against disinformation?

1. BREAK THE
FAKE
Using Technology Against Disinformation
By Gab Billones
Co-Founder and Chief Organizer
Break the Fake Movement

2. ABOUT US
Break the Fake Movement is an independent alliance of
young professionals committed to promoting responsible
digital citizenship and fighting disinformation and
misinformation.
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3. "Everyone is entitled to his own opinion,
but not his own facts."
-Daniel Patrick Moynihan, Newsweek, 25 August
1986, p. 27.
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4. FAKE
NEWS
- news stories that are false: the story itself
is fabricated, with no verifiable facts,
sources or quotes
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5. Fake news is generated by outlets
that masquerade as actual media
sites but promulgate false or
misleading accounts designed to
deceive the public.
When these activities move from
sporadic and haphazard to
organized and systematic efforts,
they become disinformation
campaigns with the potential to
disrupt campaigns and governance
in entire countries.
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6. PROBLEM
Misinformation
Unintentional mistakes such as inaccurate photo
captions, dates, statistics, translations, or when
satire is taken seriously.
Disinformation
Deliberate publication of private information for
personal or corporate rather than public
interest, such as revenge porn. Deliberate
change of context, date or time of genuine
content.
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9. ROOT
CAUSES
OF FAKE
NEWS
BREAK
THE
FAKE
|
USING
TECHNOLOGY
AGAINST
DISINFORMATION
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10. EXAMPLES
OF FAKE
NEWS

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Source:
https://www.rappler.com/
newsbreak/fact-
check/eating-fish-
prohibited-due-medical-
waste-found-at-sea/

14. WHY IS 'FAKE NEWS' A HARD
PROBLEM TO SOLVE?
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DIFFICULTY IN
IDENTIFYING, TRACKING, &
CONTROLLING UNRELIABLE
CONTENT
DIFFICULT TO RAISE AWARENESS ABOUT THE
FAKE NEWS PROBLEM AMONG SOCIAL MEDIA
USERS, WHO TEND TO SHARE A LOT EASILY
THE GLOBAL SYSTEM VALUES
'CONTENT PERFORMANCE',
NOT CONTENT QUALITY
KEY STAKEHOLDERS ARE NOT
TAKING FULL RESPONSIBILITY IN
THE 'FAKE NEWS PROBLEM'

17. P R E S E N T A T I O N T I T L E 17

18. HOW CAN WE USE
TECHNOLOGY TO
FIGHT
DISINFORMATION?

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Traditional news process

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News process in the age
of the Internet

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23. HOW TO REPORT FAKE NEWS ON
FACEBOOK
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26. REVERSE
IMAGE
SEARCH
You can do a reverse image search in Google
Image. Google Image is especially useful for
identifying the author/artist of an image and for
finding similar images so that you can see how they
were used. It's also pretty good at showing you
previous uses of the image online.
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27. TINEYE
TinEye is especially good at showing how and how often
an image is being (or has been) used online. While it
won't show you similar images like the Google Image
reverse image search does, it will allow you to how an
image may have been edited for use by different people
online.
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28. FORENSICALL
Y
Forensically works to combat
disinformation by verifying and
authenticating video images.
Link: https://29a.ch/photo-
forensics/#level-sweep
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29. GLOBAL
REGISTRY OF
LABELED
FAKE NEWS
The objective is to quantify the
problem, extract patterns, and
raise global awareness by
systematically taking snapshots
of content that is assessed and
labeled by humans.
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30. MULTILATERAL APPROACH
Government Civil Society NGOs Media & Tech
Companies
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31. NGO'S AND GOVERNMENT
Early Warning System
Create a system so that
organizations can alert each other
rapidly when they discover
disinformation that threatens
human life or disrupts democracy
during elections. The emphasis will
be on moving quickly and
collectively to undermine
disinformation before it can take
hold.
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32. TECHNOLOGY FIRMS
Support Media
Education Programs
and
Develop Technologica
l Innovations
Tech firms should complement any
existing media education
campaigns or programs and stop
fake news from the authoring
stage down to the publishing stage
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33. CIVIL SOCIETY
Participation and
Vigilantism
The civil society must participate in
efforts for media and information
literacy, be responsible digital
citizens, and call out or report fake
news whenever possible.
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34. MEDIA
Incentivize
investigative
journalism
The media must launch
investigative journalism studies
and campaigns.
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35. SUMMARY
There is no one-size-fits-all approach to solving the issue of
fake news. Even technology doesn't pose a single solution
to the fake news problem.
We need a multi-hyphenated approach from all
stakeholders involved.
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36. "Everyone has a responsibility to
combat the scourge of fake news. This
ranges from supporting investigative
journalism, reducing financial
incentives for fake news, and
improving digital literacy among the
general public."
- Center for Technology & Innovation
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37. THANK YOU
Gabriel Billones Jr.
breakthefakeph@gmail.com
www.breakthefakemovement.com
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38. RESOURCES
• The Innovation Mode
Benedictine University
• Tacoma Community College
• W ired
• GCF Global
• https://twitter.com/jonathan_c_ong/status/1
159637184808230912/photo/4
• https://www.theinnovationmode.com/the -
innovation-blog/misinformation -online -a-
solution-powered-by-state-of-the-art-tech
• https://tech.hindustantimes.com/tech/news
/use-google -s-reverse-image-search -to-
spot-fake-news -story-
1qRDRwHA4P23f398TYKI1O.html
• https://www.govtech.com/products/can -
technology-help-weed-out-disinformation -
online
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• https://www.europarl.europa.eu/RegData/etudes/
IDAN/2018/619008/IPOL_IDA(2018)619008_EN
.pdf
• https://www.brookings.edu/research/how-to-
combat-fake-news-and-disinformation/
• https://www.pna.gov.ph/articles/1149477
• https://gulfnews.com/photos/news/new-law-in-
the-philippines-is-fake-what-we-found-
1.1580128025528?slide=21